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Three Ways to Use Google Trends for SEO in Your Content Marketing

Contently

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide.

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Google: Avoid Duplicate Content In Business Profile Posts via @sejournal, @MattGSouthern

Search Engine Journal

Duplicate content in posts published by Google Business Profiles is now considered spam, according to an updated document on content policies. The post Google: Avoid Duplicate Content In Business Profile Posts appeared first on Search Engine Journal.

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E-A-T vs. YMYL: What You Need To Know for SEO and Content Marketing

Marketing Insider Group

SEO is something content marketers have to tweak and refine continuously. In this post, we’ll break down the two concepts and examine how they impact SEO and content marketing. In this post, we’ll break down the two concepts and examine how they impact SEO and content marketing. Image: Google. Image: Google.

SEO 331
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How to Write a Blog Post Outline That Leaves No Ambiguity

Marketing Insider Group

Choosing a topic involves balancing personal passion with what the audience is searching for, using keyword research and Google Trends as tools. Reviewing the top search engine results for your keyword reveals what content performs well, helping to set a benchmark for your own post. Now, Google Trends.

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Is Content Marketing Becoming the New SEO?

Marketing Insider Group

If you were to step back in time into a marketing conference from a decade or so ago, content marketing SEO would be the buzzword you’d hear on everyone’s lips. But back then, content was only a vehicle for injecting keywords into blog posts and other website content. So much so that they link to it in their own content.

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11 realizations from testing Search Generative Experience

Kevin Indig

I spent countless hours stress testing Google's new AI-powered search experience SGE (Search Generative Experience) since it opened access last week. How Google might make SGE cost-efficient The first realization is that Google doesn’t show AI results by default , at least in the SGE beta.

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The implications of Google using click data in ranking

Kevin Indig

Learn More So, it’s out: leaked documents in Google’s antitrust lawsuit confirm Google uses clicks in ranking. ” Now, it turns out Google has all along. We try to avoid confirming that we use user data in the ranking of search results. Where and how does Google use clicks?