Zoominfo

APRIL 9, 2019

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

Youtube 100

Youtube B2B Marketing Advertising Agencies B2B 100

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Webbiquity

MAY 16, 2023

3 reviews) For small to midsized B2B companies without complex visitor-site interaction needs, this may be the best option. For companies without complex analytics needs, this definitely worth a look. Paid alternatives include products like Snitcher , ZoomInfo , Visitor Queue , LeadLander , and 6Sense.

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Zoominfo

JUNE 20, 2019

What platform should my company use to live stream? US Internet users list these platforms as their preferred platform for consuming live video: Facebook Live (17%), Meerkat (17%), YouTube Live (16%), Younow (16%), Snapchat (12%), Twitter (12%), Periscope (9%), Others (9%) ( source ). Factors to consider when live streaming.

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

Zoominfo

JANUARY 21, 2019

For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Millions of companies crowd the B2B universe, vying for the same share of business. As new companies join the space, existing companies will find it increasingly difficult to generate new leads.

Planning 164

Planning Work Management Zoominfo Storytelling 164

Zoominfo

JULY 1, 2019

In a recent blog post, A Corporate Guide to Pride— Companies Who’ve Gotten it Right (And Wrong) , we briefly touched on the importance of LGBTQ+ representation in advertising. Nearly two-thirds of YouTube viewers surveyed who self-identified as LGBT said they are more likely to buy from a brand that takes a stand on LGBT issues ( source ).

Statistics 188

Statistics Advertisements Advertising Paid Search Agency 188

Zoominfo

SEPTEMBER 17, 2019

In case you haven’t heard the news, DiscoverOrg and ZoomInfo have joined forces! And as one unified company, we humbly believe there’s no one better equipped to discuss the importance of high-quality contact information. And if you found this information valuable, please subscribe to our YouTube channel to learn more!

Zoominfo 166

Zoominfo Top of Funnel High Quality Lead Work Management 166

Zoominfo

OCTOBER 21, 2018

In a 2010 blog post, ZoomInfo discussed the emergence of video as an effective vehicle for B2B marketing communications. More than a billion hours of video content is watched on Youtube every day ( source ). Check out one of ZoomInfo’s recent webinars below: 3. 92% of B2B customers watch videos online ( source ).

Webinar Metrics 157

Webinar Metrics Video Marketing Marketing Strategy Marketing & Strategy 157

Zoominfo

JUNE 19, 2018

Give a behind-the-scenes tour of your company. Show them what your company looks like on a daily basis. Introduce them to specific teams and employees and explain how every person at your company contributes to your overall goal. The post 7 Ways You Can Succeed With B2B Live Video appeared first on ZoomInfo Blog.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

Vidyard

JANUARY 6, 2022

Zoominfo 2.5 Salesforce makes it easy to configure widgets so your company can track the datasets that are most important for your bottom line. Zoominfo Zoominfo is a contact intelligence software for list building. Contents 1. Humanizing Sales Enablement 1.1 Types of Enterprise Sales Tools 2. Salesforce 2.2 Terminus 2.6

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Zoominfo

JANUARY 27, 2019

Word-of-mouth marketing, on the other hand, refers to marketing initiatives that actively influence and encourage word-of-mouth discussions about your brand, company, or products. Here’s what we suggest: Identify your most loyal customers: Customers with strong connections to your company are more likely to refer you to their peers.

Word of Mouth 210

Word of Mouth Peer-to-peer Advertising Agencies Zoominfo 210

Zoominfo

DECEMBER 20, 2018

The desire to learn and develop should be embedded in your company culture. They want to know there’s room and opportunity to progress over the course of their career with your company. When you make learning and development a company-wide priority, you create a sense of community among all employees. Keep reading!

