search-engine 
KoMarketing Associates
JUNE 22, 2023
As younger customers and prospects spend more time on social media platforms, new research suggests that social search is growing in importance to marketers who are focused on optimization. Additionally, 87% believe that customers will primarily search for companies on social media, rather than search engines, in 2023.
KoMarketing Associates
JUNE 5, 2018
Long-form content is essentially the technique of developing articles and blog posts in excess of 1,000 words. This type of content marketing initiative can be important for SEO because long-form content typically generates a higher number of page views, inbound links, and social media shares. Strategic Keyword Targets.
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KoMarketing Associates
SEPTEMBER 22, 2021
Content marketing can be a powerful way to build a foundation for your overall marketing strategy, create lead generation opportunities, and engage with your target audience. So it’s critical to take the time to create a strong content marketing strategy that can deliver relevant content to your audience.
KoMarketing Associates
FEBRUARY 2, 2021
Canva and HubSpot recently teamed up to conduct the “Executive Marketing Leadership Survey,” and data showed that the top three areas that marketing leaders want to invest in as the months roll on are growth marketing, content marketing and design. Growth marketing is no longer a niche subject—it’s a pillar of successful companies.”.
KoMarketing Associates
OCTOBER 12, 2022
HubSpot conducted its “State of Inbound Marketing Trends” report, and data suggested that social media (44%) has become the top marketing channel this year, followed by website/blog (36%). Email marketing (35%) and content marketing (32%) were also cited as top channels.
KoMarketing Associates
APRIL 7, 2021
Or, as the Content Marketing Institute recommends , “Be customer-centric.”. Are they sharing those videos and your other content? This is the third most-often used metric tracking for demand generation content. Another way to improve the customer experience – and engagement – is how you organize content on your website.
KoMarketing Associates
SEPTEMBER 8, 2021
This is followed by SEO (16%) and search (16%). That being said, the majority of marketers (73%) also stated that they will be creating the most content for social media in the year ahead. Video (32%), webinars (21%) and SEO (19%) also made the list. Marketers’ Growing Use of Social Media.
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