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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)


Twitter Facts, Figures & Stats. The Truth About the Average Twitter User [STATS] by Mashable. Secrets of Twitter Hashtags (For Those Still Unsure) by Interactive Insights Group. Steve Goldner lays out a strategy for using Twitter in conjunction with other social media tools like blogs, YouTube and Flickr to optimize your social media marketing success. And much more.

Stats 59

Best Social Media Stats and Market Research of 2010 (So Far)


Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Social Media Users’ Interests and Expectations Vary by Network [Stats] by Pamorama. Deciphering Shady Social Media Stats by Social Implications. YouTube now. link].

Why Social Media Matters for B2B Vendors


B2b buyers use social media tools throughout their buying processes, from problem-solving and how-to content in the initial research phase through product/vendor comparisons and customer experience validation. For b2b marketers still trying to quantify the potential benefits of social media marketing, here are a dozen helpful stats. Buyers thwarted from using these tools at work (e.g.,

Impact of Super Bowl Ads on the Social Media [New Data]


Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). After all, isn’t that what marketing is all about these days; measurement, tracking, interaction, and ROI. YouTube subscribers, video views and channel views. YouTube. Ouch!).