Practices 160

Practices Best Practices Zoominfo Customer Satisfaction 160

Zoominfo

SEPTEMBER 17, 2019

Video from DiscoverOrg, which acquired ZoomInfo in 2019. Note: DiscoverOrg acquired ZoomInfo in 2019.) And if you found this information valuable, please subscribe to our YouTube channel to learn more! Obviously, these metrics vary from company to company. I hope you enjoyed this whiteboard session! 17 to 1 19,117.65

Zoominfo 130

Zoominfo Top of Funnel B2B Sales Work Management 130

Zoominfo

APRIL 24, 2019

Some companies even create spinoff domains, each one intended to capture a search term of its own. For more information about how ZoomInfo can help you reach your target audience faster, contact our sales team today. For more information about how ZoomInfo can help you reach your target audience faster, contact our sales team today.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Zoominfo

FEBRUARY 3, 2021

As the person responsible for Innovation at ZoomInfo, a core part of my job is understanding markets where we do not currently offer a solution — but might want to in the future. My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.”

Zoominfo 246

Zoominfo Paid Search Agency Ads Mobile Advertising 246

Zoominfo

JULY 18, 2022

Unlike social media marketing where companies target specific audiences — think expecting parents interested in nursery items — social selling focuses on nurturing one-to-one relationships with business leaders and prospects. ZoomInfo ReachOut Our ReachOut feature simplifies your social prospecting process.

Tools 100

Tools Work Management Marketing Management Cross-Selling 100

Bluetext

JANUARY 5, 2024

Data enrichment is the process of enhancing and refining existing data by supplementing it with additional information from external sources, such as platforms like Apollo, ZoomInfo, or 6Sense. Digital Orchestration In today’s business climate, companies face fierce competition to capture the attention of their target audience.

Forecasting 40

Forecasting Paid Content Marketing AI Allocation 40

Zoominfo

JANUARY 31, 2019

In fact, “How-to” searches are growing by a rate of 70% year-over-year on YouTube, and 91% of smartphone users turn to their phones for ideas or advice while doing a task ( source ). Just as each company garners a unique set of buyers, these buyers experience a unique set of micro-moments. Let’s take a look: 1.

Marketing Analytics Tools 124

Marketing Analytics Tools Top of Funnel Class Zoominfo 124

Zoominfo

JANUARY 27, 2019

Word-of-mouth marketing, on the other hand, refers to marketing initiatives that actively influence and encourage word-of-mouth discussions about your brand, company, or products. Here’s what we suggest: Identify your most loyal customers: Customers with strong connections to your company are more likely to refer you to their peers.

Word of Mouth 100

Word of Mouth Peer-to-peer Advertising Agencies Buzz 100

Webbiquity

FEBRUARY 14, 2010

In the old days—like, six or seven years ago—if someone had a bad experience with a company, he or she generally vented about it to a few friends and that was the end of it. And search engines love social media, which helps expose that rant to anyone searching for the company’s name. A few examples.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Zoominfo

SEPTEMBER 1, 2020

You know those YouTube rabbit holes you go down? Don’t be afraid of filters to segment #HealthyData — ZoomInfo (@ZoomInfo) August 20, 2020. Join @clarihq and ZoomInfo as we share our tips for your pipeline and forecasting. Join @clarihq and ZoomInfo as we share our tips for your pipeline and forecasting.

Optimization 264

Optimization Zoominfo Lead Scoring Lead Ranking 264

Zoominfo

OCTOBER 30, 2018

Now that YouTube has become as ubiquitous as Google—business professionals have an additional resource to prime themselves for success and development. If you have yet to use YouTube in your professional life, this blog post is for you! Keep reading as we uncover the top 17 YouTube channels for HR and Recruiting personnel!

Youtube 187

Youtube Advertising Channels Work Management Marketing Management 187

Valasys

APRIL 3, 2023

The value of intent data in 2023 In 2023, the value of intent data is likely to increase as more companies adopt a customer-centric approach and focus on personalized marketing and sales strategies. This leaves you without information about potential customers who haven’t heard of your company yet.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

Zoominfo

FEBRUARY 3, 2021

As the person responsible for Innovation at ZoomInfo, a core part of my job is understanding markets where we do not currently offer a solution — but might want to in the future. My research landed me squarely on Bizo, a company that once aspired marketers to “precisely target business people by specific business demographic criteria.”

