| | | B2Bbloggers | | Content | 124 articles |
| Page 1 of 2 | Previous | Next | B2BBLOGGERS JUNE 26, 2012 5 Secrets Behind A Strong B2B Content Marketing Strategy In B2B social media, the best results come with great content. With this content, you can showcase expertise and provide helpful insight; you can attract attention and make clients and customers interested in you and your company’s services. Forms, outlets and advice for how to advance content are numerous , though often hard to narrow down and use to formulate a strong content marketing strategy. It is fairly simple to create great content that has nothing to do with you and your business. If your content is off topic, your audience will be, too. | B2BBLOGGERS JULY 22, 2010 Content Marketers: How to Think and Act Like a Publisher But one key thing publishers have always focused on that B2B marketers traditionally have not is the profitable creation and distribution of massive amounts of content. So how do you begin to find or create the content you will need to succeed? It’s a mindset that, when applied to your B2B content marketing strategy, will open up a whole new world of ideas and possibilities. | | | | | | | B2BBLOGGERS JULY 7, 2010 Buyer Personas: Where (and How!) to Start | B2Bbloggers.com - B2B. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Buyer Personas: Where (and How!) Forget social media and content marketing for a moment, the reason buyer personas matter so much is that B2B buyers and B2B buying has changed. | B2BBLOGGERS AUGUST 30, 2010 Exclusive Interview Eloqua's Director Of Content @jchernov. Well, this week, in my interview Eloqua’s Director of Content, Joe Chernov ( @jchernov ), you’ll benefit from the same thing. We cover marketing automation, the recent consolidation in the industry, and of course, b2b social media, content marketing and ROI. This notion of “social content … with a purpose” is what I am most excited about. It was Michael. That’s DBL. | B2BBLOGGERS AUGUST 27, 2010 B2B Marketing Metrics That Matter [#B2Bchat Recap] | B2Bbloggers. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Metrics That Matter in B2B Marketing [#B2Bchat Recap] August 27th, 2010 | By Andrew Spoeth Measurement is close to the heart of many marketers, and B2B marketing is no exception. | B2BBLOGGERS OCTOBER 7, 2010 7 Hot Trends In B2B Marketing Analytics | B2Bbloggers.com - B2B. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 7 Hot Trends In B2B Marketing Analytics October 7th, 2010 | By Maria Pergolino No matter what area of the B2B market you’re involved with, change is a constant. Social media? | | | | | | | | | -
B2BBLOGGERS | WEDNESDAY, APRIL 11, 2012 10 Ways To Put Old Blog Posts To Good Use Here are 10 proven ways to repurpose or remarket valuable blog content. downfall of blogs is the content is scattered. Any post in the archives that still gets traffic is an underperforming asset without an appealing offer somewhere in the content. Bloggers are always looking for great content to share with readers. similar idea to the featured post widget, best-of posts give you another way to highlight your world class content. Just make sure your re-do is unique enough to avoid having Google see it as duplicate content. Publish an e-book. Let’s Talk! MORE >> -
