Scoop.it

MARCH 18, 2021

To build a powerful content engine, you need to use content hubs as the backbone of your system. They help you sort and organize each piece of owned or third-party content and find it exactly when you need it, both for your internal and external audiences. Before you dive in, define your content hierarchy. Core topics.

Process 53

Process Optimization Curation RSS 53

Content Marketing Institute

JUNE 25, 2018

Consider these three ways to turn those brand mentions into content assets. There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. A Proven Process to Curate Content and Publish a Roundup of Industry Influencers.

Brand Identity 103

Brand Identity Branding FAQ Content 103

Content Marketing Institute

DECEMBER 7, 2018

Not all content marketing tasks can or should be automated. But as you go through your daily content tasks, it’s worth asking, “Can this be automated?” You could write a great piece of content, but your readers won’t trust it (and many won’t even read it) if it’s full of spelling and grammar errors. Proofreading: Grammarly.

Automation 100

Automation Marketing Automation Services Work Management Marketing Analytics Tools 100

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Paul Gillin

JULY 29, 2010

All of a sudden, “ curation ” is one of the hottest words in the Web 2.0 In the process, it’s creating some compelling new ways to derive value from content. Content curation is about filtering the stuff that people really need from out of all the noise around it. I just think these guys are onto something great.

Curation 50

Curation Enterprise Management Web 2.0 Work Management 50

Valasys

FEBRUARY 20, 2023

Social media marketers need to stay on top of marketing trends , grow brands, promote blog posts, streamline workflows, and collaborate with teams to curate content on the fly. They are renowned for their content curation, organization, scheduling, monitoring, and RSS integration.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding. Â Pure content creation is demanding. Pure automation of content aggregation doesn’t foster interaction.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

KoMarketing Associates

NOVEMBER 8, 2018

We’ve discussed the benefits of B2B content marketing in the past, but the benefits of an overall campaign strategy is more than lead generation. Keeping the target audience informed with high-quality posts on social media, blogs posts on industry topics, and relevant company updates. Promote Credibility.

Lead Generation 123

Lead Generation B2B Marketing Lead Scoring Lead Ranking 123

Scoop.it

SEPTEMBER 7, 2023

That’s where content curation comes in. Content curation is the process of selecting and organizing information from various sources to present to your audience in a meaningful way. Why Is Content Curation Important?

Curation 78

Curation Marketing AI Process RSS 78

Sprout Social

APRIL 18, 2017

Or perhaps it’s to make sure your fans know your customer care hours. If it’s sitting at a computer, constantly refreshing Twitter for some new content, then automation might be helpful for you. If your favorite company publishes a blog post and you share it every time, then could you not automatically share that?

Social Media 102

Social Media Rules Automation Media 102

Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? These days, content creation is the engine that drives your business reputation and helps you make sales. But it can be challenging to keep that content machine fully tuned up. That’s why a content curation tool is so important.

Marketing Automation Services 84

Marketing Automation Services Curation Enterprise Management Marketing Automation 84

Scoop.it

MARCH 5, 2020

Later on in this guide, we’ll show you how to add articles, reports, and other important content to your newsletter. But instead of just adding the content as is, you need to add elements that summarize the key points of this content. Include only the pieces of content they truly need. Build custom recipient lists.

Newsletter 64

Newsletter Ad Building Enterprise Management Click Rate 64

Sprout Social

DECEMBER 27, 2016

The company that promises you 4,000 followers in an hour will not give you valuable customers. This includes coworkers, customers and all your mobile push notifications. Curate content. For example, when you publish a blog post, do you share it automatically to Twitter? Automatically Post from RSS.

Social Media 77

Social Media Optimization Media RSS 77

seo.co

MARCH 22, 2021

Curated links have become considerably more popular among link builders and content creators alike in order to improve page rankings and the proliferation of a particular brand across the web. The Definition of Curated. More recently, the term has begun to be applied to links in the application of content and link building.

Curation 98

Curation Link Building User-Generated Content Work Management 98

Content Marketing Institute

JUNE 27, 2018

We’re sharing Aaron’s updated version today, as more efficient teamwork is a constant need for content marketers. As content marketers, we have our work cut out for us. Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Click To Tweet.

Curation 111

Curation Tools Enterprise Management Content 111

Adobe Experience Cloud Blog

JANUARY 28, 2015

I recently did a live webinar event with Marketo about The Art of Social Media, and we’d like to share the takeaways from the presentation and a few of the follow-up questions that we answered: Curate yourself. If someone looking for great content came across your blog, would he or she share your blog posts? We hope so.

Social Media 48

Social Media Media B2B Thought Leadership RSS 48

Marketing Insider Group

MARCH 7, 2021

Are you looking for content marketing tools to drive your content marketing plans? One of the content marketing questions I get asked most often is how a small business can get started with content marketing on a limited budget. And finally, I have listed out the content marketing tools I use for sharing content.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

OCTOBER 14, 2013

This concept is all about where content is placed on your webpage. Marketers use alt text so their images are optimized for any kind of viewer, like someone with images disabled in their browser, and so search engines like Google can “read” the image and return it in results for relevant queries. 7) Content Curation.

