KoMarketing Associates

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8 Examples of B2B Businesses Managing Powerful LinkedIn Pages

KoMarketing Associates

Know What Content Resonates. While this certainly requires resources for content development, the company receives great engagement by sharing relatable topics that tie back to its area of expertise. Keep in mind the 80/20 rule – just 20% of your social media content should be about your brand. Ernst and Young.

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10+ Essential Research Reports & Guides for B2B Marketers

KoMarketing Associates

MarketingProfs 2013 B2B Content Marketing Report. The 2013 B2B Content Marketing report, created by MarketingProfs and the Content Marketing Institute takes an in-depth look at budgets, benchmarks, and trends to watch for with B2B content marketing. View the full report. BtoB Research Defining the Modern Marketer.

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How To Blend B2B SEO Into On-Site Content Development

KoMarketing Associates

Thurow expressed the fact that SEO’s still needed to “build sites that can please humans and search engines combined” Sullivan’s “Back to Basics” presentation highlighted page content as it’s first bullet point in search ranking importance. What are the objectives of their content?

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