Webbiquity

APRIL 10, 2018

Content has to be high quality and laser-focused to cut through the noise. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. The four essential qualities of winning B2B content are brevity, accuracy, timeliness, and relevance.

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

ClearVoice

JULY 6, 2021

Knowing that video marketing is an important aspect of content marketing and embracing it as a vital component in your marketing efforts are two distinctly different things. As you will see manifested in the numbers, data, and research included below, audiences largely want to consume video content more than ever. YouTube video stats.

Stats 98

Stats Video Marketing Planning Emarketing 98

Marketing Insider Group

JUNE 14, 2021

Videos are easy to digest, can help people understand your business better, and will bring life and motion to your content and messaging. Here are several impressive video marketing stats : 86% of businesses use video for marketing. How to Build a Successful Video Content Marketing Strategy to Grow Your Audience.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Act-On

NOVEMBER 7, 2023

Fact: Content marketers could be doing much more with their content. Way too many of us just publish, promote our content only briefly (if at all), and then move on to the next piece. We don’t republish our content. We don’t repurpose our content. Do you even repost your content on social media?

Social Media 181

Social Media Top of Funnel Media Marketing Automation Services 181

Sprout Social

APRIL 22, 2021

Although TikTok content is more specific with its narrow focus on short, viral-ready videos there are many ways brands can still see success. While TikTok doesn’t nearly have the reach of social media giants like Facebook and Instagram , it is rapidly distinguishing itself with it 689 million monthly active users.

Stats 140

Stats Planning Paid Search Agency User-Generated Content 140

Webbiquity

FEBRUARY 23, 2016

Here are three more key takeaways from the more than four dozen social networking facts and statistics below: Facebook is the most popular social network on the planet—except with CEOs. An incredible 71% of all Internet users are on Facebook, including more than half of all online adults aged 65 and older. 18 Facebook Stats and Facts.

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Webbiquity

JUNE 16, 2015

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the attention of your prospects? And use video. Want to know more?

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Hubspot

MAY 1, 2020

In the past year or so, live video has quickly become one of the most popular types of online content, especially on social media. Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features.

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Hubspot

MAY 28, 2020

To get you started on your LinkedIn research, here are 24 need-to-know stats about the platform's audience, growth, and most common marketing tactics. LinkedIn Stats to Know in 2020. General LinkedIn Stats. LinkedIn is the second most popular platform of B2B marketers, followed by Facebook. 69%) and Facebook (.77%).

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Sprout Social

AUGUST 19, 2021

In 2020, Facebook, Instagram, and Pinterest launched revamped social commerce tools to help retailers streamline online shopping experiences during the pandemic. So far, three major platforms have introduced social commerce features: Facebook, Instagram and Pinterest. Instagram Shopping is directly linked to your Facebook Shop.

Stats 131

Stats Examples Tips Top of Funnel 131

Hubspot

OCTOBER 16, 2020

You might think with growth stats like this, Australian brands are rushing to Instagram.But that's not the case -- many Australian businesses are actually missing out on the opportunities Instagram offers. Australian Instagram Usage Stats to Know. Australian Instagram Users. There were 10.45 of its entire population. Statista , 2020).

Stats 97

Stats Trends Bandwidth Social Media 97

Sprout Social

MAY 10, 2019

By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Hubspot

NOVEMBER 26, 2019

To help you make informed decisions about your strategy and whether TikTok is right for your brand, I've compiled a list of 26 interesting stats and facts to know before venturing on to the app. 26 TikTok Stats to Know in 2019. By February 2019, TikTok hit 1 billion downloads, beating Instagram and Facebook in app stores.

Stats 101

Stats Viral Marketing Startups Transparency 101

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. It’s hard to say what impact Facebook’s Threads platform will have, though there are signs that Threads could be a valuable tool for B2B marketers.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Oktopost

SEPTEMBER 4, 2020

When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. Content relevant to B2B decision makers and said decision makers? Facebook vs LinkedIn by the numbers. Facebook vs LinkedIn by the numbers. Facebook may have more users overall. Not so much.

Linkedin 150

Linkedin Facebook Cost Per Click B2B Thought Leadership 150

Sprout Social

JULY 13, 2022

Your success within the European market depends on your ability to keep up with more than just content trends. Staying aware of trends in social usage, management and planning can impact your accomplishments just as much as—if not more than—your content calendar itself. 15 Europe social media statistics to shape your strategy.

Social Media 96

Social Media Stats Webinar Metrics Media 96

Marketing Insider Group

DECEMBER 18, 2013

The growth and interest in Content Marketing is now an undeniable force for businesses and marketing. Content marketing is an imperative for brands who want to reach their buyers in an information-saturated world. We are no longer asking whether content marketing is the future. 60-70% of B2B marketing content goes unused.

Stats 100

Stats Content Marketing Content Curation 100

Hubspot

DECEMBER 14, 2020

When we think about visual marketing content, it's easy to default to popular mediums like television, web video, and social media. But, there's one type of visual marketing content that's sometimes overlooked by marketing teams. But, there's one type of visual marketing content that's sometimes overlooked by marketing teams.

Stats 98

Stats Customer Satisfaction Television marketing Social Media 98

Sprout Social

APRIL 12, 2022

Building a positive public image now also means understanding how to increase online engagement, get backlinks and identify opportunities for content. Professionals view LinkedIn, Twitter, Instagram and Facebook as the most important platforms to their company’s social strategies. Strategizing for better communication in 2022.

