Paul Gillin

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Waiving Speaking Fee for Book Buyers

Paul Gillin

If you’re looking for speakers to address the subject of social media for business at your next conference or event, both Eric and I are waiving our fees now through June 1, 2011 with bulk book purchases of 200 of more copies. Generating Qualified B2B Leads with Social Media. How the B2B/B2C Difference Applies to Social Media Strategy.

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CIO Challenges Educators to Stay Relevant

Paul Gillin

Addressing a regional edition of the popular TED conference in Wichita, KS, Dr. Pendse , who is both the CIO of Wichita State University and an award-winning professor, said he chose the term “relevant” deliberately. The analogy of the caveman may not be lost on an older generation that is falling further behind.

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IBM Expands Social Business Services

Paul Gillin

The announcements coincide with the annual Lotusphere conference being held in Orlando this week, which features a social business theme. “It’s not just about demand generation but incorporating social it into all aspects of your business.” Read more about the specifics here. Sandy Carter, IBM.

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IBM’s Beck: Social Business is About Enablement, Not Control

Paul Gillin

Traditional tactics involved too much interruption and intimidation, which ultimately made sales people less successful than they could be, said Nigel Beck, IBM’s VP of Business Development for IBM Collaboration Solutions & Social Business in a speech to the SugarCRM SugarCon conference in San Francisco this morning.

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The Power of B2B Communities

Paul Gillin

An annual user conference attracts thousands. The social network is so essential to the company’s business that user generated content overflows onto the corporate homepage. They are flexible gathering halls that can fill a wide variety of purposes ranging from product development to lead generation.

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IDC Sees Massive Disruption From Industry’s Platform Shift

Paul Gillin

The global IT industry is in the middle of an epic platform shift and the rules for survival in a market built on mobility, big data analytics, social business and cloud computing will be very different than those that applied to the previous client/server generation.

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Age of the Tablet Has Begun

Paul Gillin

But after spending three days at a conference in San Francisco this week watching and talking to iPad users, I’m now convinced that tablets will all but displace laptops within the next few years. I only got on the smart phone bandwagon a year ago after Apple had already shipped 100 million of them. Oppenheimer & Co.

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