Only B2B

JANUARY 24, 2018

20 Content Syndication Tools To Exponentially Increase Domain Authority. Want to kick off the competition in content marketing? In search of new methods of sharing your content? Here are all your answers, 20 content syndication tools to exponentially increase domain authority: Outbrain. reddit.com/r/sideproject.

Digg 89

Digg Enterprise Management CAN-SPAM Network Marketing 89

Writing on the Web

JUNE 28, 2010

Last Thursday, I interviewed Suzanne Bird-Harris , a programmer who developed the WP Sales Page template. So when she says this is next to impossible to create a good-looking sales page in Wordpress without using a sales page template, I believe her. 10 Elements of a Good Sales Page: Headline (plus pre-headline).

Template 100

Template Ning Webcast Digg 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. Writing on my blog is my way of reaching out to people looking for ways to write content on the Web so that they can get found, get known and get new business.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JUNE 21, 2010

Do you need to create professional looking sales or landing pages? So I wrote the sales copy, added a few graphics, and hit publish. The last thing you want to do on a sales/landing page is distract readers from your copy. It turns out my VA was already using Suzanne’s WP Sales Page product! It looked crappy.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JUNE 17, 2010

Even when you’re giving something away, for FREE, you’ve got to write good “sales&# copy that spurs people into action. Now you’ve got to format your sales letter landing page , with a dynamite headline, cool graphics, arrows, ORDER NOW! Creating Great Sales Pages. how to sell socks to centipedes.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Writing on the Web

APRIL 4, 2011

I asked Laura Carlson to share with you here some important perspectives on content marketing. Is Your White Paper a Sales Pitch in Disguise? More often than not, today’s white papers are really just masked sales pitches, too long to keep the attention of today’s buyer. So, now what? Below is a summary.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. The other version of this is the mapping of content to your buyer types and this too is one I have ignored for a while … until now! B2B Marketing Content: Lure or Lasso?

Top of Funnel 100

Top of Funnel B2B Thought Leadership Lead Nurturing Digg 100

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. The other version of this is the mapping of content to your buyer types and this too is one I have ignored for a while … until now! B2B Marketing Content: Lure or Lasso?

Top of Funnel 100

Top of Funnel B2B Thought Leadership Lead Nurturing Digg 100

Writing on the Web

JUNE 22, 2010

Do you know how many ways a sales page can be used? I woke up thinking about this… because maybe you don’t think a “ sales page &# is something you need except once in a while for a product launch, when you’re trying to sell something. This one factor is the basis of expensive sales copywriting courses.

Ning 100

Ning Class Landing Pages Copywriting 100

Webbiquity

FEBRUARY 13, 2010

Without a solid content strategy to support that movement through the marketing and sales cycle, all you’ve got is a nice email system. Divided into six sections, as an appetizer the book starts off with eMarketing Essentials , the “why&# of using content marketing for complex sales.

Emarketing 100

Emarketing Marketing Automation Services Manticore Marketing Management 100

Digital B2B Marketing

MAY 1, 2012

Your initial inbound marketing results are promising, but you need more. Inbound marketing represents a major investment for B2B marketers. Traditional B2B marketers face a challenge. In contrast, Twitter, StumbleUpon and Digg indicate a listing is sponsored, but otherwise include it in the interface like other content.

Inbound Marketing 100

Inbound Marketing Budget Programs Paid Search Agency Digg 100

Scoop.it

MAY 6, 2021

Just about everywhere you look on the internet, you’ll find examples of content curation. People curate content on their social media pages, add RSS feeds to their blogs, and you’ll find this type of content presented on social bookmarking sites such as Digg. Won’t I lose followers or, gulp, sales ??”.

Curation 113

Curation Twitter Content Digg 113

Content Standard

OCTOBER 14, 2016

Are you fully committed to your content marketing program? If so, you’re in the minority: according to the Content Marketing Institute, only 20 percent of marketers feel the same way. There are a couple of key reasons marketers haven’t fully committed to their content marketing programs.

Budget Programs 40

Budget Programs Enterprise Management Work Management Marketing Management 40

Writing on the Web

NOVEMBER 2, 2010

Take advantage of the sale that’s going on. But you can’t take advantage of the sale without the promo code on this page here… Get Scribe Promo Code. Be smart, you’ll love how easy it is to use Scribe and optimize your web content like a pro! Relevant Content: Search Engine Bread Crumbs.

Blogger 100

Blogger Tips Digg Traffic 100

Buzz Marketing for Technology

JANUARY 19, 2010

In the next post I will show you the new 4 S’s for Social Media Marketing … Tweet This! Related posts: 5 Tricks to B2B Marketing Socially Whenever I ask members of sales team from around the. If I had a dollar … Last week, I was interviewed by a technology services marketing. Share this on Facebook.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Digg 100

Writing on the Web

MARCH 24, 2011

What’s the quickest way to use videos for content marketing ? Used some content marketing text previously published about how to write a video script. Content marketing with videos is essential if you want to get online marketing results. How to Write a 1 Minute Video Marketing Script.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think.

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? Having a blog header is obviously an important element to online content marketing. Blog Face Lift: It’s official… Sales & Landing Pages Using WordPress: Learn How. How do you like my new look?

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

NOVEMBER 18, 2010

We build relationships, stimulate sales and promote loyalty. I’m off to Las Vegas to a big Internet marketing conference sponsored by Mike Filsaime and Chris Farrell. Related posts: Content Marketing Tips: The Brain Runs the Show. Content Marketing to a Caveman’s Brain. Blog this on Blogger.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Webbiquity

NOVEMBER 8, 2010

The steering committee for the awards includes some of the heaviest hitters in the B2B social media space, such as Ardath Albee , author of eMarketing Strategies for the Complex Sale ; Laura Fitton (aka Pistachio), CEO of oneforty.com; Ann Handley of MarketingProfs; and Joe Pulizzi from the Junta42 content marketing blog.

