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How to Sell Services Online

Hubspot

According to the HubSpot State of Marketing Report, 69% of marketers invested in SEO in 2021. More website traffic means more customers, and therefore more opportunities to sell your services online. Pro tip: HubSpot’s Ultimate Guide to SEO in 2023 will help you get started with — or fine tune — your strategy.

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Three Ways Content Intelligence Can Benefit Your Business

Martech Advisor

Modern marketers know the importance and value of having great content. That’s why it’s imperative to have a solid content marketing strategy in place. Content is everywhere. And as marketers, we know the importance and value of having good – actually, make that great – content. Search data (e.g.,

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6 Reasons Why You Need Email Newsletters in Your Content Marketing Strategy

Brandpoint

Scott Yates pinned it down pretty perfectly in this article on HubSpot : “Content is King. These leads are ready for you to curate content for them on a regular basis. However, this doesn’t mean that you should just link to a couple blog posts, include a CTA for gated content and call it a day. How regularly?

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Top 5 Tips of Market Research: How to Attract more Clients to Your Website?

Martech Advisor

Check out the guide to find how does market research work, how it can increase your traffic and more, shares, Emily Andrews, Marketing Communications Specialist, RecordsFinder. It's usually done via product testing, focus groups, and surveys. How can Market Research Increase Website Traffic? How Does Market Research Work?

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How Neuromarketing Could Revolutionize the Marketing Industry

Hubspot

Don’t get me wrong, I love seeing a spike in traffic as much as the next blogger. What if we could place a resonance score next to a piece of content, just like we do with views? Image Credit: Contently. But what if we could actually measure emotional resonance? What is neuromarketing? Oxytocin is known as the empathy chemical.

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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

Allie Decker, a writer on HubSpot's pillar page team, wrote about public relations and marketing in this blog. Tactics might include email newsletters, messaging on website copy or blog content, social media management, responding to reviews, and engaging with followers. Image source: HubSpot. Reputation management.

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Top 5 Tips for Creating an Effective Video Marketing Strategy

ClearVoice

When it comes to consuming online video content, our world’s appetite is ravenous. 83 percent of consumers worldwide prefer YouTube to watch video contentHubSpot. So, here’s a quick refresher for how to think about your next video marketing strategy — and how to make it relevant in an ever-changing world.