Scoop.it

MAY 18, 2021

All of them are formats of curated content that imply selecting, structuring, re-packaging, and delivering valuable information to users. Most of the time media outlets and varied blogs leverage curation, but it can be beneficial for online businesses as well. Features of Curated Content.

Curation 97

Curation eCommerce Business Content 97

Scoop.it

FEBRUARY 10, 2022

Content curation can help you take over social media and boost your site’s traffic. What Is Content Curation? According to the Cambridge Dictionary , “curation” means “the selection and care of objects to be shown in a museum or to form part of a collection of art, an exhibition, etc”. The answer is YES.

Curation 68

Curation Content Click Rate Long Tail Marketing 68

Scoop.it

NOVEMBER 11, 2021

Content curation has evolved to become one of the most effective ways for brands to bond with their audience online. By curating the best and most relevant content for your industry online, it’s possible to generate smarter social engagements, whilst demonstrating your knowledgeability and establishing new connections online.

Curation 85

Curation Efficiency Allocation Generation 85

Scoop.it

JULY 8, 2021

However, creating successful content is a challenge. This leads us to a key challenge: for your content to bring results, it needs to be consistent, unique, and rich—all of which takes more time than you likely have. Luckily, there’s a (quite) easy solution: content curation that powers your content efforts on WordPress.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85

Marketing Insider Group

APRIL 11, 2023

Image Source: WordStream This means that curating your digital presence to appeal prospects is key to generating revenue. Luckily, perfecting your website design, content creation, and other marketing tactics is simple when you work with digital marketing experts. Content Marketing Today’s consumers are eating up content.

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

Scoop.it

JULY 7, 2020

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it. Think about how you consume content.

Curation 89

Curation Top of Funnel Organization Marketing Analytics Tools 89

Martech

FEBRUARY 8, 2024

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. Let’s delve into how we turned our agency’s SEO strategy upside down and generated revenue as a result. Higher conversion rates The bottom-of-the-funnel (BOFU) content is all about conversions.

Top of Funnel 111

Top of Funnel SEO B2B Paid Search Agency 111

Marketing Insider Group

MAY 15, 2023

This can include many strategies you’ve likely already heard of, like: Email marketing Search engine optimization (SEO) Content marketing Live events Social media Image Source: 99 Firms Simply put, digital marketing utilizes various online tactics to reach and engage with other businesses, ultimately convincing them to buy your products or services.

B2B Marketing 310

B2B Marketing B2B Buyer Personas Mobile Advertising 310

Webbiquity

SEPTEMBER 10, 2020

Including Bing in your SEO strategy can help boost your rankings by 35%. When hiring a professional SEO services company to manage your SEO strategy, make sure they can demonstrate expertise in optimizing for Bing. Is your site content unique and useful? Is the content indexed? What’s the engagement like?

Practices 187

Practices Organization Best Practices Content 187

Scoop.it

AUGUST 16, 2022

You need to have the right thought process and create emails with engaging content and attractive offers that stand out. An email newsletter is the perfect scaffold that allows you to send educational content and keep the subscribers hooked. Defining a Curated Newsletter. Advantages of Curated Newsletters. Pick a topic.

Curation 85

Curation Newsletter Business User-Generated Content 85

Scoop.it

DECEMBER 1, 2020

Content marketing is a challenging discipline. Content that’s engaging, entertaining, useful and informative grabs eyeballs, builds connections with potential customers, and establishes your brand as one that’s worth following. At the same time, you can’t neglect the need to publish a certain amount of original content.

Lead Capture 80

Lead Capture Curation Marketing Budget Creation Top of Funnel 80

Scoop.it

MARCH 26, 2020

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. Why content curation works for corporate communications.

