Remove contact help
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4 Signs Your Customer and Contact Database Needs Help

Zoominfo

Here are four sure signs your B2B database could use a little help. The skeletons of old contacts keep piling up and cluttering your operations. These inactive contacts are hurting your campaigns and skewing your results. When a lead comes in, the name automatically gets entered into your contact database. Duplicates.

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Your Contact Center Agents Are Burnt Out – Here’s How To Help Them

Salesforce Marketing Cloud

Consumers rely on customer service agents for help with everything from address changes to insurance claims. We interviewed 40 contact center agents and supervisors , diving into their experiences to learn how companies can better support agents and stem this “Great Resignation.” New technologies can help, but risk alienating agents.

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How Using Contact Targeting Can Help Reduce Ad Spend In B2B Marketing

The ABM Agency

Contact targeting is a way to reach people who have already done business with your company, but haven’t yet bought from you in the last few months or are part of your target account list. This will help you target them again with relevant ads that can persuade them to engage with your organization. ” What is contact targeting?

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Workforce Optimization: What It Is and How It Can Help Contact Centers

Televerde

Keep reading to learn more about the benefits of workforce optimization, plus examples to see how contact centers in particular use WFO strategies and tools to improve their workflows and keep customers and employees happy. Benefits of Workforce Optimization for Contact Centers. Workforce optimization benefits companies on every level.

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Best Practices for Marketing Database Cleanse

ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. This buyer’s guide will cover: Buying Considerations.

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CASE STUDY: Contact Discovery Helps Elementum Eliminate Manual Research

DealSignal

Case Study: How Elementum Eliminated Manual Contact Research with DealSignal. Driving growth by feeding Account Development complete, accurate contacts. Elementum’s Demand Marketing team was searching for a way to connect with the right contacts in their target markets and reach their total audience in the shortest amount of time.

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CASE STUDY: Contact Discovery & Lead Enrichment Help Pramata Drive ABM Results

DealSignal

Case Study: How DealSignal ABM Contact Discovery & Lead Enrichment Help Pramata Lift Conversions 4x. DealSignal’s Contact Data Platform has helped Pramata confidently take a highly-personalized approach to ABM and achieve some stellar results: 4x lead-to-sale conversion lift. Then Pramata found DealSignal.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.

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Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. So what’s the problem? Many organizations fail to properly evaluate vendors during the selection process.

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How to Improve Email Deliverability and Optimize Each Send

We’re here to help. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. What’s involved in their maturity process?

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your contact information, including email, passed (..)

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Intent Signal Data 101

Intent signal data can help. This infographic clarifies three common areas of confusion: How does company-level and contact-level data differ? How can B2B marketers reach active buyers sooner in the sales cycle and influence their purchase decisions? What exactly is first-party, second-party and third-party data?

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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Most buyers today spend approximately two-thirds of their journey digitally and anonymously before contacting vendors directly. Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. However, not all intent data is created equal.