Optinmonster

FEBRUARY 21, 2024

For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. Refresh Evergreen Content Because our pillar articles are useful to the target audience and attract a lot of traffic, we make sure to regularly update them. Another great tool you can use to find LSI keywords is LSI Graph.

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Contently

APRIL 23, 2020

Since then, comments and questions have been the content metric I secretly value over likes and shares and views. I answered as many as I could live, but I also wanted to give the best of the rest some love in a content mailbag. However, don’t just create coronavirus content for the sake of it. Let’s dive in.

Content 185

Content B2B Thought Leadership Storytelling Newsletter 185

Outgrow

JANUARY 3, 2022

How to Use Google Trends for Content Marketing? If you are a content marketer who hasn’t explored Google Trends yet, you’ve got to read this blog! And, trust us, using Google Trends for content marketing will become your new favorite marketing strategy by the end of it. . Ways to Use Google Trends for Content Marketing.

Trends 52

Trends Google Outgrow Content Marketing 52

Sprout Social

MARCH 7, 2024

You can find SEO competitors by using keyword research tools to check who’s ranking for your target keywords. Instead, focus on only those relevant to the objectives of your analysis. Investigate details such as their content marketing plans, influencer collaborations and sales channels.

Analysis 93

Analysis Marketing AI Examples SWOT 93

Sprout Social

JANUARY 11, 2024

Branded search volume is the frequency people search for your brand name specifically. Sprout’s Listening tool enables you to build listening queries with branded keywords to find relevant conversations around your brand and products. This metric is a direct indicator of brand recall and recognition.

Brand Identity 110

Brand Identity Branding Aggregators Marketing Analytics Tools 110

seo.co

APRIL 29, 2022

In other words, if your web page features a ranking factor or caters to a ranking factor, its likelihood of rising in rankings for relevant keyword terms will increase. Our list of Google ranking factors isn’t going to be segmented by category, but rather listed in order of relevance and importance. What is an SEO “entity?”

Lead Scoring 111

Lead Scoring Lead Ranking Google Correlation 111

seo.co

APRIL 6, 2021

While ads still make up a large portion of what is considered marketing, people are increasingly steering away from traditional advertisements and moving toward digital content. As marketers, it is important to understand this shift towards content and adapt to it. Content is King. This is why content is so important.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Sprout Social

NOVEMBER 9, 2021

Focus on revving up your upload frequency. million subscribers) thanks to their near-daily upload frequency. Instead, come up with a consistent content calendar and stick to your schedule. If you fail to upload frequently or go months without publishing content, you may get labeled as a “dead” channel.

Youtube 138

Youtube Tips Tools Social Media 138

Sprout Social

MAY 11, 2023

Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. But it also encompasses monitoring your organic content and what people are saying about your brand on social, and scoping out imposters or other security threats.

Paid Content 130

Paid Content Tools Brand Identity Branding 130

Sprout Social

FEBRUARY 24, 2022

After all, what sounds more impressive: “Posted engaging content” or “Created content that consistently achieved an average of 100,000 impressions”? Ability to build brand awareness: Increased monthly impressions by X% month over month, or grew Facebook post reach from 4,000 to 12,000 people. Highlight hard and soft skills.

Social Media 106

Social Media Template Media Cross-Selling 106

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Content creation The 2023 Index found that content creation still remains one of the most time-consuming tasks for marketers.

Marketing AI 128

Marketing AI Paid Content Work Management Marketing Strategy 128

Sprout Social

AUGUST 22, 2023

Social listening tools powered by conversational analytics discover relevant information from thousands of customer comments and conversations within seconds. This enables you to develop successful short-term strategies like relevant discounts and incentives to take advantage of what’s trending.

Analytics 84

Analytics Marketing AI Conversion Brand Identity 84

Onalytica B2B

APRIL 4, 2017

There were also many celebrities and thought leaders presenting individual tracks on specific topics such as copywriting, split testing, virtual reality, artificial intelligence, content marketing, influencer marketing as well as channel specific tracks on Facebook, Instagram, Twitter, LinkedIn, YouTube, podcasts, Pinterest, Snapchat and live video.

