Writing on the Web

JULY 5, 2010

How to Write Like You Talk" alt=" Is the Social Web Changing How We Write? How to Write Like You Talk" />. How to Write Like You Talk" width="105" height="105" /> This week’s guest post is by Barb Sawyers, Sticky Communications who recently published a great ebook on how you can write better for the web.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

DECEMBER 13, 2010

On the other hand, they usually don’t like writing. Which is why they are my clients … they need content and they need to publish on the web – blogs, e-newsletters, ebooks, etc.). While you can outsource your written content, especially online, you can’t outsource your speaking. Please share.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? And then publish a lot of content in many different forms. The writer gives you content for your blog or newsletter.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. More than ever before, content is king!

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Rules Content Digg Press 100

Writing on the Web

APRIL 25, 2011

Storytelling and personalization is the biggest missing piece in content marketing as I see it. People are good at writing about what they know. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Tweet This!

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Content Marketing Digg Storytelling Content 100

Writing on the Web

APRIL 28, 2011

Content marketing is easier when you can outsource some of the writing and researching to qualified writers. A great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. When you write, think about elements of each goal: Educate.

Content Marketing 100

Content Marketing Digg Tips Content 100

Writing on the Web

JANUARY 11, 2011

In his book Meatball Sundae , Seth Godin writes, “People just aren’t that good at remembering facts. So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Your online content should be no different.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

OCTOBER 7, 2010

How do you get them to stay and read your blog post, your web pages, your newsletter? Content marketing is growing rapidly as a way to connect with consumers who have become adverse to interruptive advertising. Attractive Content: Speak to the brains. How do you gain the attention of readers? Your brain is 100,000 years old.

Content Marketing 100

Content Marketing Content Digg Paid Search Agency 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. 7 Keys to Content Marketing on a Business Blog: Why a blog is not a newsletter.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Otherwise, you may be creating a great brand, great thought leadership, great content… and so what?

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Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? What about your e-newsletters? I’ve been working with some really great clients who understand good content marketing. Does your website do it’s job?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing.

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High Quality Lead Google Digg Content 100

Writing on the Web

DECEMBER 15, 2010

If you want to create content that engages readers, you have to know their online habits and interests. Do you access web content via RSS feeds? Subscribe to e-newsletter and blogs? Do you read web content from a smartphone? Clever headlines will get them to click over to your content. How to Write Like You Talk.

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Ning Digg RSS Aggregators 100

Webbiquity

SEPTEMBER 21, 2010

David Koretz offered one vision recently on MediaPost, writing: The news organizations of tomorrow will no longer be loud-mouthed pundits espousing a barely informed worldview. Instead, successful media will become aggregators and editors of content, rather than creators. Examples range from Google News and Yahoo!

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Webbiquity

AUGUST 25, 2010

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

Social Media 100

Social Media Media B2B Thought Leadership Digg 100

Webbiquity

FEBRUARY 2, 2011

How many times have you heard the expression “content is king?&# Great content accomplishes at least two of the following objectives: • It helps get you “found&# online. • Great content fills a need for both the consumer and the producer. So how do you produce great content?

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Marketing Budget Tactics Tips Content Marketing 100

Writing on the Web

MAY 2, 2011

How should content marketing be used on the home page of your website? No matter what business you’re in, your content must achieve 4 things. No matter what business you’re in, your content must achieve 4 things. Throughout, there are offers to contact by phone, through social media, and his newsletter.

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Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

NOVEMBER 29, 2010

The more I think about this, this “rule of 3″ should also apply to other content you publish and communicate: newsletters, blogs, white papers, ebooks, etc. Content Marketing that Speaks to the Old Brain. Emotional Attention + Memory = Content Marketing. Content Creating Processes: Do you know too much?

Digg 100

Digg Buzz Internet Marketing Blogger 100

Webbiquity

MAY 4, 2010

Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well. Blogging and Twittering work together synergystically; writing quality blog content, then tweeting about it, can help increase both your relevant Twitter following and blog readership. SEO the blog.

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RSS Digg Tagging Blogger 100

Writing on the Web

NOVEMBER 4, 2010

Not surprisingly, 25% of respondents said they were complete blogging newbies and needed guidance on the fundamentals of blogging…the technical know-how as well as content creation strategies. Another 55% consider themselves capable, but know they have more to learn where technical know-how and content creation strategies are concerned.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Webbiquity

JANUARY 25, 2010

His formulas for these are: Helpful web content + blogging tools +SEO +social media = attraction. Well-designed landing pages + email newsletters/marketing + calls to action = conversion. Then share content; this is what drives people back to your site and/or blog and generates referral traffic. To start, listen.

