Martech

DECEMBER 23, 2021

Marketers might be tempted to eschew responsible marketing practices — whether it’s adding security, avoiding unconsented data sharing, or inaccurate personalization — to keep up with this ever-changing digital ecosystem. Why brands must embrace responsible marketing practices. How to overcome data silos and fragmentation.

Practices 110

Practices Brand Identity Branding Privacy 110

Martech

MARCH 18, 2022

For the fall 2022 edition of the MarTech Conference, our theme was “Data. We also hosted dozens of presentations focused on some of the key systems powering marketing organizations. And please join us online — for FREE — at the next MarTech Conference from March 29-30. That list is featured below.

Conference 119

Conference CMS Development Digital Asset Management Marketing Automation Services 119

B2BMarketing.net

NOVEMBER 6, 2023

On 1 November, 500+ marketing leaders gathered to attend The Global ABM Conference from B2B Marketing. Elevating ABM: Modern techniques for a changing world Next up, CMO of Demandbase, Jon Miller, discussed the evolution of marketing and outdated practices, and introduced an ABM playbook. Ai and innovation Think Big. Start Small.

Account Based Marketing 52

Account Based Marketing ABM Conference Lead Ranking 52

Rev

MAY 16, 2019

I’ve never been to a B2B Marketing Conference before. Last week, a whole gaggle of LeadCrunchers descended on the Austin Convention Center to talk targeting and brush up on B2B best practices from people who have been there, done that, and have the scars and stories to show for it. Cards on the table? These events are HAWT guys.

Conference 122

Conference Account Based Marketing B2B ABM 122

Webbiquity

AUGUST 18, 2020

All types of events, including trade shows and industry conferences, can now be produced and attended remotely. The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. Host virtual conferences, trade shows, job fairs, and more.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Pam Didner

JULY 21, 2020

Delivering compelling face-to-face presentations to senior managers is hard. It’s even harder to present the same presentation online when everyone calls in via Zoom, Microsoft Teams, WebEx or other virtual meeting tools. The key to delivering a solid online presentation is to focus on what you can control: Your Presentation.

Work Management 120

Work Management Marketing Management Account Based Marketing Allocation 120

Martech

MARCH 18, 2022

For the fall 2021 edition of the MarTech Conference, our theme was “Data. We also hosted dozens of presentations focused on some of the key systems powering marketing organizations. And please join us online — for FREE — at the next MarTech Conference from March 29-30. That list is featured below.

Conference 106

Conference CMS Development Digital Asset Management Marketing Automation Services 106

Litmus

JUNE 15, 2022

We’re looking for email pros with presentation experience to share insights, top tips and answer live questions from the email community at Litmus Live 2022. Litmus Live presenters come from every facet of email marketing—including email designers, developers, marketing strategists and leaders, senior marketing leadership, and consultants.

Marketing Proposals 88

Marketing Proposals Work Management Deliverability Thought Leadership 88

Lead Liaison

DECEMBER 27, 2022

CASE STUDY: Lead Capture for Speakers & Conferences. I once attended a hybrid conference. ENGAGE YOUR AUDIENCE IN LEARNING: The speaker’s presentation was broken down into 3 parts. The post CASE STUDY: Lead Capture for Speakers & Conferences appeared first on Lead Liaison. I crushed this game by the way!).

Lead Capture 74

Lead Capture Case Study Case Studies Conference 74

Pam Didner

JANUARY 5, 2020

I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. And attending conferences is one of the key components you should add to your annual marketing activities and events. Engage Marketing Conference. Portland Tech Leadership Conference.

Conference 105

Conference Marketing AI Peer-to-peer B2B Marketing 105

6sense

SEPTEMBER 29, 2021

6sense, the leading Account Based Orchestration Platform, powered by AI, announced its inaugural customer conference, 6sense Breakthrough. The post 6sense Announces Inaugural Customer Conference appeared first on 6sense.

Conference 62

Conference Demand Generation Agencies ABM Account Based Marketing 62

Hubspot

JUNE 10, 2020

In April 2020, I attended the two-hour special " ACM Presents: Our Country ". In 2020, many companies have needed to pivot to virtual conferences. More than likely, we'll continue to see a rise in virtual conferences over the coming years. Here, we've cultivated a list of seven companies hosting amazing virtual conferences.

