Contently

JANUARY 11, 2017

To capitalize on pop culture’s fondness for our brightly colored past, Shutterstock created a content campaign dedicated exclusively to the ’90s. “We We try to incorporate real-time events in pop-culture and the news,” explained Kashem Miah, global director of social media and content marketing at Shutterstock. “In

Digg 60

Digg ROI Paid Search Agency Advertising Agencies 60

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. They wouldn’t have found me without my having published a ton of content online, and written a few things they agreed with. Compelling.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Blog this on Blogger.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. Having a written (or documented) content marketing strategy makes it easier to succeed.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

KoMarketing Associates

JULY 19, 2016

How we use it : This tool gives our SEO team an opportunity to see how a page will appear in SERPs before hitting “publish.” We use this tool to make sure Google can access our content, see what queries are driving visitors and links to our sites, evaluate mobile performance, and much more. Content Marketing Tools.

Online Marketing 120

Online Marketing Tools Campaigns Digg 120

Writing on the Web

DECEMBER 13, 2010

Which is why they are my clients … they need content and they need to publish on the web – blogs, e-newsletters, ebooks, etc.). Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Please share. Post on Google Buzz.

Practices 100

Practices Content Marketing Digg Content 100

Marketing Insider Group

FEBRUARY 9, 2012

There was a recent exchange on twitter where a prominent, intelligent and well-respected analyst predicted that content marketing will destroy social media. ”…The power of content marketing! The suggestion was that content marketing will result in the rapid erosion of the sacred trust we all have in the established media.

Social Media 100

Social Media Social Marketing Content Marketing Media 100

seo.co

FEBRUARY 15, 2022

There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. Useful for optimizing content for search. Preparing Your Blog’s Content. How about 200? A great tool for sharing useful information.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? And then publish a lot of content in many different forms. Outsourcing your content needs will save you a lot of time, but only if you do it right.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

SEPTEMBER 2, 2010

Blog writing for other clients is time consuming work, since I’ll spend at least an hour to two hours a day reading, preparing, writing, publishing and monitoring each client’s blog. But you never know if a slot opens up, so I’m publishing this video about ghost blogging on the Web just in case. Blog this on Blogger.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

OCTOBER 11, 2010

We may think we’re fair and all-inclusive , but our brains operate surreptitiously, sending us intuitive messages that influence our speech, our decisions and our behavior… and if you’re a content marketer, it will permeate the content you write ! The published scientific evidence is rapidly accumulating.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

DECEMBER 14, 2010

A survey of more than 1,000 businesses this past Spring found that “producing engaging content&# is the top challenge for people charged with marketing. They spend a nice sum on a good-looking website designed only to find that it’s delivered with “ lorem ipsom &# text as a place holder for content. Tweet This!

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

MAY 16, 2011

Publishing video on your site is like a client magnet. Search engines are focusing on online video to deliver the content their customers are looking for and have even changed their search parameters to push video to the top of the search results. Related posts: Content Marketing for Professionals: Time-Saving Tips Webinar.

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Otherwise, you may be creating a great brand, great thought leadership, great content… and so what?

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

JULY 5, 2011

If so, then you may be like me, a thought-processing person who wants facts and data when reading content online, an e-newsletter or blog post. Several years ago, my friend John Agno published this review of personality types in his newsletter. Mental Skills Make Better Content Writers. Blog this on Blogger. Tweet This!

Digg 100

Digg Content Newsletter Buzz 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Writing on the Web

APRIL 19, 2011

How do you get content marketing results? This and other key tips will be discussed Wednesday April 20, 2011 on an open webinar I’m giving: Time-Saving Tips for Content Marketing Results. I think this is one of the hardest things for busy professionals to communicate in writing content for the Web. You need a brand story.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 9, 2010

This company publishes a gaming guide to show “noobs” how to rapidly improve their online game scores. It’s their key content marketing piece, and there are others. Related posts: Content Marketing to a Caveman’s Brain. Look at Razerzone.com , a manufacturer of PC gaming hardware such as mice. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Paid Search Agency Content 100

Writing on the Web

JULY 8, 2010

In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. Related posts: Business Results from Online Content Marketing? One-third said yes, but still needs improvement.

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

MAY 18, 2011

Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. A Super Bonus: How to add duplicate video content to your channel without it being rejected (a tip YouTube doesn’t want you to know about!). Related posts: Content Marketing with Videos: Free Webinar.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Buzz Marketing for Technology

NOVEMBER 24, 2010

So here is a little fact that really scares me – User Generated Content has surpassed that of publisher content which means we marketers (or publishers) are the “white noise” to the User Generated Content “signal” they produce. So let’s dive into that for a moment …. Stumble upon something good?

