The Effective Marketer

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Guidelines for a Content Marketing Audit

The Effective Marketer

If you are already a content marketing convert and understand the importance of embracing content publishing as a core component of your marketing strategy, you may be wondering how well you are doing in comparison to other companies. The Content Marketing Maturity Model. Key Content Creation Recommendations.

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Why Seeding Your Content is Key to Making it Viral

The Effective Marketer

A recent study published on Marketing Journal titled “ Seeding Strategies for Viral Marketing: An Empirical Comparison ” (requires registration), by Oliver Hinz, Bernd Skiera, Christian Barrot, & Jan U. Problem is, many research papers contradict each other. 2: The structure of the social network .

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

Just because a vendor has a great way to create dynamic content for newsletters, it won’t matter if you don’t usually send out newsletters. Excel Template for vendor comparison: you can download and use my template as a starting point. You get the point. You can leave a response, or trackback from your own site. [.]

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are you paid enough? new salary survey released

The Effective Marketer

This is also a good resource for ensuring your staff is being compensated according to the market and for negotiating salary with someone you are hiring. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License. United States License.

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A Brief History of Marketing

The Effective Marketer

So for someone who is publishing content with the title of evolution of marketing automation, they are surely missing out on a LOT of stuff that happened before in marketing history. Maybe a good source of comparison is another infographic titled “ The History of Marketing “, published by HubSpot about a year ago.

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A Brief History of Marketing

The Effective Marketer

So for someone who is publishing content with the title of evolution of marketing automation, they are surely missing out on a LOT of stuff that happened before in marketing history. Maybe a good source of comparison is another infographic titled “ The History of Marketing “, published by HubSpot about a year ago.