Curation 74

Curation Press Paid Search Agency Content 74

seo.co

NOVEMBER 28, 2022

Content marketing is always changing to reflect the latest technologies and the latest trends in consumption. Content is a broad term, referring to anything from simple social media comments to extensively detailed whitepapers, and everything in between. New Mediums For Content Marketing. New Mediums For Content Marketing.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Marketing Insider Group

FEBRUARY 24, 2021

At this point, there’s no denying that content marketing is being used by most companies. In this post, we’ll be looking at how to tell if content marketing saturation has hit your industry. Content marketing is highly prevalent in just about every industry, making it hard to cut through the noise. What Is Content Saturation?

Lead Ranking 288

Lead Ranking Lead Scoring CMS Development Content Marketing 288

Scoop.it

JUNE 6, 2019

It is no longer news that content curation will boost your content marketing efforts. It is an excellent way of sharing useful content to your audience if you have one already. But while you’re probably finding success with content curation , others are struggling to justify the time they spend curating content.

Curation 89

Curation Marketing Automation Services Content SMS 89

Brandpoint

MARCH 14, 2024

Branded content marketing, where public relations and marketing strategies meet, is a great way to create captivating brand stories and engage your audience. In our latest PR survey , 200 PR professionals shared how they promote and distribute branded content to elevate their brand visibility and engagement. Why use branded content?

Brand Identity 62

Brand Identity Branding PR Distribution 62

Contently

JANUARY 16, 2020

Ask a lot of marketers about their YouTube SEO strategy, and you’ll get a blank stare. Most marketers invest in optimizing their website SEO, but they miss the massive opportunity to rank their video content on YouTube. Understanding YouTube’s SEO Ecosystem. Perfecting your YouTube SEO strategy.

Youtube 196

Youtube SEO Keywords Tagging 196

Marketing Insider Group

JANUARY 30, 2024

There’s something interesting you should know about B2B companies and their content strategies. They’re focusing on what each part of their business needs, tailoring their content to these specific areas. They’re all over digital content and online channels. Most of them are doing it at a basic, functional level.

Ideal Customer Profiles 236

Ideal Customer Profiles Marketing & Strategy Work Management Marketing Management 236

ClearVoice

MARCH 9, 2024

What is Content Distribution? Content distribution is the strategy you apply to publishing, sharing, and promoting your content across multiple platforms and channels to ensure maximum reach and engagement. You want to make sure your content is reaching its intended audience. It’s not enough to hit “Publish.”

Distribution 52

Distribution Paid Content Content Planning 52

seo.co

FEBRUARY 15, 2022

If it works for them, should you use clickbait as part of your SEO strategy? content calculated to maximize reader clicks, attention, and shares. When users click away and come right back to Facebook, the algorithm presumes the person isn’t interested in the content. Not much in the content world has changed.

SEO 98

SEO Ethics Lead Scoring Lead Ranking 98

Marketing Insider Group

JANUARY 4, 2021

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. Focus on Organic SEO. SEO is fundamental for any marketing growth hack. Creating optimized, quality content consistently is the way to win with SEO. Why does organic SEO matter so much?

Growth Marketing 359

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 359

seo.co

SEPTEMBER 27, 2021

Most site owners know that they need to build links and reputation by generating relevant and innovative content. But you also can get links in ways other than writing content. Whatever the reason for linking to another site, getting relevant links is critical to building your reputation and search rank. Curate Content.

Ad Building 97

Ad Building Curation Content Link Building 97

Marketing Insider Group

APRIL 10, 2023

Image source: PYMNTS As an independent ecommerce business, you spend a lot of time thinking about how to remain relevant in an industry dominated by these behemoths. Sync Up Your PPC and Organic Content Marketing Campaigns Why should PPC ecommerce marketers consider content organic marketing at all? ecommerce as well.

PPC 281

PPC Paid Content eCommerce Allocation 281

Conductor

NOVEMBER 11, 2020

That means getting input from some of the top marketing and search experts, as well as fellow Conductors, regarding the top SEO priorities and SEO best practices. SEO proved to be a foundational pillar brand’s marketing strategies. SEO proved to be a foundational pillar brand’s marketing strategies.

