PERSONAL KNOWLEDGE MANAGEMENT
Buzz Marketing for Technology
JUNE 27, 2008
Introduction. In his classic work published in 1968, The Age of Discontinuity, Peter Drucker (1968) coined the phrases knowledge society and knowledge worker. New and more creative structures for navigation for audiences to survey content will become increasingly the focus of a set of knowledge workers (Jensen, 2000; Wurman, 1989).
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