Buzz Marketing for Technology

OCTOBER 25, 2013

online content, messaging, images, offers) in the right way on the right channels at the right times and places? All of these questions need to be asked when a brand is looking to optimize their site to be as informative, relevant and easy to use on mobile devices. Should you parse and meter the content differently?

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Mark it down people ;-).

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Share this on Facebook.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

JANUARY 30, 2013

3) Since they can only generate a text string they do not offer the possibility of advanced, connected content (for instance it is very difficult to connect Facebook ID with the end user through a QR Code and therefore track or provide relevant content). This will continue to drive usage down.

Branding 100

Branding Brand Identity Mobile Advertising Click Rate 100

Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We often throw this idea around as marketers – “being relevant”, but few people discuss how!

Paid Search Agency 100

Paid Search Agency Network Marketing Social Networks Advertisements 100

Buzz Marketing for Technology

APRIL 21, 2010

Better yet are you more or less involved in those conversations and what share of voice do you have around the conversations that are most relevant to your brand. Share this on Facebook. Tags: Content Marketing Customer Support Inbound Marketing Listening Monitoring. Tweet This! Share this on Linkedin. Share this on del.icio.us.

Social Media 100

Social Media Lead Scoring Lead Ranking Media 100

Buzz Marketing for Technology

MARCH 16, 2010

But its worth it if that question is so relevant to your brand. If you think hard enough you can come up with a list of situations where someone might say: Replace Competitor, Upgrade Competitor, Remove Competitor, or New X System which would correlate to a potential conversation where a sale that is relevant to your brand is happening.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

NOVEMBER 7, 2012

Through an iterative process of testing and personalization, your online visitors will begin to unknowingly select the best-performing content for your site. And the weaker content should become extinct with all the other not-so-great content choices that have cycled through your site.

Conversion 100

Conversion Cross-Selling Conversion Rate Click Rate 100

Buzz Marketing for Technology

JANUARY 26, 2010

Share this on Facebook. Tags: Advertising Content Marketing Interactive Marketing Media Mobile Online Advertising Pay Per Click Search. If you look at the share of mobile search that the Google app has it is minuscule compared to their share of the browser based search market. Tweet This! Share this on Linkedin. Share this on Reddit.

B2B Marketing 100

B2B Marketing Google Mobile Advertising B2B Thought Leadership 100

Buzz Marketing for Technology

OCTOBER 11, 2008

Use the list to find one or two relevant networks to join. Ning, LinkedIn, Facebook) and the. Facebook group, Brandon Hall ). College 2.0: (Facebook group, Eduardo Peirano ). Facebook group, Nellie Deutsch ). Learning : Exposing the power of sharing user created content. What are you learning on Facebook?

Social Networks 100

Social Networks Ning Web 2.0 Education 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. If you see social media as primarily a more simple and efficient way for the usual experts to be able to share their opinions and content, then youre missing the point of the revolution.

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Buzz Marketing for Technology

OCTOBER 10, 2013

This tactic ensures visitors see content relevant only to their loyalty level and behavior. Advanced predictive models can dynamically serve content and offers based on a user’s current and past online behavior. A better experience leads to higher loyalty. Don’t Upsell or Cross-Sell Too Soon .

eCommerce 100

eCommerce Cross-Selling Loyalty Top of Funnel 100

Buzz Marketing for Technology

JANUARY 16, 2013

The truth is, consumers are demanding optimized and personalized sites to offer them a richer, more relevant online experience. married versus single) will play a part in offering a more relevant, more valuable ecommerce experience. And bricks-and-mortar retailers will scramble to keep pace with a digitally driven world.

eCommerce 100

eCommerce Mobile Marketing Loyalty Ideal Customer Profiles 100

Buzz Marketing for Technology

JANUARY 15, 2014

You don’t just have an array of search ads; now there are native ads on Google that replicate the search experience, remarketing display ads, mobile ads, Facebook-sponsored ads, sponsored tweets via Twitter and LinkedIn ads. Now there is a great deal more available in terms of competitive products from other search engines like Bing.

Paid Search Agency 100

Paid Search Agency Mobile Advertising Ads PPC 100

Buzz Marketing for Technology

JUNE 27, 2008

LinkedIns 361% year-over-year growth handily beats Facebooks 56% growth in the same period, according to the latest stats from Nielsen: However many people have pointed out to me that my case is unusual. I am not sure if this works as well in Facebook. In Facebook it is way more free-form and that is probably a lot more fun.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

I personally try for every day posting but sometimes the posts are not quite as content filled as the others. check my mail in between… go on to facebook etc. Any suggestions for squeezing out high quality content in limited time? After a month or two (maybe shorter or longer), keeping a regular posting schedule is hard.

Rules 100

Rules Blogger Trigger Marketing Digg 100

Buzz Marketing for Technology

FEBRUARY 9, 2011

Converseon – They offer a monitoring tool that filters out content not relevant to you. They have “automated sentiment” based on relevancy. They work with firms like RIM to grow their 33 Facebook pages, with built in workflow, scheduling, and in multiple languages. They don’t take a “credit card approach to monitoring”.

Analytics 100

Analytics Enterprise Management Work Management Marketing Management 100