Raab Report: Financial Comparison of B2B Marketing Automation Vendors
Customer Experience Matrix
AUGUST 2, 2012
Still, this suggests that Marketo might be able to fetch a higher price than Eloqua. The standout performer in all these tables is Marketo, but bear in mind that they’ve also taken much more investment than any of the others ($107.5 million) and the $70 million in 2012 revenue hasn’t happened yet. What about profitability?
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