SEO 133

SEO Lead Scoring Lead Ranking Top of Funnel 133

Scoop.it

MARCH 26, 2019

Marketing teams provide sales organizations with tools and curated information. This includes blog posts, external content, best practices and tools. For example: Invaluable to salespeople who come across competitor objections on a regular basis, this UpLead content provides a detailed comparison against one of their competitors.

Curation 59

Curation Top of Funnel Case Studies Case Study 59

Scoop.it

APRIL 13, 2023

Think of video content when creating your small business marketing strategy and optimize it accordingly for higher rankings and maximum results. Here go five steps to optimizing your content strategy at YouTube. Here go five steps to optimizing your content strategy at YouTube. For what do you need this channel?

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

Spiralytics

MARCH 27, 2024

Poor content quality, limited creativity, and lack of keyword optimization… are these issues your brand struggles with? Many marketing professionals grapple with SEO strategies without access to skilled writers who can elevate their content and online presence. But interestingly, content writing in the Philippines has boomed.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

xiQ

NOVEMBER 11, 2015

There’s little debate about the importance of content marketing in today’s web-driven landscape where twenty-seven million pieces of content are shared every day. According to a recent CMI study , 88% of B2B marketers say content marketing is part of their strategy. The Benefits of Augmenting Creation with Curation.

Curation 62

Curation Content Marketing Best Practices Forrester 62

ClearVoice

JANUARY 26, 2024

At ClearVoice, we understand that not all people are content people. Heck, not all marketing people are content people. We’ve been tempted to and have poured a ton of dollars into paid before, and we’re a content-led organization that has used content to grow our organic traffic 35X (and counting over the past five years).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

ClearVoice

MARCH 14, 2024

The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing. GoPro and Red Bull.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

SmartBug Media

JULY 16, 2021

If you’re reading this, you probably already have a strong SEO strategy, backed by comprehensive buyer persona profiles, sound keyword research, and a robust content strategy. And now you want to learn how to leverage all that hard work to take your video SEO (VSEO) to the next level. Why You Should Care About Video SEO.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

Social Media 91

Social Media Social Marketing Media Content 91

Conductor

FEBRUARY 3, 2022

As marketers, we know that agility drives success, particularly when it comes to SEO. Organic marketing is pivotal to driving traffic to your website, with 57% of B2B marketers saying that SEO generates more leads than any other marketing initiative. Now, Live offers an even greater line of sight into the most impactful action items.

SERP 59

SERP Features SEO Curation 59

Animalz blog

JANUARY 23, 2023

We’ve found that we can create great content — content that gets results — with a blend of human and machine. And we’ve dubbed this blend: the Content Cyborg. Here’s why and how you should integrate AI writing tools into your content marketing. The question is: how much of either should you use?

Tools 125

Tools Content Marketing Content Work Management 125

seo.co

APRIL 24, 2021

When businesses reach the point where they are ready to start scaling their content creation, they often encounter the problem of how to go about it. They may already have some content in place, but meeting the growing needs of their business becomes a challenge that many businesses aren’t ready for. Content Types and How They Fit.

Content 98

Content Lead Scoring Lead Ranking Curation 98

Brightedge

MAY 2, 2022

Nielsen/Norman group research found a mere 51% of visitors using site search found a relevant answer with their first query. Relevant site search results drop to 32% on the second query and to 18% on the third query. Do the ranking results for your site content on Google match results returned by your website engine?

Customer Satisfaction 59

Customer Satisfaction SEO Cross-Selling Curation 59

Conductor

AUGUST 5, 2021

In the past, SEO and content teams simply made sure their web pages and collateral repeated specific keywords as much as possible. While you may find a promising topic opportunity in research, knowing exactly how to create content that stands out, and whether it actually drives performance, can often be a mystery.

Features 116

Features Content Marketing Content SERP 116