Public Relations 105

Public Relations Stats Work Management PR 105

Hubspot

DECEMBER 5, 2019

The user-influenced platform , which embraces discussion and community engagement, rather than content creation or branding is vastly different from other networks -- like Facebook or Instagram -- where brands naturally find their niche. General Stats. Engaging Content and Hot Topics. Takeaways from Reddit Stats.

Stats 98

Stats Mobile Advertising Internet Marketing Mobile Marketing 98

Hubspot

JANUARY 27, 2020

To give you a bird's eye view of some of the most buzzed-about innovations that could impact marketers in the near or distant future, I've collected 45 stats related to four types of emerging technology. Here are 14 stats that demonstrate the growth and opportunities of AR and VR. Augmented and Virtual Reality. billion ( IDC ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Optinmonster

NOVEMBER 27, 2019

Since this is a big list of eCommerce statistics, here’s a table of contents so you can jump straight to the section of eCommerce statistics that interests you most. Facebook eCommerce Statistics. eCommerce Abandonment Stats: Shopping Cart Abandonment. Facebook eCommerce Statistics. eCommerce vs. Retail Statistics.

eCommerce 80

eCommerce Stats Statistics Amazon 80

Webbiquity

JUNE 23, 2015

The search marketing stats and facts below provide some helpful guidance. digital ad spending last year, while Facebook’s share was about 8%; and Google’s advertising revenue is larger than that of the entire U.S. 3 General Search and Google Stats and Facts. Facebook’s share was about 8%. eMarketer ).

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100

Sprout Social

MAY 7, 2019

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. 46% of consumers follow brands just for their inspirational content.

Stats 109

Stats Social Media Social Marketing Media 109

Marketing Insider Group

APRIL 12, 2021

As a content marketer, there are numerous channels and strategies at your disposal. One of the most critical aspects of using content marketing is managing your paid, owned, and earned media. In this post, we’ll break down each type of media, how to use them in content marketing, and which one provides the best ROI. Retargeting.

Paid Content 362

Paid Content ROI Paid Search Agency Media 362

Webbiquity

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. ” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics. 9 Stats About Social Media Metrics and Measurement.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Contently

MARCH 1, 2022

In a web awash with looted ideas, what pitfalls do content marketers face when looking for a cheap, viral fix? The firm’s founder Elliot Tebele soon announced that he would overhaul his content output, asking for permission to repost and tagging original creators. “We The pitfalls of content plagiarism are huge.

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Webbiquity

FEBRUARY 16, 2016

And now, the stats! 8 Stats About B2B Marketing Budgets and Spending. 5 B2B Lead Generation Stats and Facts. 3 B2B Lead Nurturing and Marketing Automation Stats and Facts. 3 B2B Content Marketing Stats and Facts. 88% of B2B companies use content marketing. 3 B2B Content Marketing Stats and Facts.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Sprout Social

OCTOBER 10, 2016

Companies now strive for different and new Instagram stats to understand how they engage and communicate with customers. With more than 500 million active users , Instagram has quickly followed the footsteps of its parent company, Facebook. New Instagram stats pop up every day. 7 out of 10 Hashtags on Instagram Are Branded.

Stats 112

Stats Social Media User-Generated Content Acquisitions 112

Marketing Insider Group

NOVEMBER 15, 2021

Being a content marketing influencer is no joke. In a world where the amount of stuff online continues to grow exponentially each day, developing content and a marketing strategy that makes your stuff stand out is something to be proud of. Buzzsumo recently released their list of the Top 100 Content Marketing Influencers for 2021.

Content Marketing 227

Content Marketing CMS Development Planning Marketing Automation Services 227

Hubspot

SEPTEMBER 23, 2020

20 Co-Marketing Stats to Know in 2020. Roughly 11% of marketers say "partnership posts" are their brand's most engaging type of social media content. Facebook, 2018 ). Increased trust and favorability: If a prospect trusts the brand you partner with, they might trust you when that brand promotes your name, logo, or content.

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. Only 14% of bloggers write blog content that’s 2,000+ words in length.

Statistics 94

Statistics Paid Content Stats Blogger 94

Ontraport

NOVEMBER 4, 2019

To attract new leads to your brand, running Facebook and Instagram ads using interest- and demographic-based targeted audiences can help match with your brand’s ideal customers. Stats to track in the Attract stage. To keep track of it all, here are the stats you’ll want to look at: Click-through rate (CTR). Cost per click (CPC).

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Forbes) 93% of online experiences start with a search engine.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

Marketing Insider Group

FEBRUARY 23, 2021

Case studies are one of the most powerful forms of content to have in your marketing repertoire. The longer-form content goes more in depth to describe a problem, solution, and outcome – all while keeping the customer at the center of the story. You can incorporate case studies in content marketing in a myriad of ways.

Case Studies 287

Case Studies Case Study Studies Top of Funnel 287

SocialPilot

JANUARY 15, 2024

Video is the new king of content. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. These stats will help you know how video marketing influences customers. In 2024, video content will make up for 82% of the internet traffic. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Hubspot

OCTOBER 4, 2019

Statistics help organize where to invest your ad dollars in content and which areas to avoid. Whether you’re interested in where to begin the buyer’s journey on Facebook or the cost of paying for ads, find the Facebook statistics you need to know for 2019. Our Facebook stats are organized into five categories: 1.

Statistics 78

Statistics Facebook Cost Per Click Mobile Advertising 78