Long Tail Marketing 28

Long Tail Marketing Work Management Marketing Management RSS 28

Hubspot

OCTOBER 14, 2013

This concept is all about where content is placed on your webpage. Marketers use alt text so their images are optimized for any kind of viewer, like someone with images disabled in their browser, and so search engines like Google can “read” the image and return it in results for relevant queries. 7) Content Curation.

Long Tail Marketing 28

Long Tail Marketing Work Management Marketing Management RSS 28

BuzzSumo

OCTOBER 22, 2020

What content is engaging people in your industry right now? Trending content is content that drives engagement, passion, shares and comments. When content trends and stories break, you need to be part of the conversation and share your own passion and insights as early as possible. Last to the trending party?

Trends 112

Trends RSS Viral Marketing Content 112

Industrial Marketing Today

JULY 9, 2010

They forgot to first set a strategy that carefully targets prospects with relevant messaging. Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. I’ve seen too many marketers crash and burn because they believed that by “automating” all of their lead gen problems would be over.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Hubspot

JULY 21, 2010

If it is easier for users to consume text, audio and video while on the go, marketers have new opportunities to reach and interact with prospective customers. It creates different magazine sections from online news sources, Twitter, Facebook and curated content from online thought leaders like Robert Scoble.

Social Marketing 28

Social Marketing Planning RSS Paid Search Agency 28

Single Grain

MAY 24, 2021

TABLE OF CONTENTS: ↓ What Is Audio SEO? Optimize Your RSS Feed. Audio SEO is the practice of search engine optimization to improve the presence of audio content in the organic search results so that people can find and listen to podcast shows. Let’s begin! What Is a Podcast Carousel? First Page Podcast Carousel.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Webbiquity

MARCH 23, 2017

Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? ” What is clear however is that with two million blog posts written every day, you need more than great content to stand out. .” Pricing: free.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Scoop.it

MARCH 11, 2021

To gain this control, you need to get intentional about the content you publish and curate. This includes both the content you publish to external audiences (your partners, leads, customers, and more), but also your employees. Make content hubs the backbone of your content system. Infographics.

Curation 66

Curation Advertising Agencies Press Content 66

Hubspot

JANUARY 18, 2012

It would be a bad idea for us to publish our blog on a different domain, like hubspotblog.com, because our website would not reap any SEO credit. This is something HubSpot has implemented with great success; it also offers multiple perspectives in your content, letting different areas of expertise shine through and benefit your readers.

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Online Marketing Institute

MARCH 30, 2011

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. Rohit describes this position as: Someone whose job it is not to create more content , but to make sense of all the content that others are creating. Heres what they found.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Oktopost

OCTOBER 26, 2020

Reaching these buyers on the right platform, at the right time, and with the perfect content to answer their needs is no easy feat. Without a single central tool to manage, synchronize, publish, analyze and optimize all your activity on all the relevant platforms? Content publishing and optimization features.

Enterprise Management 159

Enterprise Management Work Management Social Media Marketing Management 159

Hubspot

MARCH 30, 2015

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. Using Social Media for Content Curation. I love Twitter.

Curation 28

Curation Enterprise Management Work Management Tools 28

Single Grain

JULY 5, 2019

As the field continues to grow, so will the opportunities for content creators. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Originally, podcasting technology began as an extension of the RSS news feeds created by web developer Dave Winer.

Marketing AI 111

Marketing AI Banners Startups RSS 111

Webbiquity

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. 1) Storify. Pricing: free.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Convince & Convert

MARCH 18, 2016

Uberflip solves a really important problem for a marketer, which is that content marketing in particular is getting crazy, everybody’s doing more and more of it. All the research says that 70% of marketers are creating more content this year than ever before. And so how does that content actually get merchandized?

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Scoop.it

FEBRUARY 2, 2022

If you’ve been around here for a while, you know we’re always talking about ways content curation can help businesses thrive. Any industry and company size can benefit from strategic content curation. can help you see success with content curation across your entire company. Add new content with Scoop.it

Curation 84

Curation RSS Enterprise Management Content 84

Content Standard

AUGUST 9, 2017

When I got into the game, I didn’t know anything about content marketing, though I was prepared for some amount of social media marketing. Writer and artist outreach to call for submissions via email campaigns, social media posts, and even visual advertisements in carefully curated locations.

Content Marketing 45

Content Marketing Paid Search Agency Business Content 45

NuSpark Consulting

JANUARY 3, 2015

I have an RSS reader with 150 or so blogs to stay up to speed on the ever changing world of demand and lead generation. Major categories for me are content marketing, marketing automation, SEO, paid search, analytics, online display (programmatic and retargeting), mobile, conversion optimization, social media marketing, and social selling.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Hubspot

OCTOBER 29, 2019

With nearly half the world’s population now active on social media, social selling is more relevant than ever. Social selling is the process of researching, connecting, and interacting with prospects and customers on social media networks -- notably Twitter and LinkedIn, but others certainly fit the bill. Share them.

Ideal Customer Profiles 88

Ideal Customer Profiles Peer-to-peer Linkedin Profiling 88

Scoop.it

NOVEMBER 19, 2019

If you’ve been around here for a while, you know we’re always talking about ways content curation can help businesses thrive. Any industry and company size can benefit from strategic content curation. can help you see success with content curation across your entire company. Add new content with Scoop.it

Curation 56

Curation RSS Enterprise Management Content 56