Remove Content Remove Custom Publishing Remove Gartner Remove Relevance Remove Wiki
article thumbnail

Platforming Marketing: 8 P’s of Self-Service Martech

chiefmartech

I’m happy if martech is finally entering the trough of disillusionment on Gartner’s hype cycle, so we can move past the fantasy of martech and focus on reality and the real work to be done.). An ABM tiger team experimenting with a publisher’s buyer intent service. I propose the 8 P’s of self-service martech.

article thumbnail

Doug Johnson Website --Skills for the Knowledge Worker

Buzz Marketing for Technology

Special note from Linworth Publishing : If you say you “saw it on my website, you will receive a $5 discount on any of my books. But Friedman reports that desk jobs in the fields of customer/technical support, computer programming, medical technician diagnostics, tax preparation, and legal research are now migrating abroad as well.