LeadSloth

JULY 12, 2010

UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners. HubSpot can serve both audiences, but in a different way. Small Businesses.

Hubspot 100

Hubspot Lead Ranking Marketing Automation Services Marketing Management 100

LeadSloth

OCTOBER 4, 2009

Content creation. Many marketing organizations now realize that both these activities are more successful if they use attractive content, so that is also addressed in a couple of sessions. Hubspot (booth 16). Content creation. Hubspot (booth 16). Lead Management. Manticore Technology (booth 2). Marketo (booth 6).

Manticore 100

Manticore B2B Marketing Marketing Management Marketing Automation Services 100

LeadSloth

JUNE 23, 2009

SEO has not exactly been a science: you have to optimize your site’s structure and content, and you ask other sites to link to you. blogging, creation of high-quality content, and website conversion optimization. But there are also integrated tool suites, like Hubspot and Raven. Inbound Marketing is more than just SEO.

Marketing Automation Services 100

Marketing Automation Services Inbound Marketing Marketing Automation Work Management 100

LeadSloth

JANUARY 12, 2010

Creation of buyer-centric content. Mike Volpe , VP of Inbound Marketing, Hubspot. Genius.com’s Barbra Gago ( @barbragago ) recently published a great slideshare to help marketers learn how to create great content. Mike Volpe, VP of Inbound Marketing, Hubspot ( @mvolpe ). The need for new analytical skills.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100