Biznology

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Social media and mobile produce a commoner sense

Biznology

Nowadays, many shoppers are carrying their advisers in their pockets—the context and communications of the product itself mean less than what they find on product review sites and in price-comparison tools. The price must compare favorably on sites like pricegrabber.com and retailmenot.com or Amazon's new price checker tool.

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Unskewing the Web: Curators as filters

Biznology

As some of you may know, my academic background is in Biology--thus my frequent comparisons between life sciences and social media in my posts. You can go fancy and rely on a Content Management System, or just open a Twitter account and go crazy, 140 characters at a time. And she is right. our collective intelligence.