B2BBLOGGERS | WEDNESDAY, JUNE 20, 2012 Is Pinterest Pointless for B2B Firms? B2B Blogger B2B Marketing B2B Social Media Content MarketingYou don’t have to look very hard to find another article about Pinterest—this social network is hotter than hot, providing more referral traffic than all the other networks combined for some major brands. But even as more and more companies strive to get in on the action, There’s one question many of us still can’t shake, especially in the B2B realm: does Pinterest make good business sense for everyone? Will pinned images of an optical particle counter really bring in new visitors? Viral Traffic = High Bounce Rates. MORE >> -
B2BBLOGGERS | THURSDAY, MAY 10, 2012 25 Awesome Twitter Tips Make multiple employees users of the account and you’ll expand your content, style and amount of conversations. CONTENT. Provide interesting content: Post information your audience will find helpful, from statistics to news to stories. Filter yourself: Before posting anything on Twitter, ask yourself why anyone would care to know about it, and filter out what is empty, filler content. Promote others: Share content from people and blogs that will provide real value to your audience and build relationships with those you promote. This week she takes on Twitter. MORE >> -
B2BBLOGGERS | MONDAY, SEPTEMBER 13, 2010 18 Hot Topics For B2B Blogs | B2Bbloggers.com - B2B Social Media. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 18 Hot Topics For B2B Blogs September 13th, 2010 | By Rachel Foster One of the biggest challenges marketers face when they develop a corporate blog is finding the resources to devote to it. However, to realize benefits from a corporate blog, you must post engaging content on a regular basis. Below are 18 topic suggestions for your corporate blog. Profile a staff member. MORE >> -
B2BBLOGGERS | THURSDAY, JANUARY 12, 2012 7 Reasons You Can’t Afford to Ignore Lead Nurturing By following up with these leads and providing valuable content to further educate them about your industry, company, and product or service, you move them farther down your sales funnel until they are ready to become customers. You should place your leads into appropriate campaigns based on their previous actions on your website, and send them content that is relevant to that topic. Figure out what topics or aspects of your product they seem most interested in, and send them content that reflects that topic. But what good are those leads if they’re not managed properly? MORE >>
- B2B And A Resistance To Video Marketing B2BBLOGGERS | MONDAY, MARCH 26, 2012
- 5 Best Practices for B2B Corporate Blogging | B2Bbloggers.com. B2BBLOGGERS | MONDAY, OCTOBER 25, 2010
- 6 Tips for Understanding the B2B Business Decision-Making Process. B2BBLOGGERS | WEDNESDAY, APRIL 28, 2010
- Exclusive Interview With SAP's Director Of Social Media - Michael. B2BBLOGGERS | TUESDAY, AUGUST 24, 2010
- Where In The World Is B2B Social Media ROI? | B2Bbloggers.com. B2BBLOGGERS | THURSDAY, SEPTEMBER 9, 2010
- B2B Social Media FAQ: How Much Should We Budget? B2BBLOGGERS | MONDAY, APRIL 16, 2012
- B2B Social Media Strategy: 5 Steps to Gaining Executive Buy-in. B2BBLOGGERS | THURSDAY, JUNE 10, 2010
- Are You Ready for B2B Mobile Marketing? B2BBLOGGERS | MONDAY, APRIL 23, 2012
- Are B2B Marketers Shooting For The Wrong Target? | B2Bbloggers.com. B2BBLOGGERS | THURSDAY, SEPTEMBER 30, 2010
- Five Steps To Better B2B Lead Generation B2BBLOGGERS | WEDNESDAY, NOVEMBER 9, 2011
- 5 Sites To Help You Find People To Follow On Twitter | B2Bbloggers. B2BBLOGGERS | FRIDAY, JUNE 11, 2010
- Top Four Ways to Convert Social Networkers into Customers B2BBLOGGERS | MONDAY, MAY 7, 2012
- Three Views On The Future Of The CMO B2BBLOGGERS | WEDNESDAY, NOVEMBER 17, 2010
- Five Tactics To Create A Winning B2B Facebook Contest B2BBLOGGERS | MONDAY, SEPTEMBER 24, 2012
- How To Market Internet Videos On Social Media Platforms B2BBLOGGERS | TUESDAY, OCTOBER 18, 2011
