NuSpark Consulting

DECEMBER 16, 2012

In the spirit of the holidays, and with inbound marketing and social media continuing to explode, here’s my take on the 12 Days of Christmas , social media style. On the 12 th Day of Christmas, my content gave to me…. . 2 Digg and Reddit bookmarking. . On the 12 th Day of Christmas, my content gave to me…. .

Social Media 100

Social Media Digg Media Inbound Marketing 100

Webbiquity

MARCH 24, 2010

By writing articles about topics of interest to your readers, and distributing them on article directories, you can give your content the kind of exposure that would be hard to get anywhere else. Social media has become an effective vehicle for content distribution, and articles are no exception.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Convince & Convert

MARCH 14, 2012

Jess Ostroff is Managing Editor at Convince & Convert , and also runs the virtual social media assistant agency Don’t Panic Management. You can find her tweeting about social media, martinis, and music as @jessostroff. Digg Digg with a floating left implementation. All in One SEO Pack. Photo Dropper.

Digg 157

Digg SEO Facebook Aggregators 157

Tomorrow People

SEPTEMBER 13, 2012

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. Behold, three exercises in social media slapstick: Skittles falls prey to Twitter trolls.

Social Media 120

Social Media SIC Media Peer-to-peer 120

Webbiquity

AUGUST 25, 2010

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

Social Media 100

Social Media Media B2B Thought Leadership Digg 100

Webbiquity

SEPTEMBER 21, 2010

“Traditional&# media is struggling. Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. For example, the iPhone got huge social media exposure when first released.

Aggregators 100

Aggregators Blogger Media Curation 100

Hubspot

OCTOBER 22, 2019

Digg is a news aggregator site that features articles in science, technology, and current events. With each article, you can like, bookmark, or share on social media. You can also publish your own articles on Digg to share with the community. Pinterest is a social media network that operates like a social bookmarking site.

Digg 81

Digg Curation Ideal Customer Profiles Advertising Mediums 81

Webbiquity

JANUARY 7, 2011

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. So what’s next?

Social Media 100

Social Media Trends Social Marketing Media 100

Convince & Convert

OCTOBER 7, 2010

Is this the long-promised social media backlash? Overall, social media usage among U.S. This means that the number of Americans engaged in just about every social media activity was reduced in the past year. For the first time, the percentage of U.S. consumers engaged in certain social behaviors actually went down, not up.

Social Media 151

Social Media Facebook Forrester Media 151

Contently

JANUARY 11, 2017

To capitalize on pop culture’s fondness for our brightly colored past, Shutterstock created a content campaign dedicated exclusively to the ’90s. “We We try to incorporate real-time events in pop-culture and the news,” explained Kashem Miah, global director of social media and content marketing at Shutterstock. “In

Digg 60

Digg ROI Paid Search Agency Advertising Agencies 60

KoMarketing Associates

MARCH 13, 2018

And while the foundation of a solid SEO strategy starts with good content, link building can be the secret ingredient to unlock the full potential of content marketing and traffic from organic search engines. The most common examples are social media platforms and blog comments. But link building is not easy.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

KoMarketing Associates

JULY 19, 2016

We use this tool to make sure Google can access our content, see what queries are driving visitors and links to our sites, evaluate mobile performance, and much more. Delivering content at the peak of a term’s search volume gives it the best chance to perform for our client. Content Marketing Tools. SimilarWeb. What is it?

Online Marketing 120

Online Marketing Tools Campaigns Digg 120

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Social Media 100

Social Media Social Marketing Media Planning 100

Writing on the Web

NOVEMBER 16, 2010

There aren’t many conferences that I’d fly 5700 miles to get to, but the 5th International Customer Media Congress looks as if it’s going to be another smash hit. I’ve been invited to speak, by uber-publishing-content-marketing icon, Sak van den Boom. Related posts: 4 Time-Saving Tips for Social Media Marketing.

Media 100

Media Digg Custom Publishing Buzz 100

Convince & Convert

JANUARY 11, 2011

People who say social media isn’t measurable aren’t looking very hard. The truth is that there are at least 25 viable metrics you can use to evaluate the success of your social media efforts. Here are the 6 critically undervalued social media success metrics. Should you care more about Digg submission than about comments?

Social Media 159

Social Media Media Digg Marketing Analytics Tools 159

Only B2B

JANUARY 24, 2018

20 Content Syndication Tools To Exponentially Increase Domain Authority. Want to kick off the competition in content marketing? In search of new methods of sharing your content? Here are all your answers, 20 content syndication tools to exponentially increase domain authority: Outbrain.

Digg 89

Digg Enterprise Management CAN-SPAM Network Marketing 89

Buzz Marketing for Technology

FEBRUARY 18, 2010

Social Media speeds Onboarding I am officially up and running now in my. Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us.

Social Media 100

Social Media Digg Media RSS 100

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Share it on StumbleUpon.

Social Media 100

Social Media Media PR Digg 100

Webbiquity

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. The social media release is used for blogger outreach.

