Scoop.it

NOVEMBER 3, 2020

Creating original content is hard work, not to mention time-consuming and often expensive. This is where content curation comes in. As the Oxford Dictionary states , curation is “ t he selection, organization, and presentation of online content, merchandise, information, etc., Why Content Curation is Important.

Curation 70

Curation Ad Building Marketing Analytics Tools Peer-to-peer 70

Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. Because brands rightfully want to get their names and content in front of as many people as possible. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. For example.

Viral Marketing 105

Viral Marketing Work Management Planning Paid Search Agency 105

Buffer

SEPTEMBER 1, 2022

In terms of value, I think the most valuable content medium for me has been the podcast, but they all go together. So beyond the shorter-form Twitter content, I could also be in my audience’s inbox and share more in-depth thoughts. That is also what makes content pop. They don’t feel like work to me.

Curation 104

Curation Impressions Top of Funnel Startups 104

Marketing Insider Group

APRIL 11, 2023

Image Source: WordStream This means that curating your digital presence to appeal prospects is key to generating revenue. Luckily, perfecting your website design, content creation, and other marketing tactics is simple when you work with digital marketing experts. Content Marketing Today’s consumers are eating up content.

Marketing Automation Services 329

Marketing Automation Services Marketing Budget Paid Search Agency Service 329

Top Rank Marketing

FEBRUARY 19, 2024

If you’ve put substantial effort into creating content for the platform only to watch it fall flat with minimal reach and engagement, you’re not alone. The algorithm used by LinkedIn to determine which content shows up on whose feeds is, in many ways, a mystery. This is a good guiding light for your LinkedIn content strategy.

Linkedin 89

Linkedin Marketing & Strategy Viral Marketing B2B Thought Leadership 89

Sprout Social

MARCH 25, 2024

In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. This, in turn, gets your content more engagement in the form of likes, comments and shares—the holy grail of social media success. What type of content do they like to engage with? Let’s dig in.

Brand Identity 87

Brand Identity Branding Eye-Tracking Viral Marketing 87

6sense

NOVEMBER 11, 2021

Is the collection of “intent data” (identifying potential B2B buyers’ engagement with content, ads or specific websites) in conflict with the General Data Protection Regulation (GDPR) in Europe and California Consumer Privacy Act (CCPA) in the US? .

Privacy 62

Privacy Viral Marketing Work Management Privacy Policies 62

Navigate the Channel

JUNE 19, 2023

Your social media followers probably aren’t counting the number of times you #hashtagoverkill digital marketing, B2B or marketing mindset, but it may feel to you like your content ideas are repetitive or #stuck. Feeling baffled about how to generate new content (remember the early days when we thought creator’s block was a myth?)

Social Media 65

Social Media Media Curation Content 65

ClearVoice

JANUARY 26, 2024

At ClearVoice, we understand that not all people are content people. Heck, not all marketing people are content people. We’ve been tempted to and have poured a ton of dollars into paid before, and we’re a content-led organization that has used content to grow our organic traffic 35X (and counting over the past five years).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

ClearVoice

MARCH 14, 2024

The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing. GoPro and Red Bull.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

seo.co

NOVEMBER 28, 2022

Content marketing is always changing to reflect the latest technologies and the latest trends in consumption. Content is a broad term, referring to anything from simple social media comments to extensively detailed whitepapers, and everything in between. New Mediums For Content Marketing. New Mediums For Content Marketing.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Compared to other forms of media, putting out content is simpler, doesn’t involve formalities and is more cost efficient.

Social Media 99

Social Media Features Media Curation 99

Webbiquity

MAY 31, 2016

Great content—the kind that resonates with your audience—starts with great topic ideas. What are the best tools for finding great content ideas? Here are almost two dozen of the best content ideation tools finding and capturing bursts of inspiration. An endless number of content ideas all on one page.” 3) Scoop.it.

Tools 100

Tools Best Practices Enterprise Management PR 100

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. Enter lo-fi (low fidelity) and personality-driven content. It’s a sign of the times.

Social Media 89

Social Media Media Content Storytelling 89

Oktopost

JUNE 14, 2021

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . This includes looking for keywords to target when publishing content and monitoring the conversation on social media.

Demand Generation Agencies 146

Demand Generation Agencies Demand Generation Lead Generation Paid Content 146

Opt Intelligence

FEBRUARY 26, 2023

Because while most marketing content can be planned in advance, much of the viral success of Reels relies on timing. A user’s feed is curated by who they follow, but the Instagram algorithm surfaces Reels that it thinks a user might like, even if they are not following that account.

Viral Marketing 87

Viral Marketing Opt-out Curation Opt-in 87

Bluetext

MARCH 19, 2024

From professional snapshots on LinkedIn to visually captivating content on Instagram, ensure consistency while adapting your narrative to suit the platform’s tone and audience expectations. Refresh these pages with engaging content, including product updates, industry insights, and thought leadership articles.

Social Media 41

Social Media Linkedin Thought Leadership Media 41

Webbiquity

JUNE 1, 2021

Create content your audience loves. Content is at the core of digital marketing. But getting this right is far more challenging today than in the past, due to the vast quantities of new content being produced every day. So, does that mean content marketing is dead? In fact, quite the opposite.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Still, much of this content gets only a few likes and little engagement. In a world where nearly four billion people use social media daily, what content will interest and engage your audiences?