Social Media 100

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Convince & Convert

MARCH 4, 2016

This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Anything Goes Marketing

SEPTEMBER 6, 2006

To increase traffic on your blog, Darren stresses the use of SEO (but doesn't really elaborate it on it), posting innovative content (eg: a product release on his digital camera blog), staying ahead of the trends, and picking a niche or sub-niche topic. In terms of social bookmarking , technology posts do well in Digg and Del.icio.us.

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Traffic Adsense Digg Ad Building 100

Webbiquity

FEBRUARY 10, 2010

Staying in touch with customers on Twitter is not only more real-time than many other techniques, it’s also far more cost-effective than direct mail, attending trade shows, picking up the phone, or even maintaining a customer newsletter. Tweeting content of your own that will interest them (i.e. To Interact with Prospects.

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Twitter Business Digg Thought Leadership 100

Writing on the Web

JUNE 28, 2010

Subscription to a newsletter, free or otherwise. Tags: Attracting Clients Content Marketing Online Marketing Pathway to Profits Teleclasses & Seminars blog formatting content marketing with blogs converting readers to clients sales pages Wordpress sales pages. Registration for a class or workshop, virtual or otherwise.

Template 100

Template Ning Webcast Digg 100

Biznology

FEBRUARY 5, 2013

1) Email List/Newsletter — Are you subscribed to any newsletters? I am subscribed to the newsletters of Seth Godin , Chris Brogan , CC Chapman, and Christoper Penn. They’re all kings of the email newsletter — and I am never disappointed. Chris Penn is a maestro.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

WebMarketCentral

JULY 16, 2008

As previously noted here and elsewhere, making pitches both personal and relevant is the first step to getting a blogger to write about you. What really motivates bloggers to write about whatever it is they write about? Bloggers write to be respected and read. Digg , Sphinn or Searchles ). It's bad for bloggers.

Blogger 20

Blogger Digg PR Tagging 20

Webbiquity

FEBRUARY 7, 2010

Search-only or search plus content sites—running a campaign across both search engines and partner content sites requires a higher budget than a campaign focused on search alone. Write your ads. Set your campaign parameters —geography, time/day and search/content. Higher goals require a larger budget.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Buzz Marketing for Technology

JUNE 28, 2008

Skip to content. Share: Digg. George Packer writes from Colombia. View the table of contents. newsletter sign-up. TABLE OF CONTENTS. Subscribe to The New Yorker. SUBSCRIBE FOR JUST 85¢ AN ISSUE. Give a gift. Renew your Subscription. Subscription Questions. Reporting & Essays. Arts & Culture.

Video Marketing 100

Video Marketing Privacy Policies RSS Conference 100

Webbiquity

MARCH 29, 2010

Business people have always had to do this, and have used a variety of tools: trade publications, direct conversations with vendors and customers, analyst reports, seminars and other events, trade associations newsletters and other sources. Social media reduces the friction of customer communications. Information Sharing. Post this on Diigo.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Online Marketing Institute

NOVEMBER 2, 2009

Create helpful and link-worthy content, optimize your pages, and get other sites linking to yours in order to improve your site’s position in the search engines. Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. Tweet This!

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

JANUARY 4, 2011

Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas. Write about industry News – whats happening this week, this month 2. Publish content on what not to do!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

JULY 23, 2010

Excellent content leaves the reader with something new that they didn’t have before. Remarkable Content – A mix of content is good. Try things like current news, opinion, and media rich content. Keep content topical, informative, and non promotional. Organize your content. Sub-heading.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

WebMarketCentral

AUGUST 1, 2007

Part 1 of this series rated the various types of viral media; this post focuses on promoting your viral content to get maximum exposure and pass-along. Independent bloggers don't want to be corporate shills, but they do love to write about cool stuff. are the most effective means of spreading viral content. in your booth.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

Convince & Convert

MARCH 23, 2010

And infuse your writing with personality and voice. (If Remember that your likelihood of a first-time visitor coming back goes up the more content they consume on that first visit. So, make sure first-time visitors can access other content that may be of interest, convincing them that perhaps they should make a return trip.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Is anyone out there?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Webbiquity

JANUARY 8, 2010

A blog is rather, a place to share useful content. Instead of saying “We’re the leading producer of widgets…” or some other such self-promoting statement, demonstrate your leadership by writing about the many creative uses of widgets, what to look for in a widget, recent developments in the widget field, or whatever.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100