Writing on the Web

DECEMBER 14, 2010

A survey of more than 1,000 businesses this past Spring found that “producing engaging content&# is the top challenge for people charged with marketing. Related posts: Content Marketing Matters: What’s Your Brand Personality? 3 Defining Content Marketing Goals Before You Write. Tweet This!

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

MARCH 14, 2011

Content marketing with videos is a key marketing tool, and it’s getting easier to do. This is key for content marketing. I don’t really, but for content marketing to work you need as much content as you can, in all forms. How to Write a 1 Minute Video Marketing Script.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

APRIL 19, 2011

How do you get content marketing results? This and other key tips will be discussed Wednesday April 20, 2011 on an open webinar I’m giving: Time-Saving Tips for Content Marketing Results. If you are a coach, doctor, lawyer, any professional, you are trying to differentiate yourself in a crowded market.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 9, 2010

It’s their key content marketing piece, and there are others. Related posts: Content Marketing to a Caveman’s Brain. The Senior Brain: How to Market to Oldies but Goodies… 7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Paid Search Agency Content 100

Writing on the Web

APRIL 25, 2011

Storytelling and personalization is the biggest missing piece in content marketing as I see it. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Related posts: Content Marketing with Stories: Better than Facts.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Webbiquity

JANUARY 20, 2010

What does 2010 hold for content marketing? ClickPredictions: Key Content Marketing Trends and Predictions for 2010 , an intriguing ebook just released by Marketo and ClickDocuments , attempts to provide some answers. Content marketing is, in many ways, the new advertising. Share this on del.icio.us.

Trends 100

Trends Content Marketing Digg Marketo 100

Writing on the Web

MAY 18, 2011

Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. Related posts: Content Marketing with Videos: Free Webinar. Video Content Marketing: Learn how to create video. Smart Video Marketing from iFlashVideo. Blog this on Blogger.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

SEPTEMBER 29, 2010

What the heck is engaging content ? According to a recent survey by the Content Marketing Institute , this is the #1 challenge for people charged with creating content that markets businesses. Related posts: Content Marketing with Blogs: What Do You Believe? Mental Skills Make Better Content Writers.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

NOVEMBER 10, 2010

How does it differ from a male brain, and what does this mean for content marketers? Which gender do you think will respond better to a lot of content? Hmmmm… The Dove.com site is one of the better sites that understand content marketing to females. Related posts: Content Marketing to the Male Brain.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

DECEMBER 13, 2010

Related posts: Emotional Marketing Makes Memories. Blogging Services: Content Marketing for Coaches. Content Marketing Favorite Posts: Mediocrity Makes Me Mad. Marketing for Nice People Makes You Laugh Out Loud… The Practice of Writing: Are You Publishing, Too? Please share. Blog this on Blogger.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

APRIL 28, 2011

Content marketing is easier when you can outsource some of the writing and researching to qualified writers. A great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. Content marketing can’t work well without unique and personalized copy.

Content Marketing 100

Content Marketing Digg Tips Content 100

Biznology

SEPTEMBER 5, 2017

Unlike before, where you would have to take your chances posting your links and content to a proper subreddit, you can now post whenever you want to on your own profile page. Those profile posts will be combined with your other submissions to create something more akin to the love child of Facebook, Twitter, digg, and del.icio.us.

Profiling 164

Profiling Features Digg Advertising Mediums 164

Writing on the Web

SEPTEMBER 2, 2010

Here’s what’s coming soon: I’m preparing to deliver a big webinar series on better blog writing , and a live workshop on the psychology of content marketing for an ad agency in the Netherlands in November. Content Marketing Results: 18 Ways to NOT Get Blog Traffic. Blog this on Blogger.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

SEPTEMBER 17, 2010

I’ll be teaming up again with Suzanne Bird-Harris in December for a workshop on blog writing and content marketing with blogs, but in the meantime, here are 3 steps to get you started. Related posts: 12 Steps to Creating Web-Savvy Content for Marketing. The Psychology of Content Marketing with Blogs.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Marketing Insider Group

FEBRUARY 9, 2012

There was a recent exchange on twitter where a prominent, intelligent and well-respected analyst predicted that content marketing will destroy social media. ”…The power of content marketing! I mean “Whoa!”…The Where is the line between editorial and advertising? Is it blurring?

Social Media 100

Social Media Social Marketing Content Marketing Media 100

Writing on the Web

NOVEMBER 11, 2010

What are two key elements to creating content that get results? I stumbled across an interesting quote on a site that gets to the heart of content marketing matters: “Evolution tends to favor action over thinking. Emotion and narrative … Remember these two crucial keys to content marketing. That hasn’t changed.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Writing on the Web

OCTOBER 13, 2010

Of course you can’t get either of these unless your marketing messages gain readers’ attention first. These three goals for your content marketing are required if you want to write stuff that is effective to attract prospects, and get them interested and primed for making a purchase or other desired action.

Content Marketing 100

Content Marketing Content Digg Buzz 100

Writing on the Web

JANUARY 11, 2011

Your online content should be no different. Related posts: Content Marketing Favorites: Telling Stories. Content Marketing with Blogs: What Do You Believe? Blog Content: Are you personal… or all business? Content Marketing Matters: What’s Your Brand Personality? Tweet This!