Paid Search Agency 130

Paid Search Agency Zoominfo Ads Mobile Advertising 130

Zoominfo

AUGUST 26, 2021

Business development can concern anything your company does to expand its market reach. Business development concerns everything your company does to expand its operations, from the collection of newly qualified leads (prospecting) to networking at scale. When to Bring a High-Class Business Development Guru into Your Company.

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

Heinz Marketing

AUGUST 30, 2021

If you are watching us live on YouTube, on LinkedIn, on Facebook, all the channels, thanks so much for joining us in the middle of your workday. Another Canadian company. And so yeah 10% of any company’s revenue was a bit of a line item, and we’re going to get into this. Jamie’s stuck in Canada for forever.

Ideal Customer Profiles 113

Ideal Customer Profiles Enterprise Management Work Management Cross-Selling 113

Zoominfo

JUNE 17, 2022

After rejecting a failing negotiation, she feared a deal might not happen and began shifting her focus back to running her company. BRITTNEY CASTRO I’m a certified financial planner and I have my own company, Brittney Castro Inc. I created a YouTube channel and started creating content. And I did it virtually.

Lead Ranking 100

Lead Ranking Cold Calling Planning Fulfillment 100

Zoominfo

SEPTEMBER 1, 2020

You know those YouTube rabbit holes you go down? Don’t be afraid of filters to segment #HealthyData — ZoomInfo (@ZoomInfo) August 20, 2020 A good mix of firmographic and technographic data , paired with intent information is the perfect recipe for determining prospects, and actually turning those prospects into qualified leads.

Optimization 100

Optimization Zoominfo Lead Scoring Lead Ranking 100

Directive Agency

FEBRUARY 22, 2019

In many B2B companies, this information can be pulled from marketing automation platforms and customer relationship management (CRM) platforms. ZoomInfo – Has diversity of integrations and strong data appending functionality to existing leads. Now you can utilize this list in Google Search, YouTube, and Gmail campaigns. .

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Lead Liaison

MAY 1, 2018

It’s our pleasure to present this stack to you in the hope that it helps your company either get up and running quickly or accelerate faster. Here it is: Top of the Funnel: Rhythms™ , Lead411 , ZoomInfo. For most companies focused on growth marketing, their sales and marketing team will be less than 10 people. CRM: OneFocus™.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

SmartBug Media

NOVEMBER 21, 2022

As you consider the funnel stages and where your company needs to focus, you'll use technology for key ABM activities, such as finding data on ICPs, storing customer information, communicating with key stakeholders, and running ads. Below, I've broken technology out based on how your company could use it to facilitate ABM. DiscoverOrg.

Account Based Marketing 105

Account Based Marketing Ideal Customer Profiles Marketing Automation Services ABM 105

WebMarketCentral

MARCH 10, 2009

Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Video YouTube 3 69,110,425 +16.9% 8 LinkedIn 14 11,246,726 +137.4% 8 Plaxo 1,440 2,629,043 +144.7%

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

JANUARY 5, 2009

In the old days—like, six or seven years ago—if someone had a bad experience with a company, he or she generally vented about it to a few friends and that was the end of it. And search engines love social media, which helps expose that rant to anyone searching for the company's name. A few examples.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Zoominfo

SEPTEMBER 17, 2018

You get the inside stories and behind-the-scenes secrets about how companies like Ford, Dell, IBM, ESPN, and dozens more staff, operate, and measure their social media programs. Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating. Go have a listen! Listen here. 9. Actionable Marketing.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Zoominfo

SEPTEMBER 10, 2018

We’ll keep running with the hiking example—your competitor’s blog post, the one not optimized with LSI keywords, doesn’t provide enough context for Google to determine exactly what the company is all about. These terms should best describe what your company does and are most commonly linked to a purchase decision.

Keywords 133

Keywords Long Tail Marketing Zoominfo SEO 133

Optinmonster

JANUARY 4, 2024

An email list includes a list of names, email addresses, and perhaps other demographic data like company name or income level. You can buy these lists from email database providers like ZoomInfo and Apollo. Facebook’s parent company Meta forked up $1.3 What Does It Mean to Buy an Email List?

Buy 87

Buy Marketing Automation Services CAN-SPAM Work Management 87