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Best Twitter Guides, Tips and Tools of 2010


Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it?

8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. According to The Content Marketing Institute , at least 86% of B2B marketers are now engaged in content marketing as well.

Will Content Marketing Destroy Social Media?

B2B Marketing Insider

There was a recent exchange on twitter where a prominent, intelligent and well-respected analyst predicted that content marketing will destroy social media. ”…The power of content marketing! The suggestion was that content marketing will result in the rapid erosion of the sacred trust we all have in the established media. Content Marketingchiprodgers.

StumbleUpon Marketing: 5 Ways to Get More StumbleUpon Traffic to Your Website

WindMill Networking

There seems to be an aura that somehow just posting all of your own content to these sites will somehow magically drive massive traffic to your website.  Of course, it doesn’t work that way. That’s right, when all is said and done, StumbleUpon is driving more traffic to my website than Twitter or Facebook. Your own content, of course! traffic Twitter ways Web 2.0

A simple strategy to increase your influence on Twitter

grow - Practical Marketing Solutions

“How do I increase my influence on Twitter?&#. While it remains to be seen if I have actual influence anywhere, I have undoubtedly created substantial, tangible business benefits through Twitter and the social web.  So here’s my strategy. They’re wrong.   If you put time into Twitter but nobody is there to listen and respond, it’s a waste of time, right?  Plus,

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Are You Committing Content and Social Media Sabotage?

Vertical Response

Was this very well known website (which shall remain nameless) really making me work this hard to share its content? Sure, I could copy and paste the URL of the post into my various social accounts, but I’d also have to log into Twitter, Facebook and my email individually to do so – which is also more difficult and time consuming to do on a mobile phone. ” I thought.

What Your Business Needs To Know About Google+

It's All About Revenue

Google+ is aiming at Facebook, LinkedIn and Twitter users. By dragging and dropping other users into Circles, you can self-select who can access the content you post. tried to sort through much of it and deliver the stuff that is most relevant to brands and helpful. Google+ Answers On Twitter – The new Twitter stream for Google+ Answers community. Twitter.

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Twitter time-savers: Tweet success in just 20 minutes a day

grow - Practical Marketing Solutions

“How much time should I spend on Twitter?&# is a question I get asked repeatedly. Here are my thoughts on being an effective Twitter-er in only 20 minutes a day. I’ve divided this into two categories — 20 minutes a day for beginners and then experienced folks. Twitter is simply boring if you’re only following 12 people and you’ll probably quit.

4 Things Triberr Reminded Me about Twitter

WindMill Networking

When I taught my first Twitter workshops back in 2009, I mentioned one of the many reasons why I was bullish from the start about using HootSuite as a Twitter client: It gave you the ability to seamlessly import RSS feeds. Either way, I wanted to share my own personal experiences of using Triberr in this review and what it has reminded me about what is important about Twitter.

Creating a content marketing plan — without any content

grow - Practical Marketing Solutions

When somebody talks about “content marketing,&# they’re really talking about “content engineering&# — scientifically optimizing documents such as blogs, case studies and white papers to create search engine results and sales leads. You’ll need to weave these keywords into your micro-content. Twitter. Re-purposing micro-content.

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17 Ways to Succeed in Viral Content Marketing


Every marketer’s dream is to create a piece of viral content. People share content that makes them feel a certain way. Amuse, intrigue, or excite your audience if you’ve got dreams of viral content marketing, but don’t make them feel frustrated or guilty. 2. Nearly a year ago, Oreo cookies decided to announce their support for gay rights with branded visual content:  .

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Content Marketing for Professionals: Time-Saving Tips Webinar

Writing on the Web

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? ET: Time Saving Tips for Content Marketing Results. Time Saving Tips for Content Marketing Results. How to use ready-to-publish content to get the best reader responses. Digg this! Or your blog? Get known.

3 Great Twitter Apps for Content Marketers

Writing on the Web

When it comes to Twitter apps for today’s busy professionals, there are some top notch applications available that will let you maximize your productivity on the service without falling prey to the infamous social media “time suck.&# Here is an inside look at what you need to know about three of the top Twitter Apps for business: CoTweet, HootSuite and Twaitter. CoTweet is designed to allow teams to collaborate to provide real-time responses and relevant content to Twitter and other social media services. Digg this! CoTweet. HootSuite.

Unique Content: The Key to Online Relationship Building, Social Media and SEO

WindMill Networking

Today’s blog post is from a guest and is about the importance of content, a topic that I have touched upon recently in posts such as the importance of everyone’s content on Twitter , and its value not only as part of your social media marketing, but also how it positively affects your relationship building as well as SEO efforts. Unique content can satisfy your visitors’ wants while also serving as a relationship-building tool. You’ll find that using unique content can benefit all of your social media efforts. Social Media. Sourcing.

