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Show me your footer, I show you mine

Kevin Indig

Search Intelligence used Google Keyword Planner to land massive links for our Bingo client from: The Sun (DR 90) MSN, (DR92) Blackpool Gazette (DR 72) many other UK news publications Read how they did it In early June, I posted a snarky Tweet (Xeet?) They also link to competitor comparison pages and their most important integrations.

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Is Google Hummingbird a Win For Marketers?

Adobe Experience Cloud Blog

Author: Maggie Jones There’s something different about Google, but it isn’t something obvious – it’s happening behind the scenes. You may not have even noticed Google’s new search algorithm, Google Hummingbird, but it’s affecting 90% of all Google searches. So what is it, and what does it do?

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How Google Search Works, In a Nutshell

Hubspot

Unless you're an SEO expert , it's no surprise if you're mystified by the inner-workings of Google search. How on Earth does Google decide how to rank the pages on your website? Yesterday, Google's head of web spam, Matt Cutts, published a video on the GoogleWebmasterHelp YouTube channel called "How does Google search work?"

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What's the Deal With Guest Blogging? Deconstructing Matt Cutts' Post

Hubspot

On January 20, Google''s Matt Cutts blogged about " The decay and fall of guest blogging for SEO." Quality content digs more deeply, provides a new angle, makes unusual comparisons, and offers your own voice, your own experience, and your own interpretation. Cutts'' position? But that''s just my opinion. Only accept unique content.

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5 Marketing Action Items from Twitter's Search Update

Hubspot

Regularly monitor important keywords to understand where you rank in comparison to your competitors in the People tab of Twitter Search. Build Reach - Social media reach is quickly becoming the new PageRank or inbound link. Reach is becoming a common metric for determining authority on the social Web.

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Best of 2008 - SEO Tools, Part 1

WebMarketCentral

THE Best Link Analyzer Tool by Search Marketing Blog Online Jon Clark raves about the Link Diagnosis tool, which provides detailed data on any site's backlinks including Pagerank, anchor text and nofollow information. Website Grader Gives Out Free SEO Tips by TechCrunch Erick Schonfeld gives high marks to the Website Grader tool from HubSpot.

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Book Review: Website Optimization

WebMarketCentral

According to King, "The keyword effectiveness index, or KEI, is a comparison of the number of searches and the number of web page results. A link from one of these high Pagerank sites drives a lot of traffic and is worth hundreds of links from lesser sites." Buzz , Digg and Photo.net. "A He recommends paying for links.