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

OCTOBER 11, 2010

We may think we’re fair and all-inclusive , but our brains operate surreptitiously, sending us intuitive messages that influence our speech, our decisions and our behavior… and if you’re a content marketer, it will permeate the content you write ! Mental Skills Make Better Content Writers. Tweet This!

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

JANUARY 12, 2011

Good content marketing requires good storytelling. Related posts: Content Marketing with Stories: Better than Facts. Client Stories Make the Best Content for Marketing. Content Marketing Favorites: Telling Stories. Content Marketing Tips to Get More “Juice&#. Tweet This!

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

DECEMBER 9, 2010

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. The point is that as long as you are writing quality posts for your readers, use that content in multiple ways, at multiple points in time, and deliver it multiple ways. Then you expand each one into 3-5 blog posts.

Tips 100

Tips Content Marketing Autoresponders Digg 100

Writing on the Web

SEPTEMBER 27, 2010

Content marketing with blogs isn’t as easy as it used to be. My philosophy and goal is that content marketing with a blog isn’t rocket surgery, AND there are a few organizing steps that can save you time and energy to get great marketing results. Content Marketing Ideas: Rethinking Blogging.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Writing on the Web

SEPTEMBER 28, 2010

This is a marketing question. You need to know why you care , and you need to communicate that to customers in your content marketing and blogs. Here’s an excerpt from the B2B Manifesto, the second imperative for content marketing: 2. Mental Skills Make Better Content Writers. Expose your beliefs.

Content Marketing 100

Content Marketing Digg Content Trigger Marketing 100

Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? If these marketing tools were people, would you give them a raise … or fire their butts? ET: Time Saving Tips for Content Marketing Results.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

APRIL 18, 2011

ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Time-Saving Tips for Content Marketing Results – Register to get the recording, handouts and a marketing road map.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

JULY 12, 2010

Tags: Content Marketing Online Marketing Pathway to Profits content marketing tips content marketing with blogs converting readers to clients web marketing Wordpress sales pages.

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

NOVEMBER 16, 2010

You can’t get away with marketing to the thinking brain…Content marketing that gets good results is emotional marketing. Your content must be zen-like clean: no clutter, not too many choices, no distractions. Content Marketing to a Caveman’s Brain. Blog this on Blogger.

Content Marketing 100

Content Marketing Planning Tips Digg 100

Writing on the Web

AUGUST 26, 2010

What can we learn from online computer games about content marketing for business? If you write content designed to trigger action in readers, pay attention to this. Smart marketing or manipulative? Related posts: Content Marketing Tips: Seth Godin on Tim Burton. A lot, apparently. You can watch it here. (A

Tips 100

Tips Content Marketing Trigger Marketing Content 100

Writing on the Web

JULY 13, 2010

What are the three biggest challenges to marketing your business? I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m I explore more about this in my free online e-book Content Marketing for Online Profits.).

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

KoMarketing Associates

JULY 19, 2016

Content Marketing Tools. As B2B content marketers, this “tool” is really useful for uncovering the types of queries people are searching on and identifying blog topics that we may not have initially thought to write about. How we use it : Successful content marketing is all about understanding your audience.

Online Marketing 120

Online Marketing Tools Campaigns Digg 120

Only B2B

JANUARY 24, 2018

20 Content Syndication Tools To Exponentially Increase Domain Authority. Want to kick off the competition in content marketing? In search of new methods of sharing your content? Here are all your answers, 20 content syndication tools to exponentially increase domain authority: Outbrain. reddit.com/r/sideproject.

Digg 89

Digg Enterprise Management CAN-SPAM Network Marketing 89

Writing on the Web

OCTOBER 20, 2010

You get better results with your content marketing when you speak to the “ old brain ,&# the one that’s also known as the primitive brain or the survival brain. There are a few principles to remember, and here’s a great story that makes this come alive… A Marketing Moment with a Homeless Man…. Tweet This!

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

AUGUST 17, 2010

Is your content marketing and blog writing as creative as possible? What can we learn from this for content marketing and blog writing? The Nuances of Writing About Yourself on the Web: 10 Content Marketing Tips. How to Write Content That Markets Your Company (Or, What would Seth do?).

Content Marketing 100

Content Marketing Tips Digg Content 100

Writing on the Web

JULY 12, 2011

Business Blog Writing and Content Marketing: Come on, light my fire! In the past twelve months, they have translated over sixty million words for businesses in every industry sector. Follow Christian ( @l24ca ) and Lingo24 ( @Lingo24 ) on Twitter. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

JULY 8, 2010

In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. Related posts: Business Results from Online Content Marketing? say, not much difference.

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

SEPTEMBER 1, 2010

Content marketing that doesn’t resonate emotionally can’t do a good job of building relationships, inspiring trust, and moving people into taking action. Related posts: Brain Based Blogging: Lessons from Neuroscience for Content Marketing. Content Marketing Favorites: Brain Based Blogging.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

NOVEMBER 23, 2010

Why Use Twitter, Facebook & LinkedIn for Content Marketing? 4 Time-Saving Tips for Social Media Marketing. Tags: Content Marketing Online Marketing Social Media Stuff online traffic SEO social media marketing. Louise Baker ranks online degrees for Zen College Life. Blog this on Blogger.

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100