SocialPilot

MARCH 8, 2024

What kind of content is working for them? How to Write a Client-winning Social Media Proposal? You can write “ Social media proposal for ( Client name ) ” and add the client logo to give a personalized feeling. To know more, schedule a demo now! It’s time to see what they are missing out on. Are they running any ads?

Social Media 80

Social Media Ideal Customer Profiles Template Marketing Proposals 80

Optinmonster

APRIL 3, 2024

Do you want to learn how to write an outreach email? The Anatomy of an Effective Outreach Email Crafting Your Outreach Email Strategy Writing Tips for Outreach Emails What is an Outreach Email? Are you looking to build a relationship, promote your content, or collaborate on a project? Writing Tips for Outreach Emails 1.

Outreach 70

Outreach Tips Marketing & Strategy Email Marketing 70

Marketing Insider Group

AUGUST 20, 2020

To do this, you must commit to the craft of content marketing. Use a flywheel diagram to help you define and meet your content goals. Create KPIs that align with your content goal to understand its true ROI. Create KPIs that align with your content goal to understand its true ROI. This fact reflects in their content.

Paid Search Agency 272

Paid Search Agency Traffic Content Marketing Companies 272

Marketing Insider Group

NOVEMBER 14, 2022

How does a relatively small marketing organization scale its content strategy and deliver more valuable content to its customer base? Customers crave useful and informative content, but in a busy company, there are only so many hours in a day—and often not enough to produce the quantities of content it needs.

Work Management 143

Work Management Marketing Management Marketing & Strategy Marketing Strategy 143

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. With that in mind, here are seven ways you can do more with your content, with fewer resources, in any economy.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

Contently

FEBRUARY 21, 2023

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions.

Marketing AI 147

Marketing AI CMS Development Lead Ranking Process 147

Scoop.it

OCTOBER 7, 2021

Writing web copy is undisputedly challenging for every copywriter in the world. Moreover, not everyone can write a website copy that drives conversions. One common problem when writing copy is that copywriters often perceive messages from the perspective of a business rather than customers.

Marketing Websites 95

Marketing Websites Copywriting Buyer Personas Work Management 95

Contently

MAY 26, 2020

The cartoon was in Moz co-founder Rand Fishkin’s Slideshare on Why Content Marketing Fails , which has over 6 million views and does a fantastic job illustrating why many companies struggle with content marketing ROI: Some marketers expect content revenue to have a linear path. The 3 stages of content ROI.

Top of Funnel 214

Top of Funnel Content Marketing Marketing Analytics Tools Lead Ranking 214

CoSchedule

FEBRUARY 16, 2023

To succeed in marketing, you need to know how to write a follow-up email that connects the initial opportunity with actual results—and we’ll show you how. table of contents] Step 1: Decide The Objective Of Your Follow-Up Email Determine what you wish to achieve with the follow-up email. Let’s begin. Keep it short.

Practices 94

Practices Urgency Marketing Best Practices Template 94

Marketing Insider Group

APRIL 6, 2021

With content marketing. Fuel the momentum needed to retain your customers by offering your followers relevant and engaging content at every stage of the buyer’s journey. You can continue to build brand loyalty by engaging with your audience, personalizing your content, telling real stories, and listening to customer feedback.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

Hubspot

AUGUST 21, 2023

Here, we'll take a look at the various kinds of business proposals and go over how to write one. Make sure it includes three main points: A statement of the organization's problem Proposed solution Pricing information Before writing your business proposal, it's crucial you understand the company. Know exactly what you need?

Template 69

Template CMS Development Examples Marketing Proposals 69

Hubspot

JUNE 12, 2019

In marketing these days, you can’t swing an enthusiastic micro-influencer without hitting someone who’s talking about video content. A recent HubSpot study revealed 54% of consumers want to see more video content from brands and businesses they support. Do you have $7000 or $80,000 to make this product demo video? Click here.

Impressions 78

Impressions Product Video Marketing Work Management 78

Outgrow

DECEMBER 26, 2019

Why App Demos Should Be More Interactive. If content is king, does that make interactive content the emperor? Thankfully, interactive app demos to show off your product’s features is a powerful tool that keeps people engaged and helps educate. What Are App Demos? The Argument for Interactive App Demos.

