Remove websites
article thumbnail

Engagement and Eloqua Experience

Avitage

For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience. I often hear clients talk about engagement as: touches, email opens, click-thrus, event visits, content views or even downloads.

Eloqua 120
article thumbnail

Engagement and Eloqua Experience

Avitage

For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience. I often hear clients talk about engagement as: touches, email opens, click-thrus, event visits, content views or even downloads.

Eloqua 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Add an Eloqua Popup to Your Site That Grows Your List

Optinmonster

If you’re using an email service provider like Eloqua, then you’ve already invested in a tool that will help you send powerful email campaigns to your contact list. For that, an Eloqua popup is exactly the tool you’re looking for. What Is Eloqua? How to Add an Eloqua Popup to Your Site.

Eloqua 69
article thumbnail

Content Marketing KPIs for Your Content Strategy

ClearVoice

Key performance indicators (KPIs) are the metrics that determine your content marketing success, but not all KPIs are equally important. In this article, we’ll explore the metrics that matter most for content marketing in 2023. Content marketers can establish KPIs to measure the effectiveness of their content marketing strategy.

article thumbnail

Making Social Engagement Data Work for You: How to Nurture Leads Effectively

Oktopost

The more data you have on leads, the better you can craft engaging content and messaging. But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? The Definitive Guide to Social Engagement Data Inside of Eloqua. Episode Summary. Meet Jennifer.

Eloqua 118
article thumbnail

Driving Digital Transformation With Content Intelligence

PathFactory

Buyers now bring consumer-like demands for hyper-relevant, self-directed content into every purchase decision. To keep up, marketers need to overhaul and future-proof their content engines. At the same time, marketers can uncover how different content assets influence prospects at every stage of the buyer’s journey.

article thumbnail

Seven Ways B2B Tech Buying Behavior is Changing [Research]

Webbiquity

Mismatched Content Type Priorities. Both vendors and buyers use demos and vendor/product websites. But beyond that, there’s a big disconnect between the resources buyers rely on and tactics vendors use… “In short, vendors spend more time and marketing dollars on content that buyers don’t consume as much.