User-Generated Content 100

User-Generated Content Digg Brand Identity Branding 100

Writing on the Web

SEPTEMBER 29, 2010

What does it mean to write content that “engages&# readers? What the heck is engaging content ? According to a recent survey by the Content Marketing Institute , this is the #1 challenge for people charged with creating content that markets businesses. Compelling Content: Pushing Readers’ Hot Buttons.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? I’ve been working with some really great clients who understand good content marketing. ET: Time Saving Tips for Content Marketing Results. Or your blog?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Buzz Marketing for Technology

FEBRUARY 16, 2010

For some reason there is a lot of confusion about the word Content lately. Back in the late 90s when the internet was just heating up we all heard alot about how “Content is King&#. But these days for B2B Marketers I think we need to take it a step further and say that “Content is Media&#. Can you stick to it?

B2B Marketing 100

B2B Marketing Media B2B Digg 100

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Buzz Marketing for Technology

OCTOBER 20, 2010

Research is showing that we will use the Like button for many things because its is one of the easiest social actions (easier than share) and can signify you like certain content, show you like a certain product, approve of an advertisement, or share your feeling for a video. Email this to a friend? Subscribe to the comments for this post?

Digg 100

Digg Buzz Content Lead Nurturing 100

Webbiquity

SEPTEMBER 21, 2010

Meanwhile, the blogosphere continues to expand and pundits like Joe Pulizzi have declared that we are all publishers now. Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL.

Aggregators 100

Aggregators Blogger Media Curation 100

Writing on the Web

SEPTEMBER 24, 2010

This week I wrote about how one of my clients hadn’t realized all the benefits of selling her original art-work cards online: A Simple Blueprint for Writing Web Content that Gets Results. Example: Imagine I’m writing copy designed to promote my ebook, Content Marketing with Blogs. How frequently to publish.

Content 100

Content Digg Custom Publishing Buzz 100

Digital B2B Marketing

MARCH 25, 2011

With limited time and space, newscasts, prime time schedules and papers have been carefully assembled from the best available content. With limited time and space, newscasts, prime time schedules and papers have been carefully assembled from the best available content. Curated Sourcing Just as content is curated, sources are curated.

Curation 100

Curation Activities Media B2B Thought Leadership 100

Writing on the Web

AUGUST 25, 2010

Content marketing, even with a strategy and a plan , has a lot of decision points along the way. All that is good stuff to write about and publish on the Web so you’ll get found, get known, get clients. Do you think this is important to do if you’re creating content that leads people to make decisions ? Seth Godin.

Digg 100

Digg Content Buzz Landing Pages 100

Writing on the Web

AUGUST 17, 2010

Is your content marketing and blog writing as creative as possible? What can we learn from this for content marketing and blog writing? The Nuances of Writing About Yourself on the Web: 10 Content Marketing Tips. How to Write Content That Markets Your Company (Or, What would Seth do?). And publicize. Blog this on Blogger.

Content Marketing 100

Content Marketing Tips Digg Content 100

Writing on the Web

JULY 13, 2010

I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m Search Engine Optimized content on blogs, web pages, articles, social media profiles. Quality content builds trust and connections with readers. How do I get clients ?

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Convince & Convert

AUGUST 9, 2011

Digg is great for traffic generation, and while not the powerhouse it once was, is still a large community. An article submission site in the Digg vein. Large content repositories like this and Hubpages (below) may have been devalued somewhat in Google’s most recent “Panda&# overhaul of its algorithm.

Ad Building 167

Ad Building Digg Ideal Customer Profiles Advertising Agencies 167

Writing on the Web

SEPTEMBER 20, 2010

The rules haven’t changed, but it’s surprising how many people start creating content to market their business on the web without regard for the basics. Content marketing isn’t a buzz word because marketing people just like new buzzes. Writing content for the Web is different. Blog this on Blogger.

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

MAY 2, 2011

How should content marketing be used on the home page of your website? No matter what business you’re in, your content must achieve 4 things. No matter what business you’re in, your content must achieve 4 things. I had cobbled together the content from a bunch of different sites, and it was really stale. **I

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Webbiquity

FEBRUARY 14, 2010

You can link to other blog posts, published articles, white papers or other informational content your company has produced about the topic. Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. Note: this post was originally published on the WebMarketCentral blog in January 2009.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Writing on the Web

MARCH 24, 2011

What’s the quickest way to use videos for content marketing ? Used some content marketing text previously published about how to write a video script. Ran Scribe Content Optimizer for an SEO analysis and tweaked it to 100%. Published blog. Related posts: Video Promo Clips: Content Marketing Comes Alive.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100