Lead Scoring 0

Lead Scoring Lead Ranking Marketing AI Marketing Management 0

SmartBug Media

MAY 6, 2020

For growing SaaS organizations that are doing inbound marketing , paid marketing channels can give you the awareness to put all of that great content to work. When using display ads, it’s important to narrow down the list of keywords that will trigger your ads so that you’re only displaying ads to qualified prospects. Paid Search.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Pam Didner

MARCH 17, 2021

However, it creates challenges for marketing, especially content creation and management. The biggest issue any content marketer encounters in supporting a growing global company is. The biggest issue any content marketer encounters in supporting a growing global company is. From a sales perspective, that’s fantastic.

Template 97

Template Top of Funnel Planning Enterprise Management 97

Hubspot

AUGUST 2, 2018

billion search queries on Google everyday , paid search -- where you pay Google or other search engines to advertise your content on SERPs for relevant keywords -- is one of the most popular and effective types of online advertising. Their content has to be engaging. With over 3.5 Picture Credit: WordStream.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Sprout Social

FEBRUARY 16, 2022

Over 500 hours of content is uploaded to YouTube every minute. The next highest usage was Facebook at 68%. Although demonetization was in effect since 2012 , the platform did not start notifying content creators about their violations of content guidelines until 2016. Global ad revenue is 19.77 Do what works for you.

Youtube 123

Youtube Lead Scoring Lead Ranking Ad Frequency 123

Valasys

MARCH 5, 2020

An adage goes that the old must perish & make way for the new to flourish, the same philosophy can be applied within the B2B set-up to evolve your content strategy in 2020. For it to evolve it needs to be conversant to the highest degrees of relevance with the prospects as well as the existing customers.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Hubspot

OCTOBER 27, 2020

As marketers, it's crucial we continuously serve fresh, high-quality, and targeted ads to ensure your content continues to inspire your audience, rather than causing frustration. It may be as simple as altering the image you use on your Facebook ads, or using Google ad features to adapt text based on your audience's habits and preferences.

Paid Content 101

Paid Content Paid Search Agency Ads Paid Social Agency 101

illumin

DECEMBER 14, 2023

These include (but are not limited to): demand-side platforms (DSP) or sell-side platforms (SSP), data platforms (like Google, Amazon, and Facebook), game streaming broadcasters (like Twitch, Facebook Gaming, and YouTube Gaming), video game creators and publishers, and other digital content publishers like (like YouTube or Spotify).

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

illumin

DECEMBER 14, 2023

These include (but are not limited to): demand-side platforms (DSP) or sell-side platforms (SSP), data platforms (like Google, Amazon, and Facebook), game streaming broadcasters (like Twitch, Facebook Gaming, and YouTube Gaming), video game creators and publishers, and other digital content publishers like (like YouTube or Spotify).

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

The Lead Agency

JULY 7, 2019

The following overview may help you work out which could be the most relevant for your business. Another option for this type of remarketing is to use a Social Media platform like Facebook. Facebook remarketing gives advertisers the opportunity to reconnect with website visitors when they are using Facebook.

Paid Search Agency 81

Paid Search Agency Advertising Agencies B2B Ad Frequency 81

SocialPilot

FEBRUARY 26, 2024

Generative AI can analyze large amounts of data to identify patterns, predict consumer behavior, personalize content, optimize ad placements, and automate email marketing and customer service tasks. Imagine if you could increase the efficiency of your Facebook or Google Ads by 10, 20, or 30%. Wouldn’t it be great?

Marketing AI 72

Marketing AI Work Management Marketing Budget Marketing Management 72

ConvertKit

JANUARY 27, 2021

Two of their blogs rank in the top search engine spot for niche keywords that garner 100 searches each per month. By increasing their sharing frequency just a bit and adding a new promotion method, the creator makes a lot more in scenario B. 1 – Share relevant landing pages with email subscribers. 3 – Social media.

Landing Pages 121

Landing Pages Traffic Top of Funnel Communities 121

Valasys

JUNE 15, 2021

Since organic reach is quite limited on social media, campaigns assist in reaching out to the maximum relevant audience. Key Performance Indicators: Brand Buzz: Frequency of conversation about the brand involving the campaign. Frequency: Number of appearances of advertisements across different channels.