Outgrow 40

Outgrow Enterprise Management SME Work Management 40

Hubspot

AUGUST 2, 2023

In this post, we’ve compiled step-by-step instructions for how to write a sales pitch with ChatGPT, plus our favorite ChatGPT pitch prompts to get you started engaging prospects in no time. It’s not going to be who writes well. The most popular ways sales reps use AI include content creation, prospect outreach , and research.

Enterprise Management 55

Enterprise Management Work Management Ad brokers Outreach 55

Brightedge

MAY 1, 2020

Writing can be time consuming, but the value in creating effective content can be seen in increased profits, lead generation , an uptick in traffic, and more. What's the secret to to producing quality content, reaching your audience, generating high levels of organic traffic, all while managing your time? Create a hook.

Lead Scoring 85

Lead Scoring Lead Ranking Tagging Keywords 85

Marketing Insider Group

AUGUST 10, 2021

Or are we engaging with well-nurtured leads who are ready for a demo? For example, Download Now, Get Details, Read the eBook, or Request a Demo all tell the visitor exactly what action to take—making it very clear what will happen once they click. Watch/Book Demo. Then, it’s all about making it as strong as possible. Learn More.

Lead Generation 362

Lead Generation Marketing Qualified Leads Lead Ranking Sales Qualified Leads 362

Contently

APRIL 25, 2023

Boosted Posts and Stories Put your organic content to work with boosted posts and stories, a type of Facebook ad that amplifies the reach of existing content through paid campaigns. Embrace this strategy to breathe new life into your content and maximize its potential for audience engagement.

Top of Funnel 161

Top of Funnel Cost per Acquisition Cost per Lead Distribution 161

Aberdeen

MARCH 7, 2018

BOSTON – On February 22, a panel of marketing and content professionals spoke to marketers and copywriters about strategies, common experiences, and crushing the challenges that can make creative professionals feel as isolated as they feel overwhelmed. What is a content professional ? Content vs. copy.

Copywriting 63

Copywriting Work Management Content Marketing Peer-to-peer 63

Contently

OCTOBER 6, 2021

Around this time last year, there was a stat circulating around Slack that had the Contently fam absolutely abuzz : as an aggregate, two-thirds of our customers’ traffic came from search—significantly higher than industry benchmarks. The content team would create a story without an SEO strategy in mind. They were not.

SEO 160

SEO Tools Marketing & Strategy Lead Scoring 160

Outbound Engine

MARCH 25, 2019

Technically, anyone can write something. The question is, do you know how to write something great ? At OutboundEngine, we pride ourselves on writing engaging content for our customers every day. We’re called OE Studio and we stay on top of the latest content research and trends so that you don’t have to.

Tips 45

Tips Work Management Content Marketing Management 45

Oktopost

DECEMBER 20, 2023

5 Ways to Use AI in B2B Sales Generating content Sales prospecting Lead scoring AI notetakers Chatbots and virtual assistants Maximize Your Sales Efforts with AI to Hit Your Targets Why Use AI in B2B Sales? Here are our top picks: Generating content Yes, you guessed it. Jump ahead: Why Use AI in B2B Sales?

Top of Funnel 75

Top of Funnel Lead Scoring Lead Ranking Ideal Customer Profiles 75

ClearVoice

MAY 31, 2023

Let’s face it: Running a successful content marketing campaign isn’t cheap. You need to invest a significant amount of resources and time to see meaningful results from your content marketing efforts. If you plan to invest thousands of dollars in content marketing, you need to learn how to measure content marketing ROI.

ROI 96

ROI Top of Funnel Multi-Touch Attribution Marketing Analytics Tools 96

Sprout Social

SEPTEMBER 14, 2023

This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators.

Marketing & Strategy 123

Marketing & Strategy Marketing Strategy Webinar Metrics Top of Funnel 123

Act-On

SEPTEMBER 24, 2023

More traffic helps you support your audience on their buyers’ journeys, whether that’s providing blog content, downloading an eBook, signing up for your email list, scheduling a product demo, or taking some other action. Simple SEO: Write meta descriptions that scream, ‘Click me!’ Here’s what you should think about instead.

Lead Scoring 130

Lead Scoring Lead Ranking SEO Top of Funnel 130

Moz

FEBRUARY 9, 2021

You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. Your company has a content team, but you notice they’re not using keyword research to inform their articles. With little instruction to work off of, they produce content that misses the mark.

