ViewPoint

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4 Tips to Power up Prospecting in 2015: #2 Commit to It!

ViewPoint

If you have the option, work from home or find an empty conference room. Facebook, Twitter, email, etc.). Twitter: @mike_weinberg. Find creative ways to get alone and remove all distractions. Close your office door. Most importantly, shut EVERYTHING down. Web: [link]. Prospect Development'

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Tweet Less and Talk More

ViewPoint

Even with whisper-light computing power and immediate, 140-character Twitter posts, we are a face-to-face species, one that thrives on interpersonal communication and being in the presence of like-minded individuals working together for a common goal. So how do you get past their gatekeepers and into the conference room?

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Is It Really B2B, Or Something Different All Together?

ViewPoint

Then consider the world of social media with its Twitter accounts, Facebook pages and YouTube videos. Logistics companies aren't on Twitter. You sell to a person on the other end of the phone line, email message or conference table. Logistics companies aren't on Twitter. Manufacturing firms don't watch YouTube!

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Culture Always Wins: Closing the Cross-Cultural Sale

ViewPoint

They even connect on LinkedIn and follow each other’s Twitter feeds. Hat tip to Anja Langbein Park, who spoke at ITSMA’s Annual Conference in 2011 on Marketing Across Cultures: Building Relationships and Improving Performance." In a virtual world it’s easy to lose the sense of connection. Salespeople and customers exchange emails.

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Lead Generation Lies That are Wreaking Havoc with Your Sales

ViewPoint

Reading the “7 Lies” post reminded me of a conference presentation I saw years ago. Remember that they''re buying a relationship as much as a product. Are you someone they can relate to? Ginger Conlon | DM News. One touch is enough. The speaker asked an attendee to hammer a nail into a board with only one strike.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”