Buzz Marketing for Technology

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Connecting Your Enterprise: Collaboration at Scale

Buzz Marketing for Technology

This webinar was sponsored by Tracx and featured Nolan Carleton ( @ ParsleyCarleton ) Lead Consultant Program Execution at AT&T, DeShelia Spann ( @ DeSheliaSpann ) Digital Marketing Strategist at Eaton and Danielle Gerson ( @ tracx ) solutions engineer at Tracx.

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How to develop Thought Leaders

Buzz Marketing for Technology

Link to Original Audio Source Signup for this Podcast Series About Bob Bob Buday is a co-founder of The Bloom Group and has been a researcher, marketing strategist, and writer for consulting and IT companies for 15 years. His most recent Harvard Business Review piece, "A Consultant's Comeuppance," was published in the February 2003 issue.

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More Thoughts on Thought Leadership

Buzz Marketing for Technology

Link to Original Audio Source Link to FULL Transcript Signup for this Podcast Series About Bob Bob Buday is a co-founder of The Bloom Group and has been a researcher, marketing strategist, and writer for consulting and IT companies for 15 years. He also played a key role in promoting three best-selling books.

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The Michael Sampson Company Limited: 7 Pillars of IT-Enabled Team Productivity

Buzz Marketing for Technology

Resources and Consulting (reports, blog posts, engagement options). Resources and Consulting (reports, blog posts, engagement options). Resources and Consulting (reports, blog posts, engagement options). Focus: How can we improve work practice? Technology Planning. Focus: How do we choose the best tools? Business Maximization.

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Sincere Marketing – a podcast with Romi Mahajan

Buzz Marketing for Technology

Romi Mahajan is Chief Marketing Officer of Ascentium Corporation, a leading interactive marketing and technology consultancy. Earlier in his career, Mahajan started two boutique consulting companies specializing in technology and finance joint ventures between U.S. and Asian companies.

ROMI 100
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The Return of the “Marketing Mix”

Buzz Marketing for Technology

Guest post by: Romi Mahajan, Blueprint Consulting. All fashions have their arc. It’s high time we reclaim Marketing from the ROI zealots and re-engage with the world as it is and as it could be. Steven Salta, Agilysys.

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People don’t buy “run of the mill” anything anymore!

Buzz Marketing for Technology

Same applies in consulting because people just don’t buy run of the mill consultants anymore. Think about it, if you or a loved one was going to have heart surgery in New York, don’t you think you would Google “Heart Surgeon New York” and want the heart surgeon who is the most widely known in the field?

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