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Writing on the Web

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Free Phone Consulting? 4 Reasons It’s a Good Idea

Writing on the Web

Why should a professional or small business give away free consulting ? Since I charge $200/hour for consulting sessions, why would I do this? I won’t do a full consultation and review, but I will point out needs they should pay attention to.) I’ll tell you why. I’d like to hear your opinion on this.

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Get Found Online: 6 Principles of Quality Content

Writing on the Web

Epic Content Marketing , by Joe Pulizzi of Content Marketing Institute , offers a framework of criteria that I have adapted for coaches and consultant. (It It’s great advice for any consultant and small business owner responsible for getting found.). Your clients have challenges that you are uniquely qualified to help.

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4 Reasons to Publish on a LinkedIn Blog

Writing on the Web

The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. Let’s say, for instance, you are a career coach or a leadership development consultant. Guest Author: Christine Buffaloe is a social media wizard for authors, coaches, speakers and consultants.

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I Just Googled Your Business Name: Do You Need to Improve Your SEO?

Writing on the Web

This may seem obvious, but like a call to a help desk, sometimes the most basic steps work. In the consulting work we do with professionals who want to get found and get known on the Web, we recommend writing articles and submitting them to article directories as a key strategy. Helps set you apart from your competition.

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Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget

Writing on the Web

This will help you to develop referral traffic, cultivate thought leadership, and garner authoritative and quality links. One of the things that helps your website rank higher is the number of links from other reliable and reputable website that link back to your website. Aim your energies at quality blogs.

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6 Content Marketing Rules for Professionals on the Web

Writing on the Web

For any consultant and small business owner responsible for getting found online, CMI offers great advice. I’ve taken each principle and adapted them for independent coaches and consultants , who are my ideal clients. Your clients have challenges that you are uniquely qualified to help. Have a point of view.

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Blogging Strategies for End-of-Year Business Blogs

Writing on the Web

I don’t believe in making New Year’s resolutions, but after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients. 4 th Quarter Blogging Strategies.