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

xiQ

APRIL 3, 2018

One way we are doing this is by targeting curated content which we categorize as “thought leadership” content that is aligned to specific identified use cases and buyer personas. We are working with XIQ to leverage their ability to curate massive amounts of content into high targeted news digests. ABOUT THE AUTHOR.

Marketing AI 79

Marketing AI Account Based Marketing B2B Thought Leadership Curation 79

Bannerflow

MAY 12, 2023

Whether you’re perplexed by the lack of views on your content or seeking consistent account growth, your triumph hinges on a profound understanding of the TikTok algorithm and how to exploit it to generate unwavering virality. TikTok boasts an intricate algorithm designed to detect replicated content from the vast web.

Viral Marketing 52

Viral Marketing Trends Curation Communities 52

Scoop.it

JANUARY 11, 2024

But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. One way you can achieve this is through blogging – a crucial pillar of any effective content marketing strategy. High-quality content creation is a great way to establish brand authority.

Work Management 77

Work Management Marketing Management Brand Identity Branding 77

Adobe Experience Cloud Blog

APRIL 12, 2016

Let’s take a look at a few recent marketing campaigns that have gotten this down, offering valuable (or just purely entertaining) content for a small price the audience is happy to pay: 1. If you’re offering educational content, don’t ask your visitors for too much information or don’t even gate it. Powerpuff Yourself.

Viral Marketing 48

Viral Marketing Campaigns Planning Paid Search Agency 48

Sprout Social

FEBRUARY 5, 2020

Without any reach, your content will exist without purpose or visibility on Facebook. But at the same time, if you want to improve your reach and get more likes and comments, you need to ensure that your content is already racking up likes and comments, the very thing you need reach to get. Organic, paid and viral reach.

Facebook 145

Facebook Viral Marketing Impressions Eye-Tracking 145

SWZD

APRIL 24, 2019

If everyone who promised stand-out content could deliver, the internet wouldn’t have so much garbage. Between adverse selection in social media, clickbait lead generation, and spear-phishing campaigns, audiences are rightly skeptical of content that tries too hard to be relevant. Going viral shouldn’t (usually) be your goal.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Phishing Curation 48

xiQ

APRIL 3, 2018

One way we are doing this is by targeting curated content which we categorize as “thought leadership” content that is aligned to specific identified use cases and buyer personas. We are working with XIQ to leverage their ability to curate massive amounts of content into high targeted news digests. ABOUT THE AUTHOR.

Marketing AI 62

Marketing AI Account Based Marketing B2B Thought Leadership Curation 62

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with!

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Stevens & Tate

NOVEMBER 30, 2023

Stay informed and ahead of the game with our curated collection of marketing trends and reports in winter 2023. Sixty six percent of brands already report that creator-led content delivers more ROI than traditional ads. AI’s role may bring humorous hiccups, emphasizing the value of human intuition.

Trends 86

Trends Funnel Advertising Digital Marketing Funnels Loyalty 86

Buffer

JANUARY 23, 2023

Social media is always evolving – as should your strategies for creating content. Here are four examples from small businesses and content creators who’re implementing new social media strategies in 2023. We will just repurpose our content from Instagram Reels onto YouTube Shorts.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

SnapApp

SEPTEMBER 12, 2011

Viral Lift. Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. viral marketing.?? The portion of traffic resulting indirectly from viral sharing, rather than from direct promotion is known as the ?viral viral lift?

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Sprout Social

JANUARY 9, 2024

Social media personalization is when brands analyze customer behavior across multiple touchpoints, and deliver highly tailored social content or messages that are appropriate for a specific stage in each buyer’s journey. What content wows our audience? What is social media personalization and why are marketers prioritizing it?

Social Media 122

Social Media Personalization Media Work Management 122

Biznology

DECEMBER 13, 2018

Social platforms like Twitter and Instagram embrace video content and it garners much more engagement and reach than other content types. Viral sweepstakes or something similar will help drive engagement on your holiday videos and encourage readers to share. Curate Content that Engages.

Trends 106

Trends Curation Viral Marketing Marketing & Strategy 106

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. Square’s brand marketing shines on TikTok as well. Neutrogena.

Social Media 116

Social Media Social Marketing Paid Search Agency Media 116

Valasys

OCTOBER 11, 2022

While curating content on LinkedIn one needs to make sure that the content is precise and explicit. Being a formal platform, content on LinkedIn is not as fancy as other social media platforms such as Instagram or Facebook. An algorithm aids in sorting content that is posted on any platform. Golden Hour : .

Linkedin 52

Linkedin Lead Scoring Lead Ranking CAN-SPAM 52

Sprout Social

MAY 18, 2022

Content engagement rate. One of the ways to establish thought leadership is by sharing content that’s relevant to your audience. To know if your content is resonating with them, look at your engagement rate performance. To get the most out of your content, look at what other B2B buyers are using for distribution.

B2B Thought Leadership 136

B2B Thought Leadership CTR Peer-to-peer Thought Leadership 136

Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? And, when we had a few unanswered questions, we curated responses from expert sources.

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FAQ Paid Search Agency Content Marketing Work Management 95

Marketing Insider Group

JUNE 10, 2015

You know the future is video content, but you haven’t quite figured out why those wacky “unboxing” videos have such viral power. In short, are you ready to deliver the video content that Generation C really wants to view and share, over and over? Gen C has a “curation mindset.” Gen C has a “curation mindset.”

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Youtube Curation Viral Marketing Stats 100