- Experimentation Is The New Best Practice B2BBLOGGERS | FRIDAY, NOVEMBER 19, 2010
- 10 Questions Your Content Marketing Operations Must Answer B2BBLOGGERS | WEDNESDAY, AUGUST 29, 2012
- Reputation Holds the Key to Email Deliverability B2BBLOGGERS | THURSDAY, SEPTEMBER 16, 2010
- Evidence: Print Is Not Dead B2BBLOGGERS | FRIDAY, OCTOBER 21, 2011
- Start With Relevant, Aspire To Remarkable B2BBLOGGERS | FRIDAY, SEPTEMBER 17, 2010
- Why Marketing Automation Is A Must Have (For Every B2B VP of Sales. B2BBLOGGERS | THURSDAY, OCTOBER 28, 2010
- How To Keep Your Blog From Undermining Your Brand B2BBLOGGERS | WEDNESDAY, APRIL 4, 2012
- Open Leadership A Book Review | B2Bbloggers.com - B2B Social Media. B2BBLOGGERS | MONDAY, MAY 24, 2010
- Tapping Social Networks for Business: Interview with @ClaraShih. B2BBLOGGERS | TUESDAY, NOVEMBER 9, 2010
- 3 Key Marketing Automation Check Points B2BBLOGGERS | MONDAY, OCTOBER 24, 2011
- B2B Marketing Predictions: Six Things That Won't Happen In 2011. B2BBLOGGERS | TUESDAY, DECEMBER 14, 2010
- Print Advertising's Fit Into Today's Marketing Mix #B2Bchat Recap. B2BBLOGGERS | FRIDAY, JUNE 4, 2010
- Recipes For Great B2B Videos [#B2Bchat Recap] B2BBLOGGERS | FRIDAY, JULY 23, 2010
- How Simple Is Your Strategy? B2BBLOGGERS | WEDNESDAY, AUGUST 11, 2010
- Is It Time To Stop With The Social Networking “Addiction” label. B2BBLOGGERS | FRIDAY, JULY 2, 2010
- What I Learned About B2B Social Media In Memphis B2BBLOGGERS | THURSDAY, MAY 20, 2010
- Take Marketing Risks? Yes. But Without Assessing Them First? Never! B2BBLOGGERS | WEDNESDAY, MAY 5, 2010
- 25 Awesome B2B Blogging Tips B2BBLOGGERS | WEDNESDAY, MAY 2, 2012
- Ten Tips for Cross-Promoting your Content, Part I | B2Bbloggers. B2BBLOGGERS | MONDAY, AUGUST 2, 2010
- 7 Factors To Consider Before You Follow Someone On Twitter B2BBLOGGERS | WEDNESDAY, JUNE 9, 2010
- Content Marketing Is … B2BBLOGGERS | MONDAY, JUNE 28, 2010
- Your B2B Marketing Plan Doesn't Need Twitter. Or Does It. B2BBLOGGERS | THURSDAY, NOVEMBER 11, 2010
- 50 Ways To Make 2011 Rock | B2Bbloggers.com - B2B Social Media and. B2BBLOGGERS | WEDNESDAY, JANUARY 5, 2011
- LinkedIn: How to Properly Plant It into Your Social Media. B2BBLOGGERS | WEDNESDAY, JUNE 9, 2010
- 7 Social Media And Content Marketing Articles You May Have Missed B2BBLOGGERS | WEDNESDAY, OCTOBER 13, 2010
- 10 Corporate Blogging Pitfalls To Avoid | B2Bbloggers.com - B2B. B2BBLOGGERS | WEDNESDAY, SEPTEMBER 29, 2010
- 5 P's of B2B Social Media Marketing | B2Bbloggers.com - B2B Social. B2BBLOGGERS | WEDNESDAY, JULY 21, 2010
- Practical B2B Blog Strategy | B2Bbloggers.com - B2B Social Media. B2BBLOGGERS | WEDNESDAY, AUGUST 4, 2010
- Want to Engage Senior Executives? Think Mobile. | B2Bbloggers.com. B2BBLOGGERS | WEDNESDAY, MAY 26, 2010
- Conduct a Content Audit For Your Content Marketing Strategy. B2BBLOGGERS | TUESDAY, APRIL 27, 2010
- Is It Time Now For A Chief Marketing Technologist? [#B2Bchat Recap] B2BBLOGGERS | FRIDAY, OCTOBER 29, 2010
- The Top Three B2B Marketing Themes for 2012 B2BBLOGGERS | THURSDAY, JANUARY 19, 2012
- 5 Ways Marketing Automation Can Funnel Better Leads to Sales B2BBLOGGERS | MONDAY, MAY 24, 2010
- 3 Landing Page Conversion Roadblocks And How To Get Around Them. B2BBLOGGERS | MONDAY, NOVEMBER 1, 2010
- Three Steps To Create Awesome Product Content B2BBLOGGERS | THURSDAY, AUGUST 9, 2012
- Overcoming the B2B Marcom Manager's Content Conundrum B2BBLOGGERS | THURSDAY, APRIL 29, 2010
- Building Your Content Brand In The Content Marketing Arms Race B2BBLOGGERS | SUNDAY, MAY 9, 2010
