Webbiquity

JULY 18, 2023

The top social media marketing platforms (whether for influencer or brand content) are: Facebook (64%) Instagram (58%) YouTube (57%) Twitter (43%) LinkedIn is tops with only 33% of marketers, though it’s by far the top social network for B2B marketing. Download the report to get all the details.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. A study by MailChimp found that the average email open rate across industries is 21.33%.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

Contently

JANUARY 24, 2020

Across the globe, many marketers are sabotaging their 2020 content marketing programs already. It’s nearly impossible to prove content marketing ROI if you don’t outline clear goals at the beginning of the year. This doesn’t mean your content should be full of product plugs. Their crime: failing to set goals.

ROI 169

ROI Content Marketing Marketing Analytics Tools Content 169

SendX

DECEMBER 7, 2020

And you do that by increasing your Open Rates (engagements). It's a game of percentages; the more people who open your email, the higher your chance of converting sales. FINDING YOUR PROBLEM: Open rate analytical data provides information regarding the performance of your email strategies.

Email Marketing 219

Email Marketing Work Management Marketing Management Open Rate 219

ClearVoice

SEPTEMBER 4, 2020

Finding reliable content marketing statistics and data on which you can base your marketing decisions can be difficult — but it’s not impossible. Use this list of research and data to help you make wise and informed content marketing decisions. Content marketing statistics for SEO. Content marketing statistics for email.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

BuzzSumo

MAY 30, 2019

You create content online, like a blog article for example. Your social media people share it on Facebook and Twitter. says the content manager — and so it goes. Why Doesn’t Your Onsite Content Blow Up on Social Media? These different audiences interact with content in different ways. A few people like it.

Social Media 110

Social Media Blast Campaigns Media Landing Pages 110

Content Marketing Institute

NOVEMBER 5, 2020

Average email open rate in 2020? Average Facebook Messenger open rate? And yet, chatbots remain an untapped channel for many content marketers. Continue reading → The post How to Do Chat Marketing: 6 Experts Reveal Their Secrets [Examples] appeared first on Content Marketing Institute.

Examples 142

Examples Open Rate Facebook Paid Search Agency 142

SendX

MARCH 16, 2021

If you use images in your content then you will get at least 94% more views. Besides, take a look at social media, almost all contents are visual there. Or when you see so many illustrations with visual contents like images & videos, isn’t it even better? Visual content can be easily digested by your audience.

Email Marketing 304

Email Marketing Planning Practices Best Practices 304

SendX

MAY 24, 2019

The fact that you own your email list and are not limited by the policies and restrictions of other online marketing vehicles like Google and Facebook makes email marketing all the more worth it. CTA for short is a part of a piece of content strategically crafted and located to get an audience to take a specific action.

Copywriting 151

Copywriting Tips Template Content 151

Marketing Insider Group

MARCH 18, 2020

When it comes to an effective content strategy , having a calendar and content management tool is the forcing function of making sure the strategy is adhered to. DivvyHQ is a full content management platform designed for teams and marketers managing a lot of content. We use Divvy to manage content across all our clients.

Marketing Management 363

Marketing Management Tools Planning RSS 363

Convince & Convert

JUNE 3, 2014

Getting traffic to your site through your SEO and content marketing initiatives is only half the story. Which is why Jay here at Convince & Convert, and every other leading content driven blogger, focuses so much energy on the one of the most mundane elements of the web site: The email list. And guess who owns the list you create?

Content Marketing 159

Content Marketing Opt-in Content Open Rate 159

Martech

MARCH 18, 2024

The language model is based on content from MarTech embedded on top of ChatGPT. The editors of MarTech selected this response for its usefulness and have supplemented it with additional relevant content. I am trained with MarTech content. See more about how marketers are using MarTechBot here. Here’s something somebody asked me!

Budget Programs 100

Budget Programs Marketing Automation Services Marketing Analytics Tools Cost 100

SendX

FEBRUARY 26, 2021

In 2014, email marketing was 40 times more effective than Twitter and Facebook combined. That said, always make sure to provide true value to your prospects, whether it’s an eye-catching welcome email or strong, insightful content related to their niche, always have in mind to gain their attention and make them wanna come back for more.

