A Primer on Website Visitor ID and Smart Form Technology for Lead Generation
NuSpark Consulting
DECEMBER 18, 2011
Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. DemandBase has a similar structure. Here, you can see the types of information gathered purely from a site visit, and what additional intelligence can be gathered.
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