Writing on the Web

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The Pros of LinkedIn vs. Facebook for Professionals

Writing on the Web

You’re probably already on Facebook , sharing photos of your kid’s first birthday party and links to your favorite articles , recipes and videos. After all, Facebook is a great way to keep in touch with friends and family. You can also have a business page on LinkedIn, as Patsi does here for Content for Coaches.).

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10 Ways to Use Facebook as a List Building Tool

Writing on the Web

Facebook can be a powerful list building tool if you know how to use it properly as such. Photos are very popular and you can include some text with your link along with a photo that is relevant to your offer. 8. Use Facebook groups. Follow these ten steps and watch your email list explode using the power of Facebook.

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The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore

Writing on the Web

Create Shareable Content – Don’t Be a Bore" width="345" height="225" title="The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore" /> In the world of business blogging and content marketing, there’s nothing worse than a bore. Many bloggers are writing reasonable content. A great headline.

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How to Research Content for Your Expert Ebook

Writing on the Web

for Your Expert Ebook" src="[link] width="300" height="225" title="How to Research Content for Your Expert Ebook" /> How should you research content in order to write your expert ebook ? Then I turn to the content research on topics and subtopics. How to Research Content. How to Use eBooks to Research Content.

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Content Curation: How to Become a Thought Leader

Writing on the Web

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I first heard the term content curation is this post by Rohit Bhargava back in 2009. Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed.

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Content Marketing Tips to Get More “Juice”

Writing on the Web

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. The point is that as long as you are writing quality posts for your readers, use that content in multiple ways, at multiple points in time, and deliver it multiple ways. How many other ways can you use this same content?

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Small Business Content Marketing: When to Hire A Freelance Writer?

Writing on the Web

Yet the content on your website or blog is the key component of your content marketing strategy. your web content should be well-written and SEO optimized — as well-thought out as anything else you do to market yourself and your small business. So who writes the web content? That’s a good question.