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Overcoming the B2B Marcom Manager's Content Conundrum


About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Overcoming the B2B Marcom Manager’s Content Conundrum April 29th, 2010 | By Joan Damico B2B marcom managers solve the content conundrum with a social media workflow.

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11 digital marketing resolution ideas for ’13


However, if you’ll notice, most of what folks are sharing online via Twitter , Facebook , Pinterest , Tumblr, and Google + are articles via links. The only real way of creating and providing content that can easily be shared everywhere is via a blog or some other kind of bloggish platform. I am in the midst of setting up my New Year’s resolutions for 2013. Wish me luck!

StumbleUpon: It’s NOT About the SEO! 4 Compelling Reasons to Become a Heavy StumbleUpon User.

WindMill Networking

O.K., I am going to admit that I first joined StumbleUpon as part of a strategy that the “SEO [Search Engine Optimization] Gurus&# recommend to create backlinks to your blog content from social bookmarking sites like Digg and Reddit. often get asked where to go to find relevant information with all of these blogs and Web 2.0 And you know what? sites out there. The reason?

Best Social Media Stats, Facts and Marketing Research of 2010


At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Well, about two-thirds (64%) of the traffic from third-party sites to video sources currently comes from Google, followed by Yahoo (11.9%), Facebook (4.3%), Bing (2.6%), and Twitter at 1.2%. Then Twitter. Adam T.

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Eqentia content curation gives control to information consumer.

Marketing to Business Executives Blog

Eqentia provides tools, included faceted search  and creation of personal content streams, that enable information consumers to browse and drill down into the curated content.  It is a real productivity booster because even curated content can be too much information sometimes.  Eqentia doesn’t make that assumption perhaps because it was built for business professionals.  Eqentia

Ten Use Cases for Content Curation in Marketing

Marketing to Business Executives Blog

Marketing to Business Executives Blog B2B Marketing Strategies that Work Home About Home > Content curation , Content marketing , Social media management , Thought leadership > Ten Use Cases for Content Curation in Marketing Ten Use Cases for Content Curation in Marketing 01/12/2011 Marketing to Business Executives Leave a comment Go to comments Content curation offers the promise of addressing both information consumers’ and marketers’ challenges in taming the flood of digital information.  Identify new content relevant to customers. 

Feeling for the Elephant: 4 Lessons from the Content Marketing Summit

It's All About Revenue

If content is the elephant, then we marketers are the blind men trying to describe it. To some, content feels like a PR campaign. To others, content is a slickly designed landing page. Myles Bristowe is #4 on the list of Top CMOs on Twitter. For Bristowe, it’s all about ensuring the right content gets to the right person at the right time on the right channel.

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26 Ways to Promote Your Blog Post

Marketing Action

We’ve done a fine job on the content creation , but left most of the content promotion untouched. To give you an idea how far some marketers go to promote their content, consider that at least one major Internet marketing guru admonishes his followers to put four or five times as much work into promoting a post as they did into writing it. Add a Twitter card to your post.

3 Ways Data’s Popularity Is Changing Business

It's All About Revenue

Content without conversion equals zero,” Schulman said. And so Schulman is pioneering the concept of “Content Engineers.” A Content Engineer is someone whose content curation training goes beyond the ABCs of good writing to incorporate more data-driven techniques. How do you take the creative writer and enable them to create relevant and findable?” When you create content you have to be very conscious that there is a business consequence to that content, and you have to measure that content. by Jesse Noyes | Tweet this. You’re not crazy.

Content Aggregation: The Future of (B2B and Consumer) Media?


Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. Technology to “scrape&# websites and republish content (legally or not) has also been around for some time, but until recently, doing content aggregation well required either a massive investment in infrastructure (like Moreover ) or a unworkable level of manual effort. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

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Social Media for the Boardroom

Buzz Marketing for Technology

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. These were the three broadest terms that applied to the most relevant conversations about energy. Digg this! Email this to a friend?

5 Social Media Savvy Nonprofits

It's All About Revenue

Nonprofits are not typically seen as pioneers of social media or content marketing. Here, we provide five examples of nonprofits that are creating compelling content, nurturing potential supporters and finding imaginative ways to advance their mission in this changing world. Twitter. The National Wildlife Federation has mastered the art of engagement on Twitter. Video.

“Curation” gets six tweets per hour…right now!

Marketing to Business Executives Blog

Marketing to Business Executives Blog From Insight to Action in B2B Home About Home > Buyer behavior , Content curation , Content marketing , Customer knowledge , Thought leadership > “Curation&# gets six tweets per hour…right now! “Curation&# gets six tweets per hour…right now! No trackbacks yet. Theme: INove by NeoEase

B2B battleground for content curation « Marketing to Business.

Marketing to Business Executives Blog

This focus on quality of content presented to the curator is critical in publishing, where the productivity of editors is a major justification for content curation.  Share this: Email Print Facebook Share Digg Reddit StumbleUpon Categories: Content curation , Content marketing , Social media management , Thought leadership , Uncategorized Like Be the first to like this post.

