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The Effective Marketer

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What Makes Ads Go Viral?

The Effective Marketer

APRIL 16, 2012

They setup infrared eye-tracking scanners so that they could determine where people were looking when the ads played and they used a system that analyzes facial expressions and were able to determine, based on slight changes on their facial muscles (this reminded me of micro-expressions and the Lie To Me series ) what emotion they were experiencing.

Viral Marketing 100
Viral Marketing Ads Eye-Tracking Video Marketing 100
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because you can't beat free marketing training

The Effective Marketer

JUNE 23, 2009

SEO Tactics : He did a great job at distilling tactics into byte sized advice that we can all use for link building, content creation, and domain names. They always have great content based on lots of testing they’ve done and publish their results frequently. It doesn’t matter if you have great keywords if you lack the other elements.

Training 100
Training Planning Marketing Budget Creation Work Management 100
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