Cintell

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Habits of Customer-Centric Marketers: Q&A with Hendrik-Jan Francke

Cintell

Prioritizing your personas will help you prioritize your content. Content on your website, blogs you publish, even how you speak. We each have a quick bookmark of our “ 10 Pre-qual Qs for Prospects” questions and the Google Doc of our personas. It’s important for companies to prove their relevance – and fast!

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15 Questions to Ask in Your Next Persona Interview

Cintell

The light at the end of the tunnel is critical voice-of-customer insights that help organizations to remove bias, identify the problems faced by their buying audiences, and make more relevant decisions in marketing, sales, and throughout the business. Questions related to content clues. What are your top four priorities this year?

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Habits of Customer-Centric Marketers: Q&A with Erika Goldwater

Cintell

At ANNUITAS Erika manages all aspects of marketing including demand generation, content marketing, social media and public relations helping to build pipeline and drive results for the ANNUITAS team. She loves to write and develop content from ideation, development, production, to promotion. Shocker – it is not always Google.

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How to Build a Buyer Persona: a Recipe for Success [Infographic]

Cintell

Buyer personas will also guide your brand messaging and help you create content that will add value to customers and solve their problems. Website visitors – check the audience report on Google Analytics. Gather additional data from relevant audience. How do you create a buyer persona?