Remove email-campaign frequency
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How to Audit your Email Campaigns for Better Results

Webbiquity

Are your your email campaigns effective? Perhaps it’s time to put your email marketing through an audit. Here’s a step-by-step guide on how to conduct an email audit plus tips on how to improve your campaign results using your findings. What is an Email Marketing Audit? Content Creator(s).

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Unleashing Sales Velocity: How Leveraging Intent Data Can Lead to 3X Faster Deal Closures

Only B2B

By measuring intent accurately, you can laser-target your content, ad campaigns, and ABM initiatives to the most receptive audience. By analyzing website visits, content downloads, and social media engagement, intent data platforms create a comprehensive buyer journey map. Unsure where to start?

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Audience Segmentation with Predictive Audiences | AI for All

Adobe Experience Cloud Blog

With our Predictive Audiences capability coming soon, Marketo Engage is transforming this fundamental piece of marketing in the most powerful way – through artificial intelligence. We talk a lot about marketing challenges and, oftentimes, those challenges relate to marketers of certain maturities, industries, strategies, etc. And, voila!

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Demand Generation and Distribution: 4 Must-Try Digital Marketing Channels

Adobe Experience Cloud Blog

Our previous blog post looked at how important strategic content is for your demand generation campaign. But it’s vital to remember that if you don’t get it in front of the right set of eyes, your content is useless. That’s why we’re going to focus on another essential part of your campaign: distribution.

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Marketo Data Tells Us: What’s the Truth Behind the Two Biggest Email Volume Myths?

Adobe Experience Cloud Blog

Author: Johnny Cheng I hear this question from email marketers all the time: Does the size of my email send affect the performance? Email Myth #1. “The larger your email sends, the higher your unsubscribe rate” Hypothesis: This one seems reasonable. Each dot represents an email send from a customer.

Marketo 48
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Top Marketing Blogs You Should Be Reading

Kabbage

Content is everywhere these days. For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. The Best Marketing Blogs of 2015. B2B Marketing Blogs.

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Top Marketing Blogs You Should Be Reading

Kabbage

Content is everywhere these days. For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. The Best Marketing Blogs of 2015. B2B Marketing Blogs.