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Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

“A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies. If you can’t keep generating content, then don’t start,&# explains Karr. Your goals should drive your content.

Best SEO Guides, Tips and Resources of 2010


How can PDF content be optimized for search? Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. clean code, quality content) and specific (use XML sitemaps and keep them up to date) tips on optimizing for the #2 search engine. Digg this!

SEO 33

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? So, I break it down to this: products and technology generate content (meaningful information) which generates (customer) contact which generates profitable sales.

100+ Blog Directories and RSS Sites for Promoting Your Blog


The two keys to search success are great content and links. Assuming you’ve already got great content, there are many places to get links (e.g. The list excludes sites that were, ahem, inappropriate for most blogs, had non-operational submission forms, appeared inactive, required a fee, or had a Google Pagerank of zero. Keywords (6-8 core keyword phrases for your blog, e.g., “b2b marketing blog, SEO, search engine marketing, social media, SEM, online reputation management, content marketing, social PR&# ). Digg this! Share this on LinkedIn.

PR 11

Best SEO Link Building Guides, Tips and Tools of 2010 (So Far)


Easy Ways to Improve Your Page Rank via LinkedIn by VibeLog. In this brief but useful post, Jessica Nielsen explains five ways, such as crafting a relevant “professional headline,&# to use LinkedIn to improve your company site’s Pagerank. Rather than begging for links or hoping your content will appeal to a publisher, Jennifer Van Iderstyne suggests throwing the process into reverse — contacting great sites (blogs, educators, news sites, associations) and asking what type of content they would be interested in linking to. Digg this!

High Points on the Social Media Landscape


Describing it through the four C's—content, context, connections and conversation—was one approach. Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank FeedBurner 522 3,581,957 +42.3% 9 Technorati 599 3,309,174 +25.2% 8 Bloglines 9,182 435,118 +2.6% 8 BlogPulse 58,521 51,229 +89.7% 7 Media Sharing Sites where you can upload, promote, search and share non-text media such as video, photos and podcasts. Another is to look at the different types of websites and tools that comprise the social media landscape. Social Tagging

Best SEO Link Building Guides, Techniques and Tools of 2010


Jeremy Bencken cites data from multiple sources to quantify the importance of links (“a 93 percent correlation between links and traffic&# ) but notes that coming up with a “fair&# ROI of link building remains challenging, and concludes with “When you make a list of all the link building strategies, content you will need to create, arm twisting, and promotion involved, the most important consideration is how compelling the website is.&#. Digg this! Share this on LinkedIn. Best practices in SEO continue to evolve, particularly in the area of link building.