Best Twitter Tips, Tools and Tactics of 2009, Part 1


What are the four stages of Twitter enlightenment? How important is Twitter for business? How exactly did Dell generate so much revenue by Twittering? What are the “secrets&# of top corporate Twitterers? Learn the answers to these questions and others here in more of the best blog posts and articles from last year on Twitter techniques, tools and tactics. Sanity check: The four stages of a typical Twitter user by TechRepublic. Twitter Marketing Sanity Check by iMedia Connection. Twitter Tools to Help You Manage Unfollowers by WebProNews.

30 Awesome Blogging Guides, Tips and Resources


Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined. Content Development and Writing Tips.

15 Blog Design Hacks to Maximize Social Sharing


Generally, when online marketers discuss social media marketing, we straightaway start thinking about  headlines ,  content quality , and  content marketing strategy. All the time, I see bloggers with real potential, who output high-quality content who don’t place social sharing icons in prominent places. Content Marketing Social Media Marketing Image source.

5 Common Stages of B2B Lead Nurturing

It's All About Revenue

Lead nurturing provides a structural framework for delivering specific types of content that answers buyers’ questions when they ask them. While every lead nurturing program requires some tailoring, we outlined 5 common stages a prospect will go through and the kinds of content you should deliver. What kind of content do you use in your lead nurturing programs? Twitter.

16 Experts Answer, “What makes a great infographic?”

It's All About Revenue

by Joe Chernov | Tweet this Since agreeing to speak about infographics at  Content Marketing World , the question “What makes a great infographic?” think a great infographic is an imbalanced equation: the amount of information conveyed is disproportionate to the time it takes the viewer to process it. < Tweet this But this post isn’t about what I think (surprise).  It’s about what the brightest minds in design, content and social business think.  I shopped the question around, and the following is what 16 of my friends had to say. Joe Pulizzi, Author, Get Content.

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People Curation


I just finished reading a great post by Ville Kilkku titled:  Klout, Triberr,, and the future of content curation.  It made me realize that people curation should be a lot of what we are really talking about here.  Individual content curator tools – example Crowdsourced content curation (Digg and StumbleUpon). Automatically filter people (Klout).

Is Your Marketing Content Leaving Footprints In The Sand?

Sales Prospecting Perspectives

What can you do to differentiate yourself and get more views for your content? Instant access to information has never been easier thanks to the internet and social networking sites, so how do you get your content out to the public to be surfed on the world wide web? Here are a few things you can do to help get your content more publicity and out into the social world. Twitter- Tweet you post in your own words, don’t just take the title and copy it into TweetDeck or Hootsuite and add the shortened URL. So how do you get your information out into the industry?

Sharing is how you build a Brand

Buzz Marketing for Technology

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! Some people call it Content Marketing (Junta42) some people call it Inbound Marketing (HubSpot) but the meaning is basically the same. You need to put out a steady stream of content to build your brand. The Answer: create and share good content.

Breaking News: LinkedIn Revolutionizes Social News with LinkedIn Today

WindMill Networking

Signal provides immense value to sort through who on LI is talking about what and then use that data point to connect with them on LinkedIn or Twitter.  Today now takes the actual content of a shared link and displays the most popular news that is being shared on LinkedIn and Twitter (of LI users who have integrated their Twitter profile) by industry. 

A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

The case exemplifies an integrated approach to CRM, customer research, SEO, web design, content development, and social media marketing that I think you’ll enjoy! Attract new sales leads through relevant content. All reactions and visitor behavior was examined for possible sales leads. > Developed quarterly content plan based on themes established from research.

How Readers Find Your Blog: A Diagram

Writing on the Web

keep hearing the same reasons, over and over.  As a matter of fact, it made me think of a blog post I did last year.  I reviewed it, and guess what – it’s still relevant, so I’m posting it below. And they do  go to Facebook , Twitter , and LinkedIn. It’s up to businesses and blog authors to make their content clear and optimized for easy indexing.

Web Presence Optimization, Reloaded


Conversely, the more your name dominates for relevant searches, the more likely prospects are to buy from you, because you look like the expert, the “big dog&# in the industry (even if you’re really only a small dog). Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Why is web presence optimization important?

Web Presence Optimization, Reloaded


Conversely, the more your name dominates for relevant searches, the more likely prospects are to buy from you, because you look like the expert, the “big dog&# in the industry (even if you’re really only a small dog). Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Why is web presence optimization important?

5 Ways Mobile Marketing is Affecting Social Media

Marketing Action

Because of the “columnar” fashion in which social networks like Facebook and Twitter render on smaller screens, users will generally see the header image, a short, one-sentence “bio”, and then your company’s content, when visiting your profile page. Use shareable content, like images and videos. The key is not to be “salesy,” but useful and relevant.

How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity


Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Use Twitter. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. Write compelling, relevant (i.e., Create “linkable&# content.