Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

JANUARY 11, 2011

So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Your online content should be no different. Share this on LinkedIn. Related posts: Content Marketing Favorites: Telling Stories. Well, shorter, for sure.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

SEPTEMBER 24, 2010

This week I wrote about how one of my clients hadn’t realized all the benefits of selling her original art-work cards online: A Simple Blueprint for Writing Web Content that Gets Results. Example: Imagine I’m writing copy designed to promote my ebook, Content Marketing with Blogs. Share this on LinkedIn.

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. Share this on LinkedIn. Don’t Jerk Readers Around: 5 Tips for Staying on Track.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

OCTOBER 7, 2010

How do you get them to stay and read your blog post, your web pages, your newsletter? Marketing is changing along with this world that offers multiple media channels to spread more messages to more people. Content marketing is growing rapidly as a way to connect with consumers who have become adverse to interruptive advertising.

Content Marketing 100

Content Marketing Content Digg Paid Search Agency 100

Webbiquity

FEBRUARY 2, 2011

How many times have you heard the expression “content is king?&# That’s the case because, in an increasingly competitive and noisy market, buyers care not so much about what you sell as about what you know , and what you are passionate about. Great content fills a need for both the consumer and the producer.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Writing on the Web

DECEMBER 15, 2010

If you want to create content that engages readers, you have to know their online habits and interests. Do you use social media like Facebook , Twitter or LinkedIn ? Do you access web content via RSS feeds? Subscribe to e-newsletter and blogs? Do you read web content from a smartphone? They won’t stay.

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

MAY 2, 2011

How should content marketing be used on the home page of your website? No matter what business you’re in, your content must achieve 4 things. No matter what business you’re in, your content must achieve 4 things. Throughout, there are offers to contact by phone, through social media, and his newsletter.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

FEBRUARY 28, 2011

For those of you less familiar with SEO -talk, backlinks are when other sites link to the content on your site. Be diligent about networking with like-minded content producers and work to get links – quality links, including those with keyword-rich anchor text. All good content marketing examples. Share this on LinkedIn.

SEO 100

SEO Digg Blogger Outreach 100

Writing on the Web

NOVEMBER 29, 2010

The more I think about this, this “rule of 3″ should also apply to other content you publish and communicate: newsletters, blogs, white papers, ebooks, etc. Share this on LinkedIn. Content Marketing that Speaks to the Old Brain. Emotional Attention + Memory = Content Marketing.

Digg 100

Digg Buzz Internet Marketing Blogger 100

Writing on the Web

JUNE 28, 2010

Subscription to a newsletter, free or otherwise. Share this on LinkedIn. Tags: Attracting Clients Content Marketing Online Marketing Pathway to Profits Teleclasses & Seminars blog formatting content marketing with blogs converting readers to clients sales pages Wordpress sales pages.

Template 100

Template Ning Webcast Digg 100

Writing on the Web

NOVEMBER 4, 2010

Not surprisingly, 25% of respondents said they were complete blogging newbies and needed guidance on the fundamentals of blogging…the technical know-how as well as content creation strategies. Another 55% consider themselves capable, but know they have more to learn where technical know-how and content creation strategies are concerned.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Writing on the Web

JULY 8, 2011

When writing on the web – either in a blog post , an ezine or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. First, it makes for interesting content. Share this on LinkedIn. Make it easy for them to reply.

Tips 100

Tips Digg Opinions Opt-out 100

Writing on the Web

JULY 5, 2010

Then spend a little time imagining your ideal reader , the person most likely to read right through and continue the relationship with you, by signing up for your newsletter maybe and, as the courtship flourishes, buying what you sell. Share this on LinkedIn. Related posts: 4 Time-Saving Tips for Social Media Marketing.

Ning 100

Ning Digg Buzz Blogger 100

Online Marketing Institute

NOVEMBER 2, 2009

unemployment rate still near 10%, and uncertain prospects for a quick recovery , marketers need to keep two things in mind. Create helpful and link-worthy content, optimize your pages, and get other sites linking to yours in order to improve your site’s position in the search engines. Buyers won’t buy from you if they can’t find you.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

JANUARY 4, 2011

Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas. Read and develop content on industry Trends – where is the industry going, what are the emerging hot segments 3. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

JULY 23, 2010

Excellent content leaves the reader with something new that they didn’t have before. Remarkable Content – A mix of content is good. Try things like current news, opinion, and media rich content. Keep content topical, informative, and non promotional. Organize your content. Sub-heading.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

JANUARY 17, 2011

In your opinion, what’s the single biggest factor that builds credibility and trust in content marketing ? Online marketing today includes plenty of content in all forms, all of which communicate personality through stories: Web pages. E-newsletters. You can’t hide online. Video clips.

Content Marketing 100

Content Marketing Digg Ideal Customer Profiles Content 100

Writing on the Web

JULY 21, 2010

How do you write content that attracts readers to your products and services? What has to be done to grab people’s attention so that they open up an email, or an e-newsletter, or go read your blog? Share this on LinkedIn. Brain Based Blogging: Lessons from Neuroscience for Content Marketing.

Ning 100

Ning Digg Content Buzz 100

Webbiquity

FEBRUARY 21, 2011

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. by eMarketer.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JULY 26, 2010

For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). What was Linkedin Thinking?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Writing on the Web

JUNE 22, 2010

Subscription to a newsletter, free or otherwise. Share this on LinkedIn. 3 Ways to Write Content that Brings In Business. Sales of a product or informational product like a book. Registration for a class or workshop, virtual or otherwise. Membership in a program, paid or otherwise. Take a poll or vote. Enter a contest.

Ning 100

Ning Class Landing Pages Copywriting 100

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. Add data collection fields for Twitter, Facebook, Linkedin (at a minimum). Total cost?

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

MARCH 24, 2011

The content of this post was sourced from the Young Entrepreneur Council, a non-profit led by the world’s top young entrepreneurs. Make your blog worth reading by collecting valuable content and making it easier to stay on top of for readers. Real-life stories written by readers are the best way to keep the content engaging.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Online Marketing Institute

JANUARY 4, 2011

With Twitter, you can easily promote your content and the content of others which is done so by ReTweeting. Oh btw, You can follow me on Twitter @WaynesBNP LinkedIn LinkedIn is a secret hidden gem that some people don’t utilize as much as they should, I know I didn’t until recently. Well take a look.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

B2B Marketing Zone Posts

AUGUST 3, 2010

But that’s content for another blog post. Dig Deep with B2B Buyer Personas - The Content Factor , July 6, 2010 Every B2B marketer I talk to is on board with the concept of user personas to guide their web content strategy. The results are paying off in content that truly speaks to the buyer. What did I get?

Ning 40

Ning Paid Content Facebook Sales Management 40