Twitter 100

Twitter Digg SMB B2B 100

Writing on the Web

JULY 29, 2010

Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. 3 Biggest Challenges for Online Content Marketing? Do some client recommendations work better than others? Share this on Bebo. Blog this on Blogger. Add this link to Box.net.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

MARCH 17, 2011

When people invest hundreds of dollars with you, they usually have questions , and even though these same questions may have been answered on your sales page, people need reassurance that answers apply to them. I learn more about my client’s work and their content marketing needs. Email can’t do that. We both win.

Consulting 100

Consulting Digg Buzz Blogger 100

Writing on the Web

DECEMBER 16, 2010

Is your sales copy effective? Is your sales transaction process easy and smooth? Create more offers and packages of information to increase sales; create more JV partnerships. Improve your online systems (sales copy, shoppping cart, videos, SEO, social media, surveys)? 3 Biggest Challenges for Online Content Marketing?

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Webbiquity

FEBRUARY 14, 2010

Marketing automation / demand generation software enables marketers to build microsites and use content marketing to capture leads and nurture them through the buying process. downloading a file, clicking a link in an email) to provide relevant content; No limit on the size or number of visits permitted to microsites.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Microsite Salesforce.com 100

Buzz Marketing for Technology

FEBRUARY 9, 2010

Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer. Related posts: Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of.

Trust Marketing 100

Trust Marketing Communities ROI B2B Marketing 100

Writing on the Web

JUNE 16, 2010

Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. 5 Content Marketing Goals for Your Website & Blog … and One Big Challenge. 4 Time-Saving Tips for Social Media Marketing.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Webbiquity

FEBRUARY 14, 2010

It starts with a clear rationale for making investments in lead nurturing processes: “Up to 95 percent of qualified prospects on your Web site are there to research and are not yet ready to talk with a sales rep, but as many as 70 percent of them will eventually buy a product.&# ( Brian Carroll ). Share this on del.icio.us. Tweet This!

Lead Nurturing 100

Lead Nurturing Lead Scoring Lead Ranking Sales Qualified Leads 100

Writing on the Web

JULY 21, 2010

Good content, especially when it is delivered into environments where people might be on autopilot (email, sales pages, TV, any advertisement, web pages, etc.) Brain Based Blogging: Lessons from Neuroscience for Content Marketing. Blog Content: Are you personal… or all business? What do you think?

Ning 100

Ning Digg Content Buzz 100

Webbiquity

DECEMBER 16, 2010

Well, SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers by Jill Konrath is that kind of book… Social Media Marketing – An Hour a Day by Dave Evans. Without a solid content strategy to support movement through the marketing and sales cycle, marketing automation software is just a nice email system.

Social Media 100

Social Media Social Marketing Emarketing Media 100

Buzz Marketing for Technology

MARCH 16, 2010

I am happy to say that the potential customer did, and 13 days later, we closed a $250,000 sale. Social Media Budget Ratio in B2B Marketing In my new advisory role for the members of MENG. Tags: Blogging Content Marketing Lead Generation Lead Nurturing Social Media Social Networking. Tweet This! Share this on Facebook.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Writing on the Web

AUGUST 25, 2010

Content marketing, even with a strategy and a plan , has a lot of decision points along the way. And you already know how important it is to get in the shoes of readers when you’re composing a sales or landing page. It’s easier with a map and a system, but there’s still a million choices that need to be made.

Digg 100

Digg Content Buzz Landing Pages 100

Writing on the Web

NOVEMBER 3, 2010

Related posts: Sales & Landing Pages Using WordPress: Learn How. Blog Content: Are you personal… or all business? Blog Marketing: How Readers Find Your Business. I am proud to be an affiliate of Suzanne’s and highly endorse this program.). Blog this on Blogger. Subscribe to the comments for this post?

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

SEPTEMBER 20, 2010

Content marketing isn’t a buzz word because marketing people just like new buzzes. Content marketing is a requirement for anyone doing business because it beats writing advertisements that get ignored. Smart marketers know the rules and never forget them. What is it you’d like readers to do?

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

AUGUST 2, 2010

And, how can we use that wisdom when writing content that serves to market ourselves and our businesses? As a journalist-turned-psychologist, turned-online-content-marketer, you might imagine that these issues keep me up at night … or not! Ad people, however, copywriters and marketers don’t use this approach.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Webbiquity

FEBRUARY 11, 2011

7 steps to writing killer sales copy by Mike Consol. Below are five posts from outstanding writers that will help you write copy that gets found, read, and acted upon. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz.

Copywriting 100

Copywriting Tips Digg Copyright 100

Writing on the Web

OCTOBER 13, 2010

Through the magic of functional Magnetic Resonance Imaging (fMRI), neuroscientists are able to look inside the brains of consumers while reading marketing messages. Copywriters and content marketers have been telling us for years how important it is to address the “ what’s in it for me &# filter in consumers’ minds.

Copywriting 100

Copywriting Digg Trigger Marketing Buzz 100

Buzz Marketing for Technology

APRIL 6, 2010

It involves seeing from the front end of the sale all the way to the consummation of the sale and I believe Facebook has or is planning to have some of the most critical elements all on their platform (and all for free!). Even conduct the sale with payment options like PayPal in the future. Tweet This! Share this on Facebook.

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100