Conference 96

Conference Paid Search Agency Companies Peer-to-peer 96

TrustRadius Marketing

MARCH 11, 2022

For students who need to spend more time practicing a concept, online exercises and curriculum can also help them work at their own pace and still keep up with their peers. In turn, they may not have time to assist their child with homework at home or come to class for conferences. Technology can help. Effective Assessments.

Practices 140

Practices Peer-to-peer Budget Programs Work Management 140

Hubspot

NOVEMBER 3, 2020

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

Peer-to-peer 100

Peer-to-peer Case Studies Hubspot Interactive Marketing 100

Biznology

APRIL 21, 2017

I had the great fortune to speak twice at the Intelligent Content Conference in Las Vegas on March 30. I said to a colleague there that the conference agenda fit into the bull’s-eye of my skills and interests. Indeed, everywhere I went, I was able to connect conference talks with my work. But there were three “Aha!”

Conference 147

Conference Marketing AI Domain Paid Search Agency 147

KoMarketing Associates

JANUARY 26, 2017

The nice thing is, conference organizers also know this so they hold conferences in warm places like Arizona and Florida. Digital Olympus is a one-day, online digital marketing conference. There have been several editions of the conference but what makes this one particularly awesome is it features an all-female line up.

Conference 120

Conference Buying Cycle Analysis Social Media 120

Thinkers360

FEBRUARY 28, 2024

com, the world’s leading platform for B2B influencer marketing and managing analyst and influencer relations, delves into 10 best practices that will optimize your AR and B2B influencer relations programs, transforming them into powerful engines for business success. This comprehensive blog post, informed by insights from Thinkers360.com,

Enterprise Management 52

Enterprise Management Work Management Marketing Management B2B Thought Leadership 52

Martech

OCTOBER 1, 2021

said Megan Sangha, Senior Product Marketing Manager for workflow management company Wrike, in her talk at our recent MarTech conference. The first psychological insight to put into practice is brand awareness amid all this digital noise and clutter. See the full presentation from our MarTech conference here.

Purchase 131

Purchase Practices Customer Satisfaction Work Management 131

Optinmonster

APRIL 15, 2020

Do you love the idea of hosting a conference to build authority in your niche? Well, we’ve got some great news for you: it’s possible when you know how to host a virtual conference. Virtual conferences are a great option for so many reasons. But now you might be wondering, “Wait…what is a virtual conference, anyway?

Conference 94

Conference Work Management Budget Programs Marketing Management 94

Exo B2B

SEPTEMBER 1, 2020

The current pandemic has changed many things in human interactions, especially “distancing” and therefore, prompting many companies and organizations to rethink their habits in terms of traditional conferences and trade shows. No need for travel, the conference comes to you! But you still have to pay to get in.

Trade Show 59

Trade Show Conference B2B Marketing B2B 59

Customer Experience Matrix

MARCH 24, 2016

Dear Scott: Congratulations to you and Third Door Media on another great MarTech conference. And, as an aside, I’m astounded that you found time to write a blog post on the Stackies within a day of the conference ending. I think I’m still technically on the advisory board for this conference, so I thought I’d share some thoughts.

Conference 120

Conference Marketing Automation Services Peer-to-peer Vendors 120

ClearVoice

APRIL 15, 2019

With everyone pushing to convert traditional offices to remote offices with a distributed workforce, video conferencing is becoming the standard for presentations, interviews and meetings. Best practices for video conferencing with potential clients or hires. Don’t focus on the awkward. Of course, those details must be forthcoming.

Conference 63

Conference Video Marketing Practices Personalization 63

ClearVoice

JANUARY 4, 2019

Yearly conferences are a wonderful way to up your writing, design, and tech skills while giving your creativity a boost. With so many conferences out there you can end up spending more than the value you get out of it if you do not choose carefully. Best conferences for freelance writers and creative professionals in 2019.

Conference 106

Conference Creativity Startups Network Marketing 106

Customer Experience Matrix

AUGUST 21, 2014

I got home late last night from the inaugural two-day MarTech conference in Boston, which was simply terrific. Conference chair Scott Brinker assembled an all-star cast of presenters and, more important, a finely balanced mix of topics from industry trends to practical issues of planning, hiring, organization, and technology choices. (I

Conference 120

Conference Planning Vendors Gartner 120

SnapApp

AUGUST 30, 2016

I just spent a great few days at the Uberflip Experience, the first-ever marketing conference hosted by Uberflip in Toronto. The setup of the conference was simple: two days of excellent speaking sessions, punctuated by networking breaks and afterparties. The best presentations tell stories. What did I learn? Storytelling.

