Remove Content Remove CPO Remove Linkedin Remove Relevance Remove Twitter
article thumbnail

How to find and win your first 10 B2B customers

Lenny's Newsletter

A surprising number of founders found their early customers by putting out compelling content online and first building a following. We networked aggressively on LinkedIn with our alma mater networks etc. We asked our angel investors and combed their LinkedIn networks. Art by Natalie Harney. Let’s jump right into it.

article thumbnail

Is paid social advertising still worth it in 2023?

Metadata

So, I did what any demand generation marketer would do in my situation: DIY’d some LinkedIn ads using the platform’s native tools. Hey, maybe I just didn’t have the chops to catch our customers’ attention on LinkedIn. Our benchmark report found the average cost per opportunity (CPO) on LinkedIn and Facebook to be $3,162.89

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Data Privacy Day 2020: How to Safeguard Customer Data to Build Trust & Loyalty

Martech Advisor

Organizations should also consider investing in a chief privacy officer (CPO) or data protection officer (DPO) who would be adept in spearheading data privacy initiatives to ensure the sustainability of the data privacy culture. Educate your network : Data privacy will only become more relevant to all kinds of organizations.

Privacy 99
article thumbnail

5 Ways to Optimize B2B Social Media…And Get Results!

LEADership

Talking about process, allow me to digress briefly (you’ll agree it is a relevant digression). The Aberdeen Group’s Chief Procurement Officer (CPO) Summit in Boston last week was an insightful learning experience—learning that I will enjoy sharing with you over the next few pieces on my blog. What’s the benefit of doing that?

article thumbnail

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

Twitter 100