Top of Funnel 60

Top of Funnel SEO Ideal Customer Profiles Merchandising 60

Conductor

AUGUST 5, 2021

In the past, SEO and content teams simply made sure their web pages and collateral repeated specific keywords as much as possible. While you may find a promising topic opportunity in research, knowing exactly how to create content that stands out, and whether it actually drives performance, can often be a mystery.

Features 116

Features Content Marketing Content SERP 116

ClearVoice

DECEMBER 3, 2019

There is only one guarantee in B2B content… a call to action (CTA). Learn More” and “Get Started” are slapped onto a piece of content and marketers call it a day. You use themes all the time in your content strategy, so why not use the same approach with your call to action? You already know how to write a call to action.

Top of Funnel 83

Top of Funnel Buyer Personas Dwell Digital Marketing Funnels 83

BOP Design

JUNE 29, 2021

We’ve heard concerns from clients who are worried any content they create may seem basic or repetitive to their target market. When we hear this, we explain while something may seem straightforward or ‘basic’ to them internally, to their target audience – it might just be the most delicious content! Check them out below.

Tips 153

Tips Work Management Generation B2B Thought Leadership 153

ClearVoice

NOVEMBER 25, 2022

Content marketing is ever-evolving. And for B2B marketers and large enterprises, the cost of lagging behind the content marketing trend curve is too massive to ignore. To help you keep up with the times, here is a compilation of the top 15 trends in content marketing that will shape the industry in 2023. AI-assisted content.

Top of Funnel 115

Top of Funnel Marketing AI Trends Enterprise Management 115

Parse.ly

JULY 25, 2023

In the lightning-paced world of digital media, viral content can be a game-changer. But creating viral content is not merely an exercise in luck. The science of viral content Viral content has certain characteristics—it strikes an emotional chord, screams hyper-relevancy to an audience, and often carries elements of novelty or whimsy.

Viral Marketing 52

Viral Marketing Analytics Content Eye-Tracking 52

Contently

NOVEMBER 10, 2022

The job’s not over until the paperwork is done—or, for content marketers, until results are measured. For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). Gated content can be analyzed using Docalytics. Make content plans that align with campaign goals.

Lead Ranking 130

Lead Ranking Enterprise Management Lead Scoring Work Management 130

Biznology

MAY 16, 2018

I was gratified in a nostalgic way to read articles by my friends and former colleagues Sol Sender and Charles Chesnut , writing about the challenges of adopting agile. For example, executives insist on reviewing branded content before it is published. I was on the first scrum team (Cloud Computing) in the IBM Digital Lab Charles ran.

Design 163

Design Work Management Marketing Management Microsite 163

Biznology

AUGUST 5, 2020

Findings from a recent report on lead-gen strategies from Ascend2: Most marketers think their social media tactics are increasing the quality of leads Most marketers are spending more on social media because of COVID-19 Most marketers regard video as the most effective type of content for lead-gen, followed by webinars, and live events/webinars.

Webinar Metrics 177

Webinar Metrics Video Marketing Lead Gen Paid Search Agency 177

Vision6

DECEMBER 1, 2022

Writing compelling email subject lines is an art form, and in this post, I’ll show you the basics of crafting irresistible titles that can help increase your open rates. Here are some authentic best practices for writing eye-catching, click-worthy subject lines. An email subject line can break or make your marketing campaigns.

Examples 52

Examples Ideal Customer Profiles CAN-SPAM Open Rate 52

Anyword

JULY 14, 2022

What if we told you that it was even easier to create, edit, and tweak content of all types with Anyword? Anyword’s Documents makes it that much easier for you to create content freely and easily. Ready to create content freely with Anyword’s new documents? Book a demo to get a taste of what Anyword is all about.

Copywriting 97

Copywriting Content Template Facebook 97

Contently

OCTOBER 19, 2018

” That question was lobbed at me—politely—by Contently’s senior sales director when I sat in on his departmental training. When I write for our site, I’d like to be able to draw from a knowledge of what your team needs.” ” “So you’re going to work on content that drives lead generation?”

Top of Funnel 140

Top of Funnel Work Management Marketing Management B2B Thought Leadership 140

The Lead Agency

APRIL 14, 2024

No surprise, the reality is that every day brings with it incremental changes, and we B2B marketing experts stay abreast, adapt and do our best to package up what we’ve learnt into catchy, scannable and implementable content. After all, we all love content. Take transcript snippets and write blogs around the topic.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62