Conference 48

Conference Peer-to-peer Trade Show Storytelling 48

ClearVoice

NOVEMBER 2, 2018

Consider this scenario: You are super stoked to attend an upcoming marketing conference. You buy a plane ticket, spend $2,000 on a conference ticket, and another $1,000 on a hotel. But when you get there, the conference sucks. Find the details you need for 20+ top conferences through 2019 all in one place. Converge 2019.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Pam Didner

JANUARY 1, 2021

I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. Attending conferences is one a key component you should add to your annual marketing activities and events. One of the primary reasons people attend conferences is to meet like-minded people and industry peers.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

nDash

FEBRUARY 17, 2019

There are so many marketing conferences to choose from in 2019! Below you’ll find 19 conferences to put on your calendar. From content marketing to demand generation, digital strategy to sales enablement, this conference provides a holistic overview of the latest marketing trends, and how to apply them to your business strategy.

Conference 94

Conference Planning Content Marketing Content 94

Launch Marketing

APRIL 24, 2020

And while virtual presentations aren’t new, securing a conference room and presenting in person has been the more common historical norm. So, what should presenters keep in mind to ensure their online presentations stand out, engage audiences, and achieve objectives? Say a lot without saying a lot.

B2B 71

B2B Paid Search Agency Guidelines Planning 71

Customer Experience Matrix

MAY 8, 2014

I spent two productive days this week at Demand Gen Report’s B2B Content2Conversion Conference in New York. Sessions at the conference were consistently excellent, which isn’t the case at every show. Other sessions offered practical advice and case histories on how to succeed with marketing content.

Conference 120

Conference B2B B2B Sales Planning 120

Content Marketing Institute

SEPTEMBER 10, 2018

Editor’s note: Given that thousands of marketers succumb to conference overload every year, we thought it was the perfect time to bring back and update last year’s advice on how to overcome it. It’s the day after an invigorating conference. You’re suffering from a case of the conference overload. But you don’t need to.

Conference 94

Conference Planning Budget Programs Content 94

ClearVoice

AUGUST 9, 2021

Twitter being the place of origin for the hashtag, we will explore its history, Twitter’s hashtag best practices, and case studies so you can discover what type of Twitter hashtag strategy is right for your brand. First, begin with these best practices to get you started. The History of the Hashtag. Source: Always.

Case Studies 105

Case Studies Case Study Twitter Studies 105

KoMarketing Associates

SEPTEMBER 1, 2015

With September comes the first official day of fall and of course the wonderful things that come with fall, including apple picking, autumn leaves, sweaters, and of course…conferences! The fall is conference season for marketers and KoMarketing will be attending a number of great events in the next couple months.

Conference 120

Conference Mobile Marketing Social Media Keywords 120

DealSignal

SEPTEMBER 18, 2018

With Inbound and CM World just completed, and the Sales Enablement Society Annual Conference and Dreamforce right around the corner, you know that we’re in the midst of marketing and sales event season! Almost all conferences use hashtags. You also want to know who is presenting. Pre-event prep: networking begins early.

Conference 69

Conference Peer-to-peer Vendors Network Marketing 69

KoMarketing Associates

APRIL 23, 2015

Along with the speaking opportunities conferences present, these events gives us the chance to network with industry peers, stay up to date on the latest trends, and meet with our clients who may be nearby. We will also look at real life examples and the tools that can help content marketers succeed. Not in my house !

Conference 120

Conference Peer-to-peer Internet Marketing Newsletter 120

The Customer

NOVEMBER 30, 2020

Practice Makes Perfect. After quelling my high-anxiety about the content itself, the conference coordinator for the data panel scheduled a tech rehearsal with the new-to-us platform being used for the live session. I post in the “backstage” chat we were trained to use, asking the conference lead how many more minutes we have.

Multi-Touch Attribution 72

Multi-Touch Attribution Allocation Conference Planning 72

Customer Experience Matrix

MAY 24, 2016

I snuck down to Washington DC yesterday for a few hours at the CRM Evolution conference, where a critical mass of industry experts triggered a chain reaction of interesting thoughts. I’ll guess that more open system designs and higher performance technology have made direct access to source systems more practical than it used to be.

Mobile Marketing 136

Mobile Marketing Conference CRM Mobile Advertising 136