- Measuring the Value of Digital Marketing [#B2Bchat Recap] B2BBLOGGERS | MONDAY, MAY 3, 2010
- B2B Twitter Reseach Report Uncovers “Secret” to Success B2BBLOGGERS | FRIDAY, JULY 2, 2010
- Use Storytelling for Powerful B2B Web Content B2BBLOGGERS | THURSDAY, JUNE 7, 2012
- B2B Copywriting and Landing Pages--Does SEO Apply? | B2Bbloggers. B2BBLOGGERS | WEDNESDAY, NOVEMBER 3, 2010
- All About Lead Nurturing (Really Customer Nurturing) [#B2Bchat Recap] B2BBLOGGERS | FRIDAY, AUGUST 13, 2010
- A Two Way Conversation | B2Bbloggers.com - B2B Social Media and. B2BBLOGGERS | MONDAY, DECEMBER 6, 2010
- 7 Steps For Dealing With Negative Blog Reviews And Comments. B2BBLOGGERS | SATURDAY, JUNE 12, 2010
- The Year Of The Real Time Enterprise | B2Bbloggers.com - B2B. B2BBLOGGERS | FRIDAY, NOVEMBER 12, 2010
- Content Strategy for Lead Nurturing [#B2Bchat] B2BBLOGGERS | WEDNESDAY, SEPTEMBER 22, 2010
- Mobile Optimization: How To Optimize Your Website For Mobile. B2BBLOGGERS | FRIDAY, SEPTEMBER 17, 2010
- How to Produce and Promote Webinars Successfully [#B2Bchat Recap] B2BBLOGGERS | TUESDAY, JUNE 22, 2010
- Metrics That Matter in B2B Marketing [#B2Bchat] B2BBLOGGERS | THURSDAY, AUGUST 26, 2010
- Podcasting As Content Marketing: An Interview With Podcast Pro. B2BBLOGGERS | WEDNESDAY, JUNE 30, 2010
- Follow The Money To The CMO B2BBLOGGERS | WEDNESDAY, SEPTEMBER 19, 2012
- Professional and Corporate Twitter for B2B – Best Practices. B2BBLOGGERS | THURSDAY, MAY 27, 2010
- What Tools and Management Systems Work Best for B2B Lead Generation B2BBLOGGERS | FRIDAY, MAY 21, 2010
- 5 Ways To Use Data Insight In Marketing Strategies B2BBLOGGERS | WEDNESDAY, JUNE 13, 2012
- 17 Essential Tools You Need To Produce Your Own Videos B2BBLOGGERS | TUESDAY, JUNE 1, 2010
- Give Old Spice (and P&G) The Credit It Deserves | B2Bbloggers.com. B2BBLOGGERS | FRIDAY, JULY 23, 2010
- B2B Brands and Integrated Marcom—Are We Ceding Control to Social. B2BBLOGGERS | WEDNESDAY, NOVEMBER 24, 2010
- #B2Bchat—B2C vs. B2B Marketing: Do the Differences Really Matter. B2BBLOGGERS | WEDNESDAY, MAY 12, 2010
- Help Shape and Improve #B2BChat! B2BBLOGGERS | THURSDAY, SEPTEMBER 30, 2010
- Lead Nurturing Best Practices [#B2BChat] | B2Bbloggers.com - B2B. B2BBLOGGERS | THURSDAY, AUGUST 12, 2010
- The Role of Conferences and Trade Shows in B2B Marketing [#B2Bchat. B2BBLOGGERS | THURSDAY, SEPTEMBER 9, 2010
- Mayday and Caffeine – Two Google Projects That Changed Your. B2BBLOGGERS | WEDNESDAY, JUNE 23, 2010
- What The Japanese Can Teach Us About First Impressions. B2BBLOGGERS | WEDNESDAY, JULY 28, 2010
- The Social Enterprise [#B2Bchat] B2BBLOGGERS | THURSDAY, SEPTEMBER 16, 2010
- Technology Naughty Vs. Nice In 2010 B2BBLOGGERS | THURSDAY, DECEMBER 23, 2010
- The Relationship (r)Evolution B2BBLOGGERS | MONDAY, MAY 17, 2010
- A Discussion On Influence #B2BChat | B2Bbloggers.com - B2B Social. B2BBLOGGERS | THURSDAY, DECEMBER 2, 2010
- B2B Mobile Marketing. there's an app for that | B2Bbloggers.com. B2BBLOGGERS | TUESDAY, MAY 11, 2010
- The Ultimate Giving Tree #theblogtree | B2Bbloggers.com - B2B. B2BBLOGGERS | THURSDAY, DECEMBER 16, 2010
- Is It Time Now For A Chief Marketing Technologist? [#B2BChat] B2BBLOGGERS | THURSDAY, OCTOBER 28, 2010
- 11 Ways To *Be* On Twitter B2BBLOGGERS | FRIDAY, JULY 9, 2010
- Where Does Print Advertising Fit Into Today's Marketing Mix. B2BBLOGGERS | THURSDAY, JUNE 3, 2010
- B2B Blogging – Are You Experienced? #B2Bchat B2BBLOGGERS | THURSDAY, SEPTEMBER 2, 2010
- How Starting Your Own Trade Publication Builds B2B Business B2BBLOGGERS | TUESDAY, SEPTEMBER 4, 2012
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