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E-A-T vs. YMYL: What You Need To Know for SEO and Content Marketing

Marketing Insider Group

SEO is something content marketers have to tweak and refine continuously. In this post, we’ll break down the two concepts and examine how they impact SEO and content marketing. In this post, we’ll break down the two concepts and examine how they impact SEO and content marketing. Key Takeaways. They do impact ranking.

SEO 331
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The 6 Fundamentals of an SEO Link Building Strategy

Top Rank Marketing

One of the big reasons why Google revolutionized search engines when it launched in 1998 was its PageRank algorithm , which rewarded pages based on how many other websites were linking to them. Improved search rankings The quality of a page’s backlinks is one of the main factors search engines consider when awarding SERP placements.

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International SEO: How to Rank for Foreign Location & Language Specific Searches

seo.co

Foreign or international SEO refers to the method of optimizing your website and search presence for a global audience. Essentially, you use geo-targeting and other localization signals to show your content to users from around the globe. Google accounts for nearly 70% of all global search traffic. How To Begin Foreign SEO.

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Professional SEO Checklist: Ten Technical SEO Tips to Improve Your Traffic (Almost) Instantly

Webbiquity

Organic search drives, on average, 64% of all B2B website traffic , and 60% of visits to technology sites in general. So needless to say, search engine optimization (SEO) plays a vital part in improving online presence and traffic for B2B sites. SEO impacts the ranking of your content in the search engine results pages (SERPs).

SEO 272
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SEO for site acquisitions

Biznology

What’s your strategy with the acquired domain? The biggest thing to remember is that you don’t want to lose any search equity that has been built over the years. Both domains (your primary domain and the acquired domain) will rank for important keywords and drive qualified referrals to your content.

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How B2B Marketers Can Dominate Branded Keyword Search Engine Results

KoMarketing Associates

Branded keywords represent search queries that include the organization’s brand name or various product and brand-related information. How often do you review brand-based keyword search performance? Does your B2B organization’s website appear prominently in search engine results for your brand name and product names?

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Deep Dive on SEO: How to Improve Your Domain Authority Score

ClearVoice

How powerful is your domain name? How well does it rank in the top search engines? The overall power of your domain name is referred to as “domain authority.”. These three factors indicate how well your domain is likely to rank when a search engine pulls it up among other results.