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24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. As a digital marketing lead generation strategist and online media buyer, you just can’t have enough tools to help manage my clients’ online activities. Twitter Ads. Twitter Advertising. Social Media Management.

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Marketing & Sales: Integrating Social Media and Lead Generation

Marketing Insider Group

This is a guest post by Paul Mosenson, President and Founder of NuSpark Marketing, www.nusparkmarketing.com , a B2B Marketing firm. Much has been discussed about the importance of aligning sales and marketing with regard to marketing automation and lead management processes. Are marketers now sales people?),

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Inbound Marketing Alone May Not Be Enough for Industrial Companies

Industrial Marketing Today

Inbound marketing with content has been getting all the attention lately. Consultants and practitioners of “pull” marketing want marketers to abandon “push” marketing because they say it is old school and no longer effective. In my opinion, completely ignoring outbound marketing can be a costly mistake.

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Content Marketing Strategy; How you need both an SEO and a lead generation/landing page plan.

NuSpark Consulting

Been thinking about content marketing again and after some recent engagements with some clients, I thought I’d better shed some light on some important considerations as a further understanding of what content marketing is and how it is deployed. Offline marketing efforts. Social Media. Via your landing page.

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Content Marketing Strategy; How you need both an SEO and a lead generation/landing page plan.

NuSpark Consulting

Been thinking about content marketing again and after some recent engagements with some clients, I thought I’d better shed some light on some important considerations as a further understanding of what content marketing is and how it is deployed. Offline marketing efforts. Social Media. Via your landing page.

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Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week

Hubspot

Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers. Updates keep popping up left and right for Twitter, Google, Facebook, and the like. Meet Objective-Based Ad Buys: Facebook''s New Consultative Ad Dashboard.

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Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week

Hubspot

Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers. Updates keep popping up left and right for Twitter, Google, Facebook, and the like. Meet Objective-Based Ad Buys: Facebook''s New Consultative Ad Dashboard.