This Might Be Big: IDG Enters Content Marketing
B2B Memes
MAY 13, 2010
Now the company’s IDG Enterprise unit has announced it will dive into content marketing. In a press release last Tuesday, IDG explained that it’s new project, called “Strategic Content Services,” will “support the growing ‘vendor-as-publisher’ model” (publisher-speak for content marketing ). Let us do it for you.”.
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