Work Management 203

Work Management Marketing Management Email Marketing Service 203

Atomic Reach

FEBRUARY 12, 2019

Recently, we surveyed 150 of the top content marketing influencers on how they are approaching content marketing today. Larry Kim shared some incredible insights about how he thinks about content marketing. He is a one-stop-shop guru on the utilization of Facebook Ads and messaging for marketing optimization.

First-Mover Advantage 80

First-Mover Advantage Click Rate Open Rate Blast Campaigns 80

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. A study by MailChimp found that the average email open rate across industries is 21.33%.

Email Marketing 130

Email Marketing Enterprise Management CTR Webinar Metrics 130

ConvertKit

JANUARY 10, 2022

While it’s never an exact science, the predictability and control senders have over their content certainly makes email an attractive outlet. From metrics to privacy to engagement and open rates, here’s everything the experts are betting on. How iOS15 Has Impacted Open Rates For Creators. Facebook Help Center.

Deliverability 89

Deliverability Open Rate Privacy Facebook 89

Hubspot

JUNE 29, 2017

Facebook Messenger boasts 1.2 Here are three ways we’ve experimented with using Facebook Messenger instead of email in our marketing, along with early results (Spoiler: Get excited). #1: 1: Using Facebook Messenger as a Content Delivery Channel. . #1: 1: Using Facebook Messenger as a Content Delivery Channel.

Facebook 78

Facebook Broadcasting Click Rate Case Studies 78

Martech

OCTOBER 31, 2023

The organization is blocking the email Some organizations, like hospitals and utility companies, have email security systems that open and scan all emails before they are delivered to the recipient. In addition to ruining your open rate statistics, these systems can prevent crucial messages from reaching your customers.

Work Management 97

Work Management Marketing Automation Services Marketing Management Deliverability 97

SocialPilot

JANUARY 15, 2024

Video is the new king of content. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. In 2024, video content will make up for 82% of the internet traffic. More than 78% of viewers consume video content every week , and 55% of them engage every day.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Launch Marketing

MAY 19, 2021

Emails are a useful and direct way for B2B organizations to share information with customers and prospects and can be effectively used to market products/services, share new content, announce the latest company news, promote upcoming events and much more. Metrics for Email Performance. Download it now. Make CTAs the Focal Point.

Email Marketing 143

Email Marketing Practices B2B Marketing CTR 143

Sales Engine

MARCH 28, 2016

B2B Content Enterprise: How does Conversion Sciences work with clients to optimize landing pages? From a content marketing standpoint, for our business (Conversion Sciences) we currently rely on little to no outbound marketing to drive demand. All of our leads are either referrals, or generated through our content marketing outreach.

Marketing & Strategy 120

Marketing & Strategy A/B testing Broadcasting Content 120

Optinmonster

DECEMBER 28, 2023

For instance, women aged 18-29 are the most likely to make purchases based on influencer content. Gen Z likes subscribing to email newsletters as much as they love consuming social media content. TikTok’s average engagement rate is 4.25%. That’s way more than Facebook (0.15%), Instagram (0.60%), and X (0.05%).

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

ConvertKit

JULY 19, 2021

04:00] Stop focusing so much on open rates and prioritize other metrics such as clicks and purchases. Open rates were never a perfect metric, and with Apple’s new privacy changes, they’re even less meaningful. [08:44] When you hit the sweet spot of high-quality content that’s also consistent, it’s hard not to succeed. [16:03]

Deliverability 105

Deliverability Privacy Open Rate Opt-out 105

ConvertKit

JANUARY 15, 2021

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #2: Subject lines and open rates. Here are the most important email marketing stats around subject lines and open rates, along with a few tips for getting your emails opened. Jump ahead. Maybe a dozen?

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Zoominfo

NOVEMBER 29, 2021

Let’s take a look at the primary channels to generate demand: email, paid social, content syndication, webinars and direct mail — and which KPIs you should track for each channel. For example, if you send an email to 10,000 people and 9,900 receive the email in their inbox, the deliverability rate is 99%.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads MQL Webinar Metrics 130

Content Standard

OCTOBER 23, 2018

For all the work involved in bringing even a simple blog post to a page, marketers want to know that their content will actually be seen. There is no one perfect pace for brands or a magical hour where all content is best received. Here’s how to amplify your content on some of the most popular distribution channels.

