Remove plan
article thumbnail

Distribution 101: The Content Marketer’s Guide to Facebook Ads Tips

Contently

Are you looking for ways to craft better Facebook ads that result in higher conversions? With the right strategies, paid Facebook advertising is an effective way to reach new audiences, engage with prospects, and get new leads. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions.

article thumbnail

Content Marketing Showdown: Google vs. Facebook

Contently

Have any companies shaped the digital era more than Google and Facebook? Facebook may be the relative baby here, having been founded in 2004. Rather than pursue Google’s in-out expansion, Facebook has bolstered its own innovation by buying other social media platforms, the biggest of which are WhatsApp and Instagram.

Facebook 157
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to schedule Facebook posts: 3 Ways

Sprout Social

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. It involves a hefty strategy of great content and consistency. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach.

Facebook 121
article thumbnail

Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

article thumbnail

Facebook said to be planning Basic Ads product

Martech

Meta’s Facebook is said to be planning a Basic Ads product aimed at brands looking to raise customer awareness. Facebook has declined to comment on the new product. He added that brand new online advertisers and ad vets flock to Facebook to see fast results from targeting, conversion objectives and tracking results. “If

Facebook 101
article thumbnail

Have You Tried Performance Video in Your 2020 Content Marketing Plan

Marketing Insider Group

Some allow retargeting, but that won’t allow as much growth as more engaging, prospecting content. When Betabrand, a women’s apparel brand, developed performance videos for Facebook, it made a few key moves to make sure its ads displayed well on mobile devices. Plan for action. Getting More from Performance Video Marketing.

Planning 283
article thumbnail

12 Facebook publishing tools for your brand in 2024

Sprout Social

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.