PR 100

PR Social Media Media Blogger 100

Webbiquity

JANUARY 14, 2011

A big part of the appeal of social media is its simplicity. That simplicity, however, can make social media dangerous for business. What’s needed is a strategic approach to social media , starting with listening. What types of content will you need? Social media success requires a sustained commitment, over time.

Social Media 100

Social Media Media Business Digg 100

Webbiquity

JANUARY 25, 2010

Late last year, I sat in on a couple of social media marketing webinars from two of the best: Rick Burnes , Marketing Manager at HubSpot , and Chris Abraham of Abraham Harrison , along with Sally Falkow of Expansion Plus. Here are some of the key takeaways on using social media effectively. To start, listen. Then listen some more.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Convince & Convert

JANUARY 18, 2011

People say social media is unicorn, but it’s really just a horse. Sure, social media empowers customers like nothing before it. And of course, social media creates a new level of real-time accountability for companies previously accustomed to asynchronous communication. These are the ways social media is different.

Social Media 119

Social Media Media Digg Opt-in 119

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. But don’t forget one of the most important costs associated with Social Media and that is Content Creation which can be a small incremental cost if you do it right.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Without this information, the company’s social media pronouncements appear off-topic, unsolicited and out of touch. Retweet them.

Social Media 100

Social Media Media Digg PR 100

Digital B2B Marketing

MAY 1, 2012

You are creating great content and your website delivers a great experience with a strong conversion rate. Not only do you still need to create content to capture leads, nurture prospects and support sales, you need to create sharable and discoverable content also and then patiently wait before you see the return on this new investment.

Inbound Marketing 100

Inbound Marketing Budget Programs Paid Search Agency Digg 100

Buzz Marketing for Technology

JANUARY 21, 2010

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. It combines a few things you might have read about into one new concept around social media – the 4 P’s of Social Media marketing.

Social Media 100

Social Media Social Marketing Media Digg 100

Writing on the Web

NOVEMBER 23, 2010

Last week, I presented a speech at the 5th International Customer Media Congress in Haarlem, The Netherlands. Besides sharing what neuromarketing is teaching us about the brain and marketing, there are tips here for most web-based content publications. Emotional Attention + Memory = Content Marketing. Share this on del.icio.us.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Webbiquity

DECEMBER 16, 2010

In Defy Gravity: Propel Your Business to High-Velocity Growth , Rebel Brown shows business owners and executives how to shed the weight of legacy baggage, filter out the noise and focus on those opportunities which provide the best potential for profitable growth… Social Media Marketing by Liana “Li&# Evans. Share this on Bebo.

Social Media 100

Social Media Social Marketing Emarketing Media 100

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. Having a written (or documented) content marketing strategy makes it easier to succeed.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Buzz Marketing for Technology

MARCH 16, 2010

Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. Then all you have to do is feed this list into your listening platform and you should be able to create a steady stream of Social Media Leads! Related posts: Why is measuring Lead Gen in Social Media so hard? Tweet This!

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Writing on the Web

MAY 4, 2011

Now you can learn all about social media and the sociology of the Internet through video lectures. What I find fascinating is the sociology of social media : we’re still operating with the same primitive brains. Now, however, we’re doing it online, on the Internet, using social media tools. Blog this on Blogger.

Social Media 100

Social Media Media Wikipedia Digg 100

Writing on the Web

JUNE 30, 2010

3 Key Content Pieces for Starting an Online Business. 4 Time-Saving Tips for Social Media Marketing. Tags: Content Marketing Attracting Clients blog marketing business blogging content marketing with blogs converting readers to clients Online Marketing Writing for the Web. Online Surveys & Market Research.

Ning 100

Ning Content Marketing Digg Business 100

Buzz Marketing for Technology

APRIL 21, 2010

When it comes to Social Media data the same holds up to a point! There is clearly a spectrum of Social Media data that can be collected by any listening platform like a Radian6 or a Networked Insights. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly.

Social Media 100

Social Media Lead Scoring Lead Ranking Media 100

Customer Experience Matrix

JUNE 2, 2009

Summary: marketing vendors offer several types of social media applications. But none truly automates social media management, which is what's ultimately needed. Social media is this month’s Trend of the Year. But no one knows how best to use it, which has led to a wide range of offerings under the social media label.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Webbiquity

JUNE 8, 2010

With all of the hype surrounding social media, knowing how to dip your toe in the water without falling into the deep end of the social media pool can be challenging. And how do you optimize the time you spend with social media sites? 2. Tweet according to your content strategy. Social media is in the press every day.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Webbiquity

DECEMBER 21, 2010

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

Social Media 100

Social Media Media Business Paid Search Agency 100

Buzz Marketing for Technology

FEBRUARY 4, 2010

I really liked the idea of content having dual purposes and not just the purpose of posting to your website or blog. The lure part is really about a steady stream of content that is consistent in its frequency which is why as people come to depend on it brings people back to your site time and time again. Tweet This!

Digg 100

Digg B2B Marketing Thought Leadership Content 100