Distribution 72

Distribution Marketing Budget Marketing & Strategy Burn Rate 72

Only B2B

JULY 7, 2023

Create compelling lead magnets: Offer valuable resources such as eBooks, whitepapers, industry reports, or exclusive content that your target audience finds enticing. In exchange, ask for their contact information, including email addresses, when they download or access the content.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

Hubspot

FEBRUARY 14, 2024

And perhaps most impressively, Gaudio reports a higher reply rate of 4.2%. Ackerman says, “I know brands that have their own Facebook groups or discord channels for their top fans. Colgan’s emails following this framework achieved 79% open rates. 13% reply rates. The email received a 48.63% open rate.

Copywriting 61

Copywriting Click Rate Open Rate Paid Search Agency 61

Outgrow

DECEMBER 30, 2020

Improve Your Lead Segmentation Through Interactive Content. And this time it’s all about how to improve your lead segmentation through interactive content. . And interactive content, which ensures participants have a more engaging experience with your content, is undoubtedly the most efficient way to segment your users/leads.

Segmentation 52

Segmentation Lead Scoring Lead Ranking Outgrow 52

Huptech Web

DECEMBER 14, 2023

Table Of Contents Introduction Why do Top Brands Consider Statistics to be an Important Aspect? billion users by 2027 (Forbes) 76% of social media users have purchased something they saw on social media The United States remains the largest social media ad market globally (Statistica) 94% of marketers use Facebook.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Anyword

MARCH 24, 2022

Can artificial intelligence writers create high-quality content? There are plenty of situations where the technology can make life easier for content teams, or even take over entire processes from humans completely. Where Does AI Copywriting Leave Human Content Writers? The short answer to this question is, yes.

Marketing AI 52

Marketing AI Copywriting Generation Landing Pages 52

xiQ

DECEMBER 15, 2021

Redeploying Efforts to Create Thought-Leadership Content. Savvy field marketing leaders understand that thought-leadership helps drive demand so they look for fresh and engaging real-time content that they can serve up to their audiences. SmartSourced Content TM curation. Explore xiQ Workbench.

Advertising Agencies 116

Advertising Agencies Enterprise Management Account Based Marketing Thought Leadership 116

Adobe Experience Cloud Blog

JUNE 6, 2018

Content marketing is an effective way to build brand awareness and grow revenue. The evidence is in the sheer volume of companies—including 89% of B2B —that have content marketing programs. But knowing that content marketing is effective and measuring it are two very different things. Increasing traffic to site content.

Paid Search Agency 134

Paid Search Agency Top of Funnel Planning Content Marketing 134

ClearVoice

JANUARY 8, 2024

Then, optimize your content marketing and other strategies to improve overall results. Use it to pinpoint top-performing assets, check website performance, and access disparate reports in one central dashboard Facebook Insights: Monitors post performance on Facebook business pages and tracks user behavior.

Paid Content 52

Paid Content Process Allocation Cost per Lead 52

Optinmonster

AUGUST 7, 2020

Since there are a ton of statistics about email marketing in this post, here’s a table of contents to guide you through each part: Email Usage Statistics. With email marketing, B2B businesses can send content to subscribers to educate them about their product/service and convert leads into customers. Email Marketing Statistics.

Statistics 114

Statistics Email Marketing Planning Open Rate 114

Hubspot

APRIL 8, 2020

From now until the end of June, we’ll plan to update these insights based on additional business metrics such as website traffic, email send and open rates, sales engagements, close rates and more. Weekly chat volume via onsite chat and Facebook Messenger increased 5% after March 16, based on previous Q1 global weekly averages.

Advertising Benchmark 101

Advertising Benchmark Planning Budget Programs Forecasting 101

Martech

NOVEMBER 27, 2023

Generate new blog post ideas, choose the ideas likely to perform well for SEO and get started with a first draft using the AI assistant to generate blog post content. Quickly create email subject lines that increase open rates using HubSpot’s AI assistant to generate subject lines for marketing emails.

Enterprise Management 84

Enterprise Management Hubspot Paid Search Agency Work Management 84