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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? The top 24 facts for selling more in B2B by LEADSExplorer. How can you make the most of those last few minutes before delivering an online presentation? What exactly is “Web 3.0?&#

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Abandon Your Marketing Automation System!?

LeadSloth

the split between Leads and Contacts), but many 3rd party tools are addressing these weaknesses. Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. However, when I started looking into Salesforce.com and the wide variety of add-ons, I was less convinced.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

But again, this information is tied to a company visit; not a user visit. Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

While the specifics of each service vary, all of them essentially: automate the process of extracting visitor IP information from your log files; match the IP address to an organization; filter out ISPs; and map the company name to one or more external databases to provide additional information (company size, industry, key contacts etc.).

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

Social Media Marketing best practice even used by Google by LEADSExplorer A brief post that makes a solid point: blogs have become a primary conduit for corporate announcements and news releases. Looking for ideas on how your company could expand its use of social media? Got something to tell the world? Social Tagging.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. Among other stuff.

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

ReadyContacts is a provider of role-based contact lists for targeted demand generation campaigns. But these are business visitors who have committed enough to give you their contact details and are ready to speak to you. Home How it works Solutions Customers Company Free Trial Blog Get updates via email: What is ReadyContacts?