Paid Content 52

Paid Content Analysis Paid Search Agency Ad Frequency 52

ConvertKit

DECEMBER 8, 2021

They'll help you create content, schedule it, interact with your followers, or reply to DMs. Blogging : Many small blog-related tasks—like keyword research, writing, editing, and uploading the article to your content management system—can be outsourced to a VA. VA for Hire – Content for Bloggers. Image via Upwork.

Work Management 91

Work Management Ad Frequency Paid Search Agency Marketing Management 91

Valasys

JUNE 15, 2021

Since organic reach is quite limited on social media, campaigns assist in reaching out to the maximum relevant audience. Key Performance Indicators: Brand Buzz: Frequency of conversation about the brand involving the campaign. Frequency: Number of appearances of advertisements across different channels.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

KoMarketing Associates

APRIL 30, 2012

Text used for and around the link (even though Google has acknowledging changes to how they handle anchor text this past month, obtaining keyword relevance should still be a focus where possible and applicable). Facebook-specific metrics (likes, interaction ratios). Frequency of blog posts. Site Owner-Specific Metrics.

Link Building 120

Link Building Lead Scoring Lead Ranking SEO 120

seo.co

MARCH 2, 2021

For example, shares on Facebook, page views, downloads and users, etc. Content Downloads: The number of social media posts that resulted in content downloads and how many were they. Keywords are generally deemed extremely useful in SEO metrics. The Average Keyword Rank shows the average traded keywords’ positions.

Planning 52

Planning Lead Scoring Lead Ranking Keywords 52

Only B2B

DECEMBER 27, 2017

Increase the frequency of publishing the content. Content helps to give you some authority and credibility. Focusing on the very fact creating and increasing the frequency of content publishing can give you a better visibility along with reliability. So, make sure this year you pitch your frequency right.

Ad Frequency 102

Ad Frequency Lead Generation Lead Scoring Lead Ranking 102

LeadSquared

JANUARY 28, 2015

The webinar on ‘7 Killer Content Marketing Strategies for 2015’ conducted by our expert content marketer, Meenu Joshi and LeadSquared CEO, Nilesh Patel was a huge success. Which platforms should we use, apart from Google & Facebook, to generate leads? You would probably be spending money on Google and Facebook ads.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Content Marketing Institute

NOVEMBER 6, 2018

Concerned about how Facebook’s latest algorithm updates might affect your brand’s performance on the platform? Questioning where your Facebook ads might appear across its network of sites, including on Instagram and Messenger ? You’re not alone. joderama Click To Tweet. Think precision.

Planning 111

Planning Social Media Template Marketing Plans 111

BenchmarkONE

OCTOBER 26, 2018

Though it might be acceptable to throw down any related keywords that come to mind when you’re adding tags to a blog post, using tags in your CRM works a little differently. You could go in many different directions with this one, so pick demographic information that’s relevant to your content and your marketing strategies.

Marketing Automation Services 71

Marketing Automation Services Tagging Marketing Automation Automation 71

Sprout Social

APRIL 6, 2020

Just like how some individual colleges within a university system might have their own Twitter and Facebook Pages, LinkedIn offers the same option through their affiliated Pages feature. Knowing your audience helps shape what kind of content you want to share and what they’ll likely engage with. Link affiliated Pages. Job function.

Education 102

Education Linkedin Practices Best Practices 102

LeadSquared

FEBRUARY 25, 2016

The challenge you face as a content marketer is three fold. One way to nail it lies in identifying the trends and publishing content (blog posts, or any other form of content) related to that. Especially, when you are one of the first few to bring out relevant content in that area.

Marketing Automation Services 52

Marketing Automation Services Ad Frequency Content Marketing Management 52

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information. Instead of a series of self-contained initiatives, build yourself a content ladder.

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

Sprout Social

NOVEMBER 21, 2019

Who’s ranking for keywords related to your industry? Which products and pieces of content are the hottest right now? The same applies to B2B brands looking to keep tabs on who’s running industry-related ads and ranking for keyword terms too. Content marketing research. Who’s running ads related to your business?

Paid Content 97

Paid Content Research Ad Frequency Demographics 97