Tomorrow People

MAY 30, 2022

As Forrester aptly puts it: With the widespread adoption of recurring revenue models, marketing must maintain a focus on existing customers. Have a dedicated content marketing plan for existing customers. Much of your existing marketing content may be aimed at new or prospective customers. How to get started.

B2B Marketing 156

B2B Marketing Work Management Marketing Management Planning 156

Tomorrow People

OCTOBER 4, 2022

According to Forrester, more than 75% of U.S. Content will be more interactive. Most B2B businesses today understand the power of audiovisual content (photos, videos, animations, etc.) Other content marketing examples include moving one-pagers, interactive infographics, and eGuides that change according to user characteristics.

B2B Marketing 156

B2B Marketing Planning B2B Peer-to-peer 156

Tomorrow People

OCTOBER 3, 2022

According to Forrester, more than 75% of U.S. Content will be more interactive I think it’s safe to say that no one will be visiting the metaverse to read a static white paper. Most B2B businesses today understand the power of audiovisual content (photos, videos, animations, etc.) Most B2C brands have readily embraced it.

B2B Marketing 156

B2B Marketing Peer-to-peer Planning B2B 156