Remove contact recency
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MQL Criteria: Identifying Potential Customers Effectively

Only B2B

Must Read: MQL to SQL Conversion Rate MQL Criteria: Identifying Potential Customers Effectively Potential clients who have expressed interest in your goods or services but haven’t quite developed to the point of being prepared for direct sales contact are known as marketing qualified leads (MQLs).

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4 LinkedIn Lead Generation Tactics You’re Missing Out On

PureB2B

Most B2B marketers have a run-of-the-mill approach to building a professional-looking profile and sharing branded content, waiting patiently for clicks which rarely (if ever) become leads. It’s a Gold Mine of B2B Contacts. Marketers can find a person’s company, experience, and position directly on their profile page.

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How to find the best time to post on Instagram

ConvertKit

Recency: Instagram will prioritize fresh content over content that is older. As “recency” is a primary ranking factor, it's still important to be posting when your audience is online and can view new content from you. Add a contact button to your Instagram profile.

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Account-Based Engagement – Don’t Let Your Data Hold You Back

PureB2B

Consider the many ways to make your data work for you: First party recency data, such as website visits, marketing outreach engagement metrics, social listening and sales intelligence, when combined, help ensure your working with the latest information available and identifies active interest in a product or solution. Reasses my list?

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Terminus Launches New Curated Go-to-Market Data Solution

Terminus

With the highest quality in-market account and contact data mapped exactly to their ICPs, Terminus customers can better solve their go-to-market challenges and prioritize the right prospects and customers to deliver efficient revenue growth,” said Lassy.

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Terminus Launches New Curated Go-to-Market Data Solution

Terminus

With the highest quality in-market account and contact data mapped exactly to their ICPs, Terminus customers can better solve their go-to-market challenges and prioritize the right prospects and customers to deliver efficient revenue growth,” said Lassy.

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What We’ve Learned From Pioneering Account-Based Predictive Models

6sense

We have a patented approach to delivering AI-driven predictions, and our predictive models help B2B businesses understand not just who to target (down to the contact level), but also why, when, and how to engage, acquire, and retain accounts — without guesswork or